
Cardrona Bra Fence (Bradrona)
A vibrant roadside fence adorned with thousands of bras, a quirky symbol for breast cancer awareness and community spirit.

Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Perfect quick stop

Cardrona Bra Fence (Bradrona)
Best Time
Perfect quick stop

Highlights
Must-see attractions
A vibrant roadside fence adorned with thousands of bras, a quirky symbol for breast cancer awareness and community spirit.
"It's a fun, iconic stop that’s both playful and symbolic, worth a quick visit. "

🚗 Easy Roadside Stop
Perfect for a quick photo op when driving between Wānaka and Queenstown.
💖 Support the Cause
Consider donating to breast cancer foundations; many bras carry messages of support.

Highlights
Discover the most iconic attractions and experiences

The Bra Fence Itself
Cardrona Valley Road
Thousands of bras of all shapes, sizes, and colors creating a vibrant and unusual spectacle.

Breast Cancer Awareness
Fence and donation box
A powerful symbol for breast cancer awareness, often with opportunities to donate to related foundations.

Community and Global Connection
Bras with messages
Bras often bear personal messages and stories from visitors worldwide, fostering a sense of shared experience.
Plans like a pro.
Thinks like you
Planning Your Visit
A Quirky Stop with a Cause
Location and Accessibility
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🚗 Easy Roadside Stop
Perfect for a quick photo op when driving between Wānaka and Queenstown.
💖 Support the Cause
Consider donating to breast cancer foundations; many bras carry messages of support.
📸 Bring Your Camera
It's a unique and colorful sight, perfect for memorable photos.
👚 Add Your Own Bra
Many visitors choose to add their own bra to the fence as a personal contribution.
Tips
from all over the internet
🚗 Easy Roadside Stop
Perfect for a quick photo op when driving between Wānaka and Queenstown.
💖 Support the Cause
Consider donating to breast cancer foundations; many bras carry messages of support.
📸 Bring Your Camera
It's a unique and colorful sight, perfect for memorable photos.
👚 Add Your Own Bra
Many visitors choose to add their own bra to the fence as a personal contribution.
What Travellers Say
Reviews Summary
Visitors find the Cardrona Bra Fence to be a uniquely quirky and eye-catching roadside attraction. It's praised for its visual appeal, community involvement, and its role in raising breast cancer awareness. While some find it amusing, others appreciate its symbolic meaning and the opportunity to contribute to a good cause.
"I recently came across the Cardenas Bra Fence, and it's definitely a creative and eye-catching installation. It's one of those quirky roadside attractions that makes you stop, smile, and take a photo.
The idea of using bras to create a visual message about breast cancer awareness and women's strength is powerful, and the fence definitely stands out. It adds color and character to the landscape and invites community involvement in a lighthearted, yet meaningful way.
Overall, it's a fun, iconic stop that’s both playful and symbolic. If you're passing through Cardenas or nearby, it's worth a quick visit — and maybe even contributing a bra for the cause."
Ang 20’12
"Before heading to the Cardrona Hotel, make sure to stop by the Cardrona Bra Fence, affectionately known as “Bradrona.” This unique roadside attraction, located just down the road from the hotel, features a fence adorned with thousands of bras, each carrying personal messages and contributing to breast cancer awareness efforts."
Victor Osman
"This is a nice stop over on the way to Wanaka. I love how they are supporting and asking for donations for breast cancer. Seeing the fence full of bras of different sizes was amusing! We went on a day that was raining, we didn’t get to have really good photos but it was still good."
JC
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
The Cardrona Bra Fence is located on Cardrona Valley Road, easily accessible by car. It's situated between Wānaka and Queenstown, making it a convenient stop for travelers on that route. Many visitors find it by searching 'Cardrona Bra Fence' on Google Maps.
It's approximately a 50-minute drive from Queenstown and about a 20-minute drive from Wānaka. This makes it an ideal short stop during your journey.
Yes, there is usually space to pull over and park safely along the roadside near the fence. It's a casual stop, so parking is generally not an issue.
🎫 🎫 Tickets & Entry
No, visiting the Cardrona Bra Fence is completely free. It's a roadside attraction open to everyone.
The fence is accessible at any time as it's an outdoor roadside attraction. You can visit whenever you are passing through the Cardrona Valley.
Yes, there is often a donation box available for contributions to breast cancer awareness and research foundations. It's a way to support the meaningful aspect of the attraction.
📸 📸 Photography & Experience
The fence is quite long and packed with bras, so try to capture the overall spectacle. Close-ups of individual bras with messages can also be very interesting. Be mindful of other visitors when taking photos.
The fence began spontaneously between Christmas 1998 and New Year 1999 when four bras were hung on a fence. It has since grown into a collection of thousands, becoming a symbol for breast cancer awareness.
Yes, the fence continues to grow as visitors add their bras. It remains an active and evolving roadside attraction.
If you wish to contribute, bring a pre-loved bra. It's a personal way to participate in this unique tradition.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
Parents can use this as a chance to talk about breast cancer awareness in an age-appropriate way, highlighting the importance of supporting each other and contributing to good causes. The donation aspect can also teach children about generosity. It's a lighthearted yet meaningful experience that adds a memorable touch to a family road trip through the Cardrona Valley.
🚗 Road Trippers & Day-Trippers
It's a fantastic conversation starter and a great way to break up long drives with something unexpected and meaningful. Many travelers find it to be a highlight of their journey, appreciating its quirkiness and the underlying message of support.
Deep Dives
In-depth insights and expert knowledge
The Story Behind Bradrona
Over the years, Bradrona has evolved beyond just a quirky roadside spectacle. It has become a significant symbol for breast cancer awareness. Many of the bras are adorned with personal messages, dedications, or stories from visitors, creating a powerful collective statement. The fence serves as a visual reminder of the ongoing fight against breast cancer and a place for reflection and solidarity. Visitors are often encouraged to contribute a bra and make a donation to support breast cancer research and support organizations.
While the exact beginnings might be debated, the impact of the Cardrona Bra Fence is undeniable. It's a testament to how a simple, unconventional idea can grow into something meaningful and globally recognized. It offers a moment of pause, a touch of humor, and a heartfelt connection for everyone who stops by.
Beyond the Fence: The Cardrona Valley
Nearby, you'll find the historic Cardrona Hotel, one of New Zealand's oldest and most charming hotels, offering a glimpse into the region's past. For adventure seekers, the Cardrona ski resort is a major destination during the winter months, attracting skiers and snowboarders with its excellent slopes and terrain parks. The valley's landscape is characterized by rolling hills and mountains, making it ideal for hiking and enjoying the fresh New Zealand air.
Stopping at the Bra Fence provides a unique cultural experience, but it also serves as a gateway to appreciating the broader appeal of the Cardrona Valley. Whether you're passing through on a road trip or planning a longer stay, the area offers a blend of quirky attractions, historical sites, and natural splendor.






Social
from TikTok, Instagram & Reddit