I Love You So Much Wall Austin - red and blue happy new year led signage
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I Love You So Much Wall Austin

4.5
·157 reviews·Austin, United States

The iconic 'I Love You So Much' mural on South Congress is a vibrant Austin landmark, perfect for a quick, cheerful photo op.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday mornings

Fewer crowds, better photos

CrowdLow
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I Love You So Much Wall Austin - red and blue happy new year led signage

I Love You So Much Wall Austin

Best Time

Weekday mornings

Fewer crowds, better photos

CrowdLow
Highlights

Highlights

Must-see attractions

The iconic 'I Love You So Much' mural on South Congress is a vibrant Austin landmark, perfect for a quick, cheerful photo op.

4.5
(157 reviews)

"It's a simple wall with simple words, but maybe that's what adds to the beauty and allure of it."

Vertical photo
TIP

📸 Get Your Photo Op

Arrive early or late to avoid lines for the 'I Love You So Much' wall. Weekdays are best!

☕ Grab a Coffee

Pair your photo with a delicious coffee or snack from Jo's Coffee. Their signature drinks are a treat!

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Highlights

Discover the most iconic attractions and experiences

The Iconic 'I Love You So Much' Mural

The Iconic 'I Love You So Much' Mural

Jo's Coffee, South Congress

The quintessential Austin photo op. This vibrant mural is a must-see for any visitor wanting to capture the city's spirit.

Jo's Coffee Experience

Jo's Coffee Experience

Jo's Coffee, South Congress

Grab a coffee and soak in the atmosphere at this beloved Austin spot, famous for its mural and good vibes.

South Congress Avenue Exploration

South Congress Avenue Exploration

South Congress Avenue (SoCo)

Wander through eclectic boutiques, vintage shops, and enjoy the lively street art scene that defines this iconic Austin district.

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Planning Your Visit

Timing is Everything for That Perfect Shot

Beat the crowds for the iconic 'I Love You So Much' wall! Early mornings or late afternoons often mean shorter waits for that perfect Instagram-worthy photo. Check Jo's Coffee hours before you go.

Beyond the Wall: Explore South Congress

The 'I Love You So Much' wall is a quick stop, but the vibrant South Congress Avenue (SoCo) offers a full day of unique shops, eateries, and other Austin murals. Plan to explore the area!

Best Times

When
Weekday mornings
Why
Fewer crowds, better photos
Crowd
Low
When
Late afternoon weekdays
Why
Golden hour light, fewer crowds
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

Show this some LOVE if y’all wanna see more of these!! #photographytricks #iphone #photographytips #photography #fyp #foryou #atx #austin
@lyndoco
254K likes • 1.7M views

📸 Get Your Photo Op

Arrive early or late to avoid lines for the 'I Love You So Much' wall. Weekdays are best! TikTokReddit

☕ Grab a Coffee

Pair your photo with a delicious coffee or snack from Jo's Coffee. Their signature drinks are a treat! Instagram

I love finding hidden gems in Austin #austinparks #atx #austintexas #peasepark
@virgie_gamboa
55.4K likes • 278.1K views
BARBIE is in AUSTIN!! Come check out Ken’s message to Barbie at the I Love You So Much wall at Jo’s Coffee on South Congress!! Up until July 17th 😍 #barbiethemovie #warnerbros #wbpictures #movies #fonspr
fons_pr
260 likes • 5.9K views

🛍️ Explore SoCo

The mural is on South Congress Ave, a street packed with unique shops and eateries. Make a day of it! Instagram+1

🚗 Parking Tips

Street parking can be tricky. Consider walking or using ride-share if you're not staying nearby. Reddit

Jo's Coffee has been in Austin since 1999 and now has four locations plus another in the airport. The South Congress location may have that famous I Love You So Much wall, but nothing can top the Red River store with this incredibly charming retro coffee cup dashing over the to-go window. #Neon #NeonSign #NeonSigns #NeonLights #Signage #SignGeeks #SignsOfInstagram #SignMongers #Retro #RoadsideAme...
neonnightaustin
40 likes • 446 views

Tips

from all over the internet

📸 Get Your Photo Op

Arrive early or late to avoid lines for the 'I Love You So Much' wall. Weekdays are best! TikTokReddit

☕ Grab a Coffee

Pair your photo with a delicious coffee or snack from Jo's Coffee. Their signature drinks are a treat! Instagram

🛍️ Explore SoCo

The mural is on South Congress Ave, a street packed with unique shops and eateries. Make a day of it! Instagram+1

🚗 Parking Tips

Street parking can be tricky. Consider walking or using ride-share if you're not staying nearby. Reddit

💖 More Austin Murals

This is just one of many vibrant murals in Austin! Check out others like 'You're My Butter Half'. Instagram

What Travellers Say

4.5
(157 reviews)

Reviews Summary

Visitors find the 'I Love You So Much' wall to be an iconic and cheerful Austin photo opportunity, especially when combined with exploring the vibrant South Congress Avenue. While some find it a bit underwhelming if visited during peak times or as a standalone destination, most agree it's a fun, happy spot that captures the city's spirit and is worth a quick stop if you're in the area.

"Texas native who had NEVER been to this mural, so it felt like a must-do during my last visit to Austin.
while I agree it is cute! it was definitely underwhelming 😅 its a simple wall with simple words but maybe that's what adds to the beauty and allure of it. On the plus side, it is in the middle of a busy street with lots of shops nearby! if you're in the area, then its worth it to get that insta-pic but I wouldn't drive cross county or state for it."

MJ

"Definitely a nice spot for people from out of town to take pictures on. There was no line when we went to take pictures of the mural as it was 4pm. The surrounding area is also nice with shops and restaurants. It is on the high end though so just be aware of that."

Anna Seno

"The mural stands beautifully after so many years and is truly iconic. Great place to take a photo on South Congress!"

Kasi Casillas

What People Like

Iconic Austin photo op
Vibrant and happy vibe
Great for quick pics

What People Dislike

Can be underwhelming
Crowded at peak times

Frequently Asked Questions

🚇 🗺️ Getting There

The 'I Love You So Much' wall is located at Jo's Coffee on South Congress Avenue (SoCo). You can drive and find street parking (can be challenging), or use ride-sharing services like Uber or Lyft. It's also accessible by public transport, with several bus routes serving the South Congress area. InstagramReddit

Parking near the 'I Love You So Much' wall on South Congress can be difficult, especially on weekends. Street parking is available but often fills up quickly. Some visitors recommend arriving early or being prepared to walk a bit from a parking spot further down the street. Reddit

Yes, you can take public transportation to Jo's Coffee on South Congress. Several Austin CapMetro bus routes stop along South Congress Avenue, making it a convenient option if you're staying elsewhere in the city. Check the CapMetro website for specific route information. Instagram

South Congress Avenue is very walkable, so once you find parking or arrive via public transport, exploring on foot is ideal. Many visitors also enjoy biking or scootering along the avenue to take in the sights. Instagram

Absolutely! The 'I Love You So Much' wall is prominently displayed on the exterior of Jo's Coffee at 1300 S Congress Ave. It's a very popular spot, so you'll likely see others taking photos there. Instagram

🎫 🎫 Tickets & Entry

No, there is no ticket required to see or take photos at the 'I Love You So Much' wall. It's a public art installation on the side of Jo's Coffee. However, you'll likely want to purchase something from the coffee shop to enjoy the full experience. Instagram

The 'I Love You So Much' wall is accessible during daylight hours as it's an outdoor mural. Jo's Coffee, where it's located, typically opens early in the morning and closes in the evening. It's best to check Jo's Coffee's specific hours of operation before your visit. Instagram

There is no admission fee for the 'I Love You So Much' wall. It's a free public art piece. Visitors often buy coffee or food from Jo's Coffee to thank them for hosting the mural. Instagram

While the mural is visible at night, it's best experienced and photographed during daylight hours for optimal lighting and safety. Jo's Coffee's operating hours will dictate when the immediate area is most accessible. Instagram

Generally, there are no strict restrictions on taking photos at the 'I Love You So Much' wall. However, be mindful of other visitors and Jo's Coffee patrons. Avoid blocking the entrance or disrupting business. TikTok

📸 📸 Photography & Experience

The best times for photos are early mornings or late afternoons to avoid crowds and harsh midday sun. Weekdays are significantly less crowded than weekends. Golden hour light can make for beautiful shots. TikTokReddit

Most visitors spend about 15-30 minutes at the wall, including time for photos and perhaps a quick coffee from Jo's. If you plan to explore the surrounding South Congress shops, allocate more time for the area. Instagram

Get creative! Pose with friends, family, or solo. You can hug the wall, point to the words, or even bring props. Many people use it for engagement or fun travel photos. TikTokInstagram

Yes, South Congress Avenue and the surrounding areas have several other notable murals, including the 'You're My Butter Half' mural and the 'Tau Ceti' mural. Instagram

Reviews are mixed. Many find it a fun, iconic Austin photo op and a great addition to a South Congress visit. Others find it underwhelming if visited during peak times or if they're not in the area. It's best to go with realistic expectations. Reddit

🍽️ ☕ Food & Dining

Jo's Coffee is famous for its 'Turbo' coffee, a signature blend. They also offer a variety of other coffee drinks, teas, breakfast tacos, sandwiches, and pastries. It's a great spot to grab a bite while visiting the mural. Instagram

Absolutely! South Congress Avenue is lined with diverse dining options, from casual food trucks to sit-down restaurants offering Tex-Mex, American cuisine, and more. You'll find plenty of choices within walking distance. Instagram

Jo's Coffee is generally considered to be in the mid-to-high price range for coffee shops, reflecting its popular location on South Congress. However, many find the quality and experience worth the cost. Reddit

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

The 'I Love You So Much' wall is a fun, quick stop for families. Kids often love taking silly photos in front of the bright colors! Pair it with a visit to Jo's Coffee for a treat. TikTok

After the mural, explore the rest of South Congress Avenue, which has many unique shops that can entertain kids, like toy stores or places with interesting trinkets. It's a great way to break up a day of sightseeing and get some memorable family photos. Instagram

📸 Photographers & Influencers

This wall is a prime spot for Instagram-worthy shots. For the best lighting and fewer crowds, aim for early mornings on weekdays. TikTokReddit

Consider creative angles and poses to make your photo stand out. While the wall is the main attraction, the surrounding South Congress area offers other photogenic spots and vibrant street scenes that can enhance your content. Instagram

💖 Couples & Romantic Getaways

The 'I Love You So Much' wall is a sweet and simple spot for couples to capture a moment of their trip. It's a classic Austin photo opportunity that symbolizes love and connection. Instagram

Combine your visit with a romantic dinner on South Congress or a sunset view from a nearby spot. The vibrant atmosphere of SoCo makes it a perfect backdrop for a memorable date. Instagram

Deep Dives

In-depth insights and expert knowledge

The Story Behind the 'I Love You So Much' Mural

The 'I Love You So Much' mural, a beloved Austin landmark, was created by artist Federico Archuleta and is painted on the side of Jo's Coffee on South Congress Avenue. It was originally painted in 2010 as a gift to the city and has since become an iconic symbol of Austin's vibrant culture and welcoming spirit. The simple, heartfelt message resonates with locals and tourists alike, making it a must-visit spot for a quick photo op. Instagram

While the mural itself is a straightforward declaration of love, its placement on South Congress Avenue adds to its charm. This bustling street is known for its eclectic mix of boutiques, vintage stores, live music venues, and delicious food trucks, creating a lively atmosphere that complements the mural's cheerful message. Visitors often combine their visit to the wall with a stroll down SoCo, exploring the unique shops and soaking in the Austin vibe. Instagram+1

Over the years, the mural has been a backdrop for countless photos, proposals, and declarations of affection. It's a testament to the power of simple art to create a sense of community and joy. Despite its popularity, the mural remains a free and accessible piece of public art, embodying Austin's creative and laid-back ethos. Reddit

Navigating South Congress Avenue (SoCo)

South Congress Avenue, affectionately known as SoCo, is one of Austin's most iconic and vibrant districts. It's a stretch of road brimming with personality, offering a unique shopping, dining, and entertainment experience that draws visitors from all over. From vintage clothing stores and quirky boutiques to art galleries and live music venues, SoCo has something for everyone. Instagram

When visiting the 'I Love You So Much' wall, it's highly recommended to dedicate time to explore the rest of South Congress. Wander into stores like Allen's Boots for a classic cowboy boot experience, browse the eclectic finds at Lucy in Disguise with Diamonds, or discover unique gifts at Parts & Labour. The street is also a fantastic place to sample Austin's renowned food scene, with numerous cafes, restaurants, and food trucks offering everything from breakfast tacos to gourmet burgers. Instagram+1

Getting around SoCo is best done on foot. The sidewalks are lively, and you'll want to take your time browsing the shops and taking in the sights. Parking can be a challenge, so consider using ride-sharing services or public transportation. Keep an eye out for other street art and performers that often add to the area's energetic atmosphere. Reddit

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