Miyajima Omotesando Shopping Street
A vibrant, covered street brimming with local delicacies, unique souvenirs, and the charming presence of wild deer.
Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Shops open, fewer crowds
Miyajima Omotesando Shopping Street
Best Time
Shops open, fewer crowds
Highlights
Must-see attractions
A vibrant, covered street brimming with local delicacies, unique souvenirs, and the charming presence of wild deer.
"A must-see on Miyajima island. Such a great street with lots of cute shops, restaurants, snacks, etc. "
🎯 Arrive After 11 AM
Most shops open around 11 AM. Plan accordingly to catch the full street experience! :clock1:
🦌 Watch for Deer
Wild deer are common. Secure your food and belongings; they can be bold! :deer:
Highlights
Discover the most iconic attractions and experiences
Grilled Oysters
Street Food Stalls
Savor the local delicacy: plump, briny oysters grilled to perfection. A must-try flavor of Miyajima!
Momiji Manju
Sweet Shops
These maple-leaf-shaped cakes, filled with sweet bean paste, are a quintessential Miyajima treat.
Souvenir Shopping
Various Shops
Browse unique crafts, local snacks, and charming mementos to remember your island adventure.
Plans like a pro.
Thinks like you
Planning Your Visit
Timing is Key for the Best Experience
Deer Encounters: Cute but Cautious
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Arrive After 11 AM
Most shops open around 11 AM. Plan accordingly to catch the full street experience! :clock1:
🦌 Watch for Deer
Wild deer are common. Secure your food and belongings; they can be bold! :deer:
Shopping in Hiroshima
☔ Covered Street
Much of the street is covered, making it a great spot even on a rainy day. :umbrella:
🚶♀️ Explore Parallel Streets
Consider the Machiya street for unique shops and cafes, offering a different vibe. :street_view:
Tips
from all over the internet
🎯 Arrive After 11 AM
Most shops open around 11 AM. Plan accordingly to catch the full street experience! :clock1:
🦌 Watch for Deer
Wild deer are common. Secure your food and belongings; they can be bold! :deer:
☔ Covered Street
Much of the street is covered, making it a great spot even on a rainy day. :umbrella:
🚶♀️ Explore Parallel Streets
Consider the Machiya street for unique shops and cafes, offering a different vibe. :street_view:
💰 Bring Cash
While some places take cards, smaller stalls may prefer cash for quick transactions. :moneybag:
What Travellers Say
Reviews Summary
Visitors rave about Miyajima's Omotesando Street for its lively atmosphere, delicious street food like grilled oysters and Momiji Manju, and the unique charm of roaming wild deer. It's considered a must-visit for its authentic island feel and souvenir shopping opportunities. Some find it quite crowded, especially during peak times, and note that food options can be limited to tourist-focused choices.
"What a great place to visit for a day & night - last ferry goes around 11pm and the tourists mostly leave after sunset
Lots of restaurants cafes and shops to explore - this island is so traditional and well worth a visit
Watch out for the locals …wild deer that roam the streets ….they really do eat anything including people’s maps and paper bags
Great adventure well worth the visit"
sandy colombo
"A must see on Miyajima island. Such a great street with lots of cute shops, restaurants, souvenir shops, snacks, etc.
Most shops only open around 11AM so check before you go. This is a good spot around lunch, do note it gets really really busy and crowded.
There were some deers walking around the streets which was funny. Do watch out for your food getting stolen by a deer they can get aggressive.
Allocate about an hour to walk this street area and stop at local shops. Most of this street is covered so a great spot to go in the case it rains!
No ticket purchase required."
Shawn
"A really authentic and lively area (the shopping area). Yet, peace and quiet on the seawall next to the beach are only a short walk away. This is a really special island with just the right level of development - not too modern yet built up enough to feel special. A 100% must visit if visiting the area."
Lance Tay
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
From Hiroshima Station, take the JR Sanyo Line to Miyajimaguchi Station (approx. 25 mins), then a short walk to the ferry terminal. The JR ferry to Miyajima Island takes about 10 minutes. The shopping street is a short walk from the ferry port.
There are parking lots near the ferry terminal on the mainland, but parking on Miyajima Island itself is very limited and generally not recommended for day-trippers.
Yes, the JR ferry is covered by the Japan Rail Pass, making it a convenient option if you have one. Otherwise, a separate ticket is required for the ferry.
The island is very walkable. The Omotesando Shopping Street is easily accessible on foot from the ferry port. Many visitors also enjoy walking to Itsukushima Shrine and other nearby attractions.
The total journey from Hiroshima Station to Miyajima Island, including the train and ferry, typically takes about an hour.
🎫 🎫 Tickets & Entry
No, entry to the Omotesando Shopping Street itself is free. You only need to pay for any purchases you make or for specific attractions like Itsukushima Shrine.
Most shops on Omotesando Street open around 11 AM and close in the late afternoon or early evening. It's best to check individual shop hours if you have specific places in mind.
The street is a public thoroughfare, so there are no entrance fees. Fees apply only to specific attractions on the island, such as the Itsukushima Shrine.
While hours vary, many shops begin to close around 5 PM or 6 PM. It's advisable to visit earlier in the day to ensure you can explore most of them.
The street is accessible, but most shops will be closed. It can be a peaceful time to walk and enjoy the atmosphere after the day-trippers have left.
🍽️ 🛍️ Shopping & Dining
Don't miss the grilled oysters, a local specialty! Momiji Manju (maple-leaf-shaped cakes) and various other sweet treats are also highly recommended.
You'll find a wide range of souvenirs, including traditional crafts, local snacks, Miyajima-themed items, and unique trinkets.
While oysters and eel are popular, you can find some vegetarian options like Momiji Manju and other sweets. Exploring smaller cafes might reveal more diverse choices.
Food prices vary, but street food like oysters can range from ¥500-¥1000. Souvenirs can range from a few hundred yen for small items to several thousand for more elaborate crafts.
Yes, the street offers opportunities to find unique local crafts, though some visitors suggest exploring parallel streets like Machiya Street for even more distinctive finds.
📸 📸 Photography & Experience
Capture the vibrant street life, the unique food stalls, and the charming shops. The interactions with the wild deer can also make for memorable photos.
Yes, Miyajima Island and its shopping street can get very crowded, especially during peak tourist seasons and around lunchtime.
Visit early in the morning before shops open, or later in the evening after most tourists have departed. Weekdays are generally less crowded than weekends.
Restroom facilities are available throughout the island, including near the shopping street and major attractions.
It offers a lively blend of traditional Japanese shopping street atmosphere, delicious street food, and the unique charm of wild deer roaming freely.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
🚶♀️ Budget Travelers
📸 Photography Enthusiasts
Deep Dives
In-depth insights and expert knowledge
Culinary Delights of Omotesando
Beyond these staples, the street is lined with vendors selling a variety of other local delicacies. Look out for anago meshi (conger eel rice bowls), yakitori (grilled skewers), and various sweet treats like daifuku (mochi stuffed with sweet filling). Many shops also offer samples, allowing you to taste before you buy. The sheer variety ensures there's something to satisfy every palate, making the culinary journey as exciting as the shopping itself.
Navigating the Deer and the Crowds
Omotesando Street can become extremely crowded, particularly during peak tourist seasons and around lunchtime. To avoid the thickest throngs, consider visiting early in the morning, just as shops are opening, or later in the afternoon as day-trippers begin to depart. Weekdays are generally less busy than weekends. If you find the main street overwhelming, take a moment to explore the quieter, parallel Machiya Street, which offers a more relaxed atmosphere with unique shops and cafes.
Shopping for Unique Miyajima Souvenirs
For those seeking something a bit more off the beaten path, venture onto the smaller side streets. Machiya Street, for instance, is often praised by visitors for its more unique and artisanal shops, offering a curated selection of goods that might not be found on the main thoroughfare.
Social
from TikTok, Instagram & Reddit