Atoboy
1 / 10

Atoboy

4.6
·491k reviews·,

Atoboy offers a modern, prix-fixe Korean dining experience with unique flavors and an elegant, minimalist ambiance.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Wed/Fri 18-21h

Blue hour photography, calmer galleries

CrowdLow
Atoboy

Atoboy

Highlights

Highlights

Must-see attractions

Atoboy offers a modern, prix-fixe Korean dining experience with unique flavors and an elegant, minimalist ambiance.

4.6
(491k reviews)

"Every single dish was incredibly delicious—Chef Park Jung Hyun is truly on another level."

TIP

Share for Variety

If dining with others, order different dishes to share and experience more of the menu.

Don't Skip Fried Chicken

Consider adding the fried chicken; it's a highly recommended and delicious extra.

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Quick Facts

Open·Closes 10PM

Cuisine

Korean

Price

$$$

Phone

(646) 476-7217

Address

43 E 28th St, New York, NY 10016, USA

Insta-Factor

High

Highlights

Discover the most iconic attractions and experiences

Modern Korean Prix-Fixe

Modern Korean Prix-Fixe

Experience an innovative 4-course prix-fixe menu showcasing reimagined Korean flavors with unique ingredients.

Best Restaurants in NYCBest Korean Restaurants in New York CityNew York: where to eat like a local
Must-Try Fried Chicken

Must-Try Fried Chicken

The crispy, flavorful fried chicken is a highly recommended add-on, lauded as some of the best in the city.

Best Korean Restaurants in New York CityThe best New York restaurants to order takeout fromGoogle Review+1
Intimate & Chic Ambiance

Intimate & Chic Ambiance

Enjoy a sophisticated yet relaxed dining experience in a minimalist, modern space.

Google Review+1
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Insider Tips

from TikTok, Instagram & Reddit

Atoboy Fried Chicken and exclusives like the Salmon Jang and Mushroom Rice Bowls are coming to EEEEEATSCON New York, courtesy of Atoboy. 👉 Grab your tickets now at the link in bio before they sell out. #infatuationnyc #newyork #EEEEEATSCON
@infatuation_nyc
41 likes • 2.8K views

Share for Variety

If dining with others, order different dishes to share and experience more of the menu.

Don't Skip Fried Chicken

Consider adding the fried chicken; it's a highly recommended and delicious extra.

Excited to finally try it, but sadly it wasn’t my favorite meal. I’d definitely recommend going and would love to hear other opinions! #atoboynyc #atoboy #nyctastingmenu #nycexperiences #nycfood #nycfoodie #nycthingstodo #nycrestaurants
@victoriamarie222
30 likes • 3.4K views
Birthday day at AtoBoy in NYC!! The less expensive little cousin of atomic. More in my budget but still pricey IMO! Overall the food felt familiar but also with a new and unique twist. This was fun to try new dishes/ ingredients. Service was AMAZING, really enjoyed all of the staff. Plates felt small & with all of the add ons & tips we spent around $350 for 2
@santiaramos
47 likes • 533 views

Ask Staff for Recs

Lean on the knowledgeable and friendly staff for recommendations on standout dishes.

Portions are Small

Expect smaller, artfully presented portions; consider add-ons to ensure fullness.

so worth the $75! #atoboy #nyc #newyorkeats #newyorkcheck #newyorkbucketlist #newyorkrestaurants
@jc.eeats
72 likes • 3.7K views

Tips

from all over the internet

Share for Variety

If dining with others, order different dishes to share and experience more of the menu.

Don't Skip Fried Chicken

Consider adding the fried chicken; it's a highly recommended and delicious extra.

Ask Staff for Recs

Lean on the knowledgeable and friendly staff for recommendations on standout dishes.

Portions are Small

Expect smaller, artfully presented portions; consider add-ons to ensure fullness.

What Travellers Say

4.6
(491k reviews)

Reviews Summary

Atoboy is celebrated for its innovative Korean prix-fixe menu, with standout dishes like the fried chicken and sea urchin receiving high praise. Diners often commend the attentive service and sophisticated yet relaxed atmosphere. While most reviews are glowing, a few mention smaller portions and one outlier expressed disappointment with the kimchi and overall food quality.

"This place feels exactly like what I’d imagine a New York version of Korean cuisine to be. Every single dish was incredibly delicious—Chef Park Jung Hyun is truly on another level. The atmosphere struck the perfect balance of being relaxed yet refined, and the course menu was thoughtfully curated with just the right number of options.

The food was so good, I completely forgot to take photos except for the starters and dessert. They allowed wine corkage, so I brought one of my most cherished bottles—Hundred Acre. It was such a joyful and memorable experience."

Eui Sun Chung

"Elevated and eloquent, only the start of how good this place is. The service is excellent, atmosphere upscale, and most importantly the food is excellent quality and tasty. The dishes are fresh and crafted with impeccable attention details. Between the freshness of the ingredients, playing of textures and flavors, and quality of the overall dishes, I believe this place earns a big 10/10 would recommend to anyone who wants good food to celebrate any occasion... including wanting the BEST fried chicken I've had in a long time. It's truly amazing, truly exquisite. Get it. And go here."

brianlidawg

"Had an absolutely phenomenal experience at Atoboy! Every dish was bursting with flavor and presented so beautifully—it was truly a feast for both the eyes and the palate. The staff were incredibly friendly and knowledgeable, offering great recommendations that made the whole dining experience even better.

Honestly, the food was so good, I completely forgot to take a picture of one of the dishes because I was too busy enjoying it. That alone says everything!

Highly recommend this spot—whether you're a local or visiting, it's a must-try."

Rachel Rei

What People Like

Innovative Korean flavors
Exceptional fried chicken
Attentive and friendly service

What People Dislike

Portions can be small
Occasional disappointment with specific dishes

Frequently Asked Questions

Atoboy is known for its creative 4-course prix-fixe Korean menu, with particular acclaim for its fried chicken and unique ingredient combinations.

Best Korean Restaurants in New York CityThe best New York restaurants to order takeout from

No, the highly recommended fried chicken is an add-on to the prix-fixe menu.

Google Review

Reservations are recommended, especially for special occasions, as it's a popular spot.

New York: where to eat like a localGoogle Review

The atmosphere is described as minimalist, simple, elegant, and cool, offering a relaxed yet refined dining experience.

Google Review+1

Yes, the dishes are designed for sharing, and dining with others allows you to try a wider variety.

Google Review

Yes, Atoboy offers special delivery and takeout menus, featuring entrees and family meal sets.

Where To Get Takeout And Delivery For Your Birthday In NYC - New YorkBest Food Delivery & Takeout in NYC: Everywhere to Order In From NowThese New York restaurants just reopened for takeout and delivery

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Seven years on, with Seoul Salon, Naro and Atomix in their portfolio, the first restaurant Ellia and Junghyun Park opened is still the best introduction to their vision of modern Korean dining. The prices are higher — instead of three courses for $36, you now get four for $75 — but there are rewards. The hard surfaces in the coolly minimalist shoe box of a dining room aren’t as noisy as they were, and the cooking is more self-assured and coherent.

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Where To Get Takeout And Delivery For Your Birthday In NYC - New York

Dim the lights, put on some Marvin Gaye, and eat Atoboy’s food with the confidence and leisure of someone who doesn’t have to do the dishes. This Korean spot in Flatiron has a special delivery and takeout menu with entrees like galbi, gochujang chicken, and sunchokes wiith oyster mushrooms. Almost everything comes with banchan, kimchi, and white rice, and they also have a wine list with bottles exclusively in the $30 range.

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Ellia Park and her husband Junghyun Park wows diners from start to finish at this Gramercy hot spot with their unapologetic love for Korean food. Here you may find braised eggplant with snow crab and tomato; or fried chicken brined in pineapple juice, coated in tempura batter, and served with a ginger-peanut butter sauce. Close out with a refreshing sujeonggwa granita with lychee yogurt, burrata and candied walnut.

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NoMadYou can select from a variety of menu items like Berkshire pork ribs, harissa pork, and a variety of sides, or opt for Atoboy’s family meal which feeds two to three people with rice, kimchi, and a mix of hearty portions of main dishes and sides for sharing.How to order: Call 646-476-7217 or via website

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Time Out

These New York restaurants just reopened for takeout and delivery

A post shared by ATOBOY (@atoboynyc) on May 13, 2020 at 12:40pm PDT. The acclaimed modern Korean fine dining destination has pivoted to delivery. Dishes include sunchokes with mushrooms, gochujang chicken, as well as tiered family meal sets to allow you to try a bit of everything.

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In other restaurants orbiting K-Town, Korean cuisine has been reimagined, benefitting from a fresh new look by forward thinking Korean chefs with global backgrounds. At chef Junghyun Park’s delightfully casual Atoboy, his four-course prix-fixe is, at $75, an affordable introduction to what is essentially a high-end trend – especially as service is (unusually, like KazuNori) included in the price. Reserve a table if you are feeling particularly celebratory.

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In 2016, Chef Junghyun Park after working at Jung Sik decided to open his first solo project, the family-style sharing restaurant Atoboy, with his wife, co-owner, and manager Ellia. This fun and imaginative restaurant soon became an NYC foodies’ favorite and one of the most popular upscale Korean restaurants in New York City. Since then it has been serving top-notch food inspired by the concept of banchan: small side dishes served with every Korean meal.

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Atoboy is a restaurant that reimagines traditional Korean family-style dining with a modern twist, serving innovative Korean-inspired cuisine crafted by Chef Junghyun Park. The menu features a variety of beautifully composed dishes that are ideal for sharing, with recommendations including the fried chicken. It's a lively spot that caters well to larger groups, offering a good selection of beers and wines alongside its creative food offerings.

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From husband-and-wife duo Junghyun ‘JP' and Ellia Park, Atoboy elevates the Korean dining tradition of banchan with a menu of small plates from crab served with pomelo, pollock and citrus fern, to skate topped with gochugaru, mungbean and fermented blackbean – all served with a side of rice. Select three dishes as part of a prix fixe menu, or go the whole hog and order as many as you can. Dish to order: Fried chicken with spicy peanut sauce

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Easily the most buzzed about Asian restaurant of 2016 is Atoboy, a fine dining Korean joint helmed by a husband and wife duo with serious chops in the restaurant world. The meal here is a tapas-style tasting-menu, with 3 dishes (and rice) ringing up at $36. Though the food rotates based on seasonality, your mom would likely recognize most everything from the eggplant with Dungeness crab to the chicken with spicy peanut butter and garlic.

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Atoboy, the casual little brother to Michelin-starred Atomix, serves a four-course Korean-inspired tasting menu in a modern cafeteria setting. Our favorite dish from the menu was the deep-fried butternut squash "gangjeong," served in a sticky caramel sauce with a foamy fontina cheese sauce, garam masala, and cayenne pepper. It’s crispy, candied, complex, sweet, and spicy – almost like pumpkin pie, but with a hint of heat.

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Inspired by banchan, but more voluptuous and satisfying in delivery, the refined food at this Korean eatery (not to be confused with LES food-free cocktail temple Attaboy) is made by a hotshot, Michelin-starred chef. Think beet and smoked yoghurt, octopus with chimichurri and potato, pork belly and enoki, or duck with chanterelle and quince. Desserts tend to be bright, floral eye-openers for the night ahead.

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The radical concept behind Atoboy is to offer its customers the opportunity to build a three-course meal around the typically free Korean side dishes called banchan, but — and here’s the radical part — they charge you $36 for the privilege. Why, then, you ask, is it on this Cheap Eats list?. Because these aren’t the plates of pickled vegetables and tiny fermented fish you get on 32nd Street or in Flushing.

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Atoboy is a cultural marker in the modern Korean dining scene. Opened in 2016, it was applauded for its creative, fusion-driven approach to Korean banchan that chef-owner Junghyun Park gleaned from his years at Jungsik — all inside a casual, industrially designed space. Atoboy offers a $75 four-course prix fixe, and the menu veers toward the experimental, with plenty of global ingredients.

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This Korean gem serves shareable, banchan-inspired small side dishes, like crispy fried chicken with spicy peanut sauce, and everchanging seasonal plates that are always a surprise and delight. Cool, casual, and creative, Atoboy nails that sweet spot between adventurous and approachable dining. 43 East 28th Street, NY, NY.

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Still around the Nomad area, Atoboy is a unique Korean tasting menus (of small plates & rice) place, geared toward sharing. You’ll probably find it hard to notice the door but when you walk into the minimalist interiors you’ll understand why we love this place so much.

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Atoboy: traditional Korean family-style dining with a modern twist, serving innovative Korean, variety of beautifully composed dishes that are ideal for sharing, lively spot, well to larger groups, good selection of beers and wines More Information - Reservation

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This restaurant in Manhattan was opened by a Michelin starred chef and his wife, who both have a deep passion for Korean food. It is a minimalist space, with all of the focus on the food. The dishes are thoughtfully put together and carefully crafted.

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Maybe it is just me, but I think they are just getting better and better over time?. The prix fixe menu consists of 5 dishes for 75USD (July 2021) and includes gratuity. Atoboy also has a 2 Michelin star (2021) sister restaurant, Atomix.

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