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Swan Market

4.6
·491k reviews·,

A beloved Rochester institution for over 80 years, Swan Market offers authentic German deli fare, hand-made sausages, and a cozy, communal dining expe...

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Wed/Fri 18-21h

Blue hour photography, calmer galleries

CrowdLow
Great lunches!

Swan Market

Highlights

Highlights

Must-see attractions

A beloved Rochester institution for over 80 years, Swan Market offers authentic German deli fare, hand-made sausages, and a cozy, communal dining experience.

4.6
(491k reviews)

"This is one of my favorite places in the world. Do yourself a favor and eat here at least once."

TIP

Arrive Early

Beat the crowds by arriving early to ensure you get a seat at the communal tables.

Sausage Variety

Don't hesitate to explore and try the many different varieties of sausages offered.

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Quick Facts

Closed·Opens 8AM

Cuisine

German

Price

Mid-range

Phone

(585) 288-5320

Address

231 Parsells Ave, Rochester, NY 14609, USA

Insta-Factor

Medium

Highlights

Discover the most iconic attractions and experiences

Authentic German Delicacies

Authentic German Delicacies

Indulge in hand-made sausages, schnitzel, and traditional sides like red cabbage and potato salad.

We wish these made USA Today's listGoogle Review
Cozy Communal Dining

Cozy Communal Dining

Experience a traditional German atmosphere with shared tables, perfect for a lively lunch.

Google Review
Extensive Sausage Selection

Extensive Sausage Selection

Explore a vast array of authentic, hand-crafted German sausages at the bustling deli counter.

Google Review
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Insider Tips

from TikTok, Instagram & Reddit

Oktoberfest vibes in full swing at the Rochester Public Market! 🍻✨ German food from Swan’s Market, steins of beer, live music, and dancers that brought the energy. This one’s a fall bucket-list must 🧡 #rochesterny #fallactivities #westernny #oktoberfestrochesterny #oktoberfest
@itsnoraschneider
272 likes • 2.7K views

Arrive Early

Beat the crowds by arriving early to ensure you get a seat at the communal tables.

Sausage Variety

Don't hesitate to explore and try the many different varieties of sausages offered.

📍Winter Swan, the best spot in Rochester #rochester #coffee #slay #coffeerun #fall
@tollia
23 likes • 636 views
Winter Swan in Rochester, NY😌 such a fun concept - flower shop meets boutique meets coffee shop! The matcha was amazing #winterswanrochesterny #rochesterny #matchalatte
@itsnoraschneider
1.1K likes • 13.2K views

Try the Sampler

If unsure, opt for the sampler platter to taste a variety of their delicious menu items.

Check Hours

Confirm their opening days and hours, as they are not open every day.

Did you know there was a combination coffee shop, flower shop, and boutique located right in Rochester's Neighborhood of the Arts? Well, now you do! ☕️ Established in 2022, Winter Swan Coffee was founded by Quynh Bui. Bui was inspired by her family's Vietnamese heritage and the coffee culture of Vietnam and Southeast Asia. Stacy K Floral's studio and shop serves as the perfect backdrop for Winter ...
@visitrochester
2.2K likes • 67.9K views

Tips

from all over the internet

Arrive Early

Beat the crowds by arriving early to ensure you get a seat at the communal tables.

Sausage Variety

Don't hesitate to explore and try the many different varieties of sausages offered.

Try the Sampler

If unsure, opt for the sampler platter to taste a variety of their delicious menu items.

Check Hours

Confirm their opening days and hours, as they are not open every day.

What Travellers Say

4.6
(491k reviews)

Reviews Summary

Diners rave about Swan Market's authentic German cuisine, with many calling it the closest thing to being in Germany. The hand-made sausages and traditional sides like red cabbage are frequently praised. While the cozy, communal atmosphere is a draw, arriving early is recommended as seating can be limited.

"The food is amazing, like being in Germany . Nice, cozy atmosphere. Large selection of Germany groceries. The deli meat is the best."

Christopher

"It's a very straight forward place.
There is a deli counter in the back, and the rest of the floor space is tables and chairs (with a small German / European grocery section along one wall.

They have good authentic food and a pretty solid beer selection. (They also have sodas and such if that's more your speed).

I wouldn't go everyday, but it's a nice hearty meal as often as you want that.

Parking can be a bit tough. There are only 3? spaces in their lot out front, but there is street parking if you are willing to walk a few hundred feet.

It's more of a lunch place, so they aren't open all day, which means if you go at the wrong time, you are gonna be waiting in line for a seat.

The staff have always been nice and on top of things."

S L

"German butcher shop, restaurant and store: all in one! Staff is friendly, food was great, and the meat we bought delicious. Prices are very reasonable. And if you don't know what to eat, they have a sampler platter with morsels of most items from their menu."

Karoline C

What People Like

Authentic German food and sausages
Cozy, communal dining atmosphere
Generous portions and reasonable prices

What People Dislike

Limited seating, can be crowded
Parking can be difficult

Frequently Asked Questions

Swan Market is known for its authentic hand-made German sausages, schnitzel, Jaeger Schnitzel, and traditional sides like red cabbage and potato salad. The Wurst Platter is also a popular choice.

We wish these made USA Today's listUnique dining experiences in Rochester: 5 spots for great food, atmosphere, views

The atmosphere is cozy and utilitarian, with communal tables that encourage a traditional German dining experience. It's often described as lively and friendly.

Google Review

Parking can be challenging. There are a few spots in the lot out front, but street parking is also available nearby.

Google Review

Swan Market is typically open for lunch Wednesday through Saturday, from 11 AM to 2 PM. It's recommended to check their hours before visiting as they are not open every day.

Google Review

Yes, Swan Market is also a deli and meat counter where you can buy a wide selection of German sausages, deli meats, and groceries to take home.

Google Review

Mentioned in

Featured in these publications

Democrat and Chronicle

We wish these made USA Today's list

Swan Market, which has been around for more than 80 years, is simply a local treasure. It's a cozy meat market where you can purchase sausages, hot dogs, deli meats and various sundries; be sure to try the liverwurst. In the middle are communal tables where you can lunch on classic German fare like schnitzel, goulash and sauerbraten, served alongside red cabbage, sauerkraut, potato salad and beer.

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22 Cant-Miss Best Restaurants in Rochester New York

It is a place you have to look for as it is in a neighborhood that is outside of the trendy Park Avenue. Barry Ted, current owner, and his competent staff run a first-rate authentic German/Bavarian sausage and meat counter!. From Wednesday through Saturday, this is as good as it gets.

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Stacker

Highest-rated Fine Dining Restaurants in the Rochester Area by Diners

- Rating: 4.8/5 (123 reviews)- Price level: $$- Address: 231 Parsells Ave. Rochester, New York - Categories: Meat Shops, German, Delis- Read more on Yelp. This story features data reporting by Wade Zhou and is part of a series utilizing data automation across 319 metros.

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The Adventurist Magazine

Experience the Best of Rochester Dining: 12 Must-Visit Restaurants

A Rochester institution, Swan Market brings a slice of Germany to the city. Their authentic sausages, schnitzels, and imported beers have been delighting patrons for years. The communal seating adds to the traditional German dining experience.

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newyorkupstate

Unique dining experiences in Rochester: 5 spots for great food, atmosphere, views

Swan Market has a reputation as the premiere spot for German food in Rochester. They have of plethora of hand-made sausages and an out-of-this-world German potato salad. Go with the Wurst Platter and you won’t be disappointed.

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Family Destinations Guide

15 Best Restaurants in Rochester, NY for 2024 (Top Eats!)

231 Parsells Ave.Rochester, NY 14609(585) 288-5320 Visit Website See Menu Open in Google Maps. Swan Market is a locally-owned and operated German eatery that has been in business for over 80 years.

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