
Glorioso's Italian Market
An iconic Milwaukee Italian market and deli since 1946, offering authentic groceries, delicious sandwiches, and delightful bakery treats.

Highlights
Must-see attractions
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From TikTok & Reddit
Best Time
Blue hour photography, calmer galleries

Glorioso's Italian Market
Best Time
Blue hour photography, calmer galleries

Highlights
Must-see attractions
An iconic Milwaukee Italian market and deli since 1946, offering authentic groceries, delicious sandwiches, and delightful bakery treats.
"This is as authentic of an Italian market as it gets; a must-visit for any food lover!"

Visit on Weekdays
Experience a less crowded atmosphere by visiting on weekdays instead of the bustling weekends.
Consider Regular Sandwich Size
Regular sandwich sizes are generously loaded, so consider opting for a regular over a large.

Quick Facts
Cuisine
Italian
Price
Mid-range
Highlights
Discover the most iconic attractions and experiences

Authentic Italian Deli Sandwiches
Indulge in generously loaded deli sandwiches made with the freshest ingredients and authentic Italian meats and cheeses.

Vast Italian Grocery Selection
Explore a paradise for Italian cuisine lovers with a wide selection of local and international cheeses, wines, pastas, and more.

Delicious Italian Bakery Goods
Savor authentic Italian bakery treats like Kolachy cookies, pastries, and cannoli, perfect with a fresh cappuccino.
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Thinks like you
Insider Tips
from TikTok, Instagram & Reddit
Visit on Weekdays
Experience a less crowded atmosphere by visiting on weekdays instead of the bustling weekends.
Consider Regular Sandwich Size
Regular sandwich sizes are generously loaded, so consider opting for a regular over a large.
Don't Miss Antipasto
Be sure to sample the delicious antipasto offered, especially if visiting as part of a food tour.
Browse the Market
Take time to explore the market's beautiful products; it's an enriching experience beyond just shopping.
Tips
from all over the internet
Visit on Weekdays
Experience a less crowded atmosphere by visiting on weekdays instead of the bustling weekends.
Consider Regular Sandwich Size
Regular sandwich sizes are generously loaded, so consider opting for a regular over a large.
Don't Miss Antipasto
Be sure to sample the delicious antipasto offered, especially if visiting as part of a food tour.
Browse the Market
Take time to explore the market's beautiful products; it's an enriching experience beyond just shopping.
What Travellers Say
Reviews Summary
Glorioso's Italian Market is highly praised for its authentic Italian offerings, particularly its delicious and generously portioned deli sandwiches made with fresh ingredients. Diners love the extensive selection of Italian groceries, cheeses, wines, and the delightful bakery treats. While some mention slow service at the deli counter, the overall consensus is that the quality and authenticity make it a must-visit spot.
"Loved this place. The prices were fair and I only regretted getting the large Italian beef because it was generously loaded. Great sandwich with the au juice and peppers, but I'd go with a regular. The store looks amazing and is a very iconic piece of history with a visit."
Verlyn Severson
"Outstanding local family owned Italian deli and grocery that’s been here for decades. Today we got a couple sandwiches and sat outside. Affordable, tasty and very fresh."
Mark Devino
"Date of visit: August 27, 2025
Easily visible on street corner. Street parking.
Fantastic Italian market, deli, meat counter and bakery with wide range of Italian offerings.
Grocery had pastas, sauces, herbs, spices, wines, olive oils, etc. Frozen department had packaged Italian sausages, prepared soups, lasagna, etc.
Liquor department had a nice choice of wines and more.
Fresh bakery provides you with a choices of pastries, macaroons, cookies, tiramisu, breads and the list goes on.
Fresh meat case had steaks, Italian sausage and sausages.
Fresh deli case offers fresh salads and ready to slice meats and you can order sandwiches to go.
In store deli case offers a large variety of cheeses and prepared meats.
There is a small produce section. Dairy case offers basic staples of milk, butter, eggs, etc.
Dining area inside with outdoor sidewalk tables also available.
ATM inside and ice for purchase as well.
Bathroom was clean.
To eat immediately, we ordered an Italian Beef and Felice sandwich. Pastries we sampled: Baklava, Cornetto, Calzone. All of it was delicious. To eat at a later date we did get 6 Hot Italian sausages.
Employees were pleasant; several greeted us throughout the store
Overall, very impressive place, and I would definitely return.
If you deem this review helpful, please give it a 👍."
Egg Queen Wanabee
What People Like
What People Dislike
Frequently Asked Questions
Signature deli sandwiches, authentic Italian pastries like Kolachy cookies and cannoli, and their wide selection of cheeses and imported meats are highly recommended.
Weekdays are recommended for a less crowded experience compared to the weekends.
While Glorioso's specializes in traditional Italian goods, specific dietary accommodations are not explicitly mentioned. It's best to inquire directly about options.
Yes, they offer a wide range of prepared foods, pizzas, pastas, and catering services, making it ideal for both dining in and taking home.
The market has a vibrant, old-school Italian feel with friendly staff, reminiscent of a European vacation.
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Before you pop in for a meal at The Diplomat, pad in an extra 20 minutes (or more) to browse this fantastic Italian market, which has operated in the area since 1946. You can get fresh and dried pasta, gorgeous charcuterie, imported olive oil and balsamic vinaigrette, risotto, dried herbs, chocolates, sauces, Italian wine and so much more. Even if you don’t buy anything (which, frankly, why wouldn’t you?), it’s just a cool place to browse the beautiful products.
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This Italian specialty market has a huge deli and prepared foods section, plus you can order freshly prepared pastas, panini, and Italian sausage sandwiches. You know the sausage is fresh, since they’re hanging in the butcher window. If you’re really hungry, get the Italian sausage and Italian beef combo sandwich, topped with homemade giardiniera.
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Brady St. in Lower East Side, the grocery store and deli is the highest rated Italian restaurant in Milwaukee, boasting 4.5 stars out of 338 reviews on Yelp. The deli section offers a menu of signature sandwiches, pizzas, flatbreads, paninis, pastas, soups, salads and more. Look for options like the Milwaukee Muffalatta with genoa, mortadella, ham, provolone and mild or hot muffalatta; the Napoletana flatbread with mild sausage, artichokes, Moroccan oil-cured olives, fontinella cheese and arrabiatta sauce; and the Italian Classic calzone with mild sausage, bell peppers, onion, ricotta and mozzarella.
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The tour includes stops at Zaffiro’s on Farwell, for the thinnest pizza in the city, as well as two other iconic symbols of the Italian culture on Brady Street – Peter Sciortino’s Bakery and Glorioso’s Italian Market. Highlights include historical buildings, background on Polish and Italian immigrants settling here and the industrial developments that drew them to the Brady Street area. It reviews the significance of the Milwaukee River, Beerline Railroad, tanneries and meat packing industries that provided employment and opportunities for immigrants.
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Glorioso’s Italian Market is a rather glorious little place to do all of your authentic Italian grocery shopping or to grab a hot meal from the deli, where menu items are typically $10 or less, but taste like a million bucks. Munch on an Italian grilled cheese (fontinella, fresh mozzarella, provolone, and sun-dried tomato pesto), as you peruse for the perfect pasta to take home and make for dinner. Feel like lingering?
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Get your fix of "gabagool" at this East Side institution that's been serving up speciality Italian goods and signature sandwiches since 1946. The old-school meat counter and deli offers everything from family-recipe sauces over Sicilian pasta and homemade arancini to our favorite—the Milwaukee Muffalata sandwich, piled high with genoa, mortadella, ham, provolone and your choice of mild or hot giardiniera.
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Glorioso’s Italian Market has all you need for classic Italian cooking and even offers classes now in its cucina across the street (or, simply buy it readymade from the grocery’s dazzling deli). Imported and local artisanal products fill the shelves. Neighboring Peter Sciortino Bakery’s precious cookies are here, beside thick, colorful, homemade gelatos with fanciful flavors.
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A family-owned Italian grocery store that opened in 1946, Glorioso’s is a local treasure. The family aspect of ownership really shows in their customer service, because everyone is so friendly and nice. They have a wide selection of Italian groceries, including a large cheese section, but the highlight is the fresh meat and sausage section.
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For a taste of Italy in the heart of Milwaukee, Glorioso’s Italian Market is the place to be. This family-owned market and deli has been a staple in the community since 1946, offering a wide array of authentic Italian products and dishes. Whether you’re craving a classic Italian sub, homemade pasta, or fresh cannoli, Glorioso’s has it all.
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A little bit of Italia right here in Milwaukee, Glorioso's has some great grab-and-go sandwiches and take out items to eat in their cafeteria-style dining area. They also have a fantastic selection of wine, fancy shaped pasta, Italian chocolates and liqueurs that anyone would be thrilled to receive as a gift. View this post on Instagram
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A Milwaukee staple for more than seven decades, Glorioso’s is an authentic Italian bakery and deli. Order pasta to-go or browse the store’s aisles for Italian kitchen essentials (including wine and spirits). Across the street is Appetito, Glorioso’s kitchen, event center and cooking school.
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An east-side favorite for over 70 years, this authentic Italian market is a must-visit. Both a deli and grocer, you can enjoy a meal there or take it home for later!. Here you can find all of the authentic Italian food and drink you could ever want all in one place.
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1011 E Brady StMilwaukee, WI 53202(414) 272-0540 Visit Website See Menu Open in Google Maps. This family-owned eatery, housed in a standout brown structure with red accents, is a dining spot fave for its authentic Italian plates such as pizza, pasta and panini.
Highest-rated Italian Restaurants in Milwaukee, According to Tripadvisor
- Rating: 5.0 / 5 (661 reviews)- Detailed ratings: Food (5.0/5), Service (4.5/5), Value (4.5/5), Atmosphere (4.5/5)- Type of cuisine: Specialty Food Market, Italian- Price: $$ - $$$- Address: 1011 E Brady St, Milwaukee, WI 53202-1514- Read more on Tripadvisor
❤️ Polish Sausage in Milwaukee Wisconsin August 1, 2022 at
❤️ Share on Facebook - Tweet - RedditRated: 4.5 Stars $$.Address:1011 E Brady St Milwaukee, WI 53202. Phone:(414) 272-0540Specialties: Delis ⏩ Italian ⏩ International Grocery ⏩. ⭐ Reviews - ⭐ Write A Review
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For Italian delicacies like fresh cannoli, tiramisu, and more, visit the bakery at Glorioso's, MIlwaukee's family-owned source for Italian classics for more than 70 years.
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A true and authentic Italian Market, Glorioso’s opened their doors in 1946 and has been serving Milwaukee ever since. If you’re on the hunt for “00” flour, semo...
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1011 E Brady St, Milwaukee, WI 53202Phone: 414-272-0540 Visit Website. View this post on Instagram. A post shared by Glorioso’s Italian Market (@gloriososmarket)
Social
from TikTok, Instagram & Reddit