National Brewery Museum view of the Great Room from the 3rd floor staircase.
1 / 10

National Brewery Museum Potosi

4.7
·30 reviews·Potosi, United States

A treasure trove for beer enthusiasts, featuring an extensive collection of breweriana and historical brewing artifacts.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Saturday afternoons

Brewery tours available

CrowdMedium
Loading map...
National Brewery Museum view of the Great Room from the 3rd floor staircase.

National Brewery Museum Potosi

Best Time

Saturday afternoons

Brewery tours available

CrowdMedium
Highlights

Highlights

Must-see attractions

A treasure trove for beer enthusiasts, featuring an extensive collection of breweriana and historical brewing artifacts.

4.7
(30 reviews)

"Every beer person's dream with tons of history and memorabilia!"

Vertical photo
TIP

🎯 Allow ample museum time

You'll easily spend an hour or more exploring the extensive collection of breweriana.

🍺 Museum admission includes a pint!

Get the most value by enjoying a complimentary beer after your museum exploration.

Third hero image

Highlights

Discover the most iconic attractions and experiences

Extensive Breweriana Collection

Extensive Breweriana Collection

Discover a vast array of vintage beer signs, neon lights, and memorabilia from breweries nationwide.

TikTokReddit
Potosi Brewery Company

Potosi Brewery Company

Adjacent to the museum

Experience a brewery tour and sample craft beers brewed on-site.

Instagram+1
Historical Photos & Artifacts

Historical Photos & Artifacts

Explore fascinating historical photos and artifacts from breweries, many no longer in existence.

Reddit
Your AI travel agent

Plans like a pro.
Thinks like you

Start Chatting

Planning Your Visit

Plan Your Brewery Pilgrimage

Calling all beer lovers and history buffs! The National Brewery Museum in Potosi is a must-visit. Expect a treasure trove of breweriana, from vintage signs to neon lights. Allow at least an hour to soak it all in. TikTokReddit

Brewery Tours & Tasting Tips

Combine your museum visit with a brewery tour and tasting! Tours are typically on Saturdays, but check ahead. Admission to the museum often includes a free pint, making it a great value. Instagram

Best Times

When
Saturday afternoons
Why
Brewery tours available
Crowd
Medium
When
Weekday mornings
Why
Fewer crowds for museum
Crowd
Low

Insider Tips

from TikTok, Instagram & Reddit

If you’re a lover of craft beer, history, great food, or root beer, then a stop at @potosibrewingco MUST be on your Wisconsin bucket list. #creatorsearchinsights #restarauntsnearmylocation #placestogoinwisconsin #foodnearmylocation #funplacestovisitinusa #wisconsinhiddengems #History #driftless #uniqueplacesinwisconsin
@wonderfullywi
5.2K likes • 162.4K views

🎯 Allow ample museum time

You'll easily spend an hour or more exploring the extensive collection of breweriana. TikTokReddit

🍺 Museum admission includes a pint!

Get the most value by enjoying a complimentary beer after your museum exploration. Instagram

📍Potosi, WI - ABA National Brewery Museum & Potosi Brewery Company @nationalbrewerymuseum @potosibrewingco ⏰ Hours of operation Museum & Restaurant: Monday – Saturday: 11 am to 9 pm | Sunday: 11 am to 6 pm Brewery Production Tours: Saturday 1 pm (hours may vary) 💵 Admission to museum Includes 1 free pint of beer: $10 (seniors: $8) 🍻 What to expect A multi-level museum of all things beer! Disco...
coddiwomple_chronicles
470 likes • 25.8K views
We heard @HBO is looking for the White Lotus season 4 destination...how about Beer's Hometown: Potosi, WI? Whether you're sampling beers on our tour or learning a bit of history at the National Brewery Museum, we've got something for everyone. #potosi #brewery #beer #travel #visitwisconsin
potosibrewingco
37 likes • 1.1K views

📅 Check tour schedules

Brewery production tours are usually on Saturdays, but confirm hours beforehand. Instagram

♿️ Family & Handicap Friendly

The museum is accessible and welcoming for families and visitors with disabilities. Reddit

Tips

from all over the internet

🎯 Allow ample museum time

You'll easily spend an hour or more exploring the extensive collection of breweriana. TikTokReddit

🍺 Museum admission includes a pint!

Get the most value by enjoying a complimentary beer after your museum exploration. Instagram

📅 Check tour schedules

Brewery production tours are usually on Saturdays, but confirm hours beforehand. Instagram

♿️ Family & Handicap Friendly

The museum is accessible and welcoming for families and visitors with disabilities. Reddit

What Travellers Say

4.7
(30 reviews)

Reviews Summary

Visitors overwhelmingly praise the National Brewery Museum Potosi as a dream destination for beer lovers, highlighting its extensive and fascinating collection of breweriana and historical artifacts. Many appreciate the value of museum admission including a free pint and the family-friendly, accessible nature of the venue. Some wish for more extensive exhibits on specific breweries, but the overall sentiment is highly positive.

"Amazing. Every beer person's dream. Tons of history and memorabilia. Beautiful signs, great neon lights, just fantastic! Spend an hour plus easily here going through each room and case."

Bikes Boats Boots WI

"Well Worth Seeing!

I have taken a few brewery tours, but the museum is different. Although not exceptionally large, there is an excellent collection of advertising, marketing items (foam scrapers), and historical photos. The museum showcases more than just the Potosi Brewery.

Sufficient parking.

Family friendly.

Handicap friendly.

Clean restrooms."

Grant Strzelczyk

"What a wonderful museum for beer enthusiasts. The place as many artifacts from breweries all over Wisconsin and the United States some which are not in existence anymore. Great facility"

Michael Boroczk

What People Like

Amazing breweriana collection
Tons of history and memorabilia
Free pint with admission

What People Dislike

Could have more on specific breweries

Frequently Asked Questions

🚇 🗺️ Getting There

The National Brewery Museum is located in Potosi, Wisconsin. It's easily accessible by car, with ample parking available. Reddit Many visitors find it a great stop on a Wisconsin road trip. TikTok

Absolutely! Potosi offers a unique blend of history and craft beer, making it a perfect day trip, especially when combined with the brewery tour and museum. Instagram

🎫 🎫 Tickets & Entry

Admission to the museum is $10 for adults and $8 for seniors. This price typically includes one free pint of Potosi beer. Instagram

Yes, seniors receive a discounted admission price of $8. Group rates may be available, so it's best to inquire directly with the museum. Instagram

The museum and restaurant are generally open Monday through Saturday from 11 am to 9 pm, and Sundays from 11 am to 6 pm. Hours can vary, so checking their official website or social media is recommended. Instagram

For general museum admission, advance booking is usually not required. However, for brewery tours, it's advisable to check availability and book ahead, especially for weekend visits. Instagram

🎫 🧭 Onsite Experience

The museum boasts an incredible collection of breweriana, including vintage beer signs, neon lights, advertising memorabilia, historical photos, and artifacts from breweries across the US. TikTokReddit

Yes, the National Brewery Museum is family-friendly and handicap accessible, making it an enjoyable experience for all ages. Reddit

Most visitors find that an hour or more is needed to fully appreciate the extensive exhibits and historical displays. Reddit

Photography is generally permitted inside the museum, allowing you to capture the impressive collection of vintage signs and memorabilia. TikTok

🍽️ 🍽️ Food & Dining

Yes, the Potosi Brewery Company often has a restaurant or pub area where you can enjoy food alongside your craft beer. TikTok

The menu typically features pub fare and classic American dishes, perfect for complementing a brewery visit. TikTok

📸 📸 Photography

The museum is a photographer's dream, with vibrant vintage beer signs, glowing neon lights, and unique historical artifacts offering countless photo opportunities. TikTok

The collection of large, colorful advertising signs and the illuminated neon displays are particularly photogenic and capture the essence of brewing history. TikTok

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

The National Brewery Museum is surprisingly family-friendly! It's handicap accessible and offers a visually engaging experience with colorful signs and interesting artifacts that can capture kids' attention. Reddit While the focus is on beer history, the sheer variety of items on display, from old advertisements to unique tools, can spark curiosity in younger visitors. Consider it a unique history lesson wrapped in a fun outing. TikTok

🍺 Craft Beer Enthusiasts

This is your nirvana! The National Brewery Museum boasts one of the best breweriana collections you'll find. Reddit Beyond the museum, the Potosi Brewery offers tours and a chance to sample their craft beers. Instagram+1 Don't miss the opportunity to enjoy a free pint with your museum admission – it's the perfect way to cap off your historical beer journey. Instagram

🚗 Road Trippers

The National Brewery Museum is an excellent stop for anyone on a Wisconsin road trip. It's easily accessible with sufficient parking and offers a unique cultural and historical experience that breaks up long drives. Reddit Combine it with a brewery tour and tasting for a well-rounded and enjoyable detour. Instagram

Deep Dives

In-depth insights and expert knowledge

A Deep Dive into Breweriana

The National Brewery Museum Potosi is a haven for breweriana enthusiasts. This term refers to collectibles related to breweries, such as vintage advertising signs, coasters, bottle caps, tap handles, and promotional items. The museum houses an impressive collection, showcasing the artistry and marketing strategies of breweries from bygone eras. Many of these breweries are no longer in operation, making the artifacts housed here invaluable historical pieces. Reddit+1

Visitors often rave about the sheer volume and quality of the exhibits. From large, eye-catching neon signs that once illuminated bar fronts to intricate foam scrapers and historical photographs, there's a story behind every item. The collection extends beyond just the Potosi Brewery, offering a broader perspective on the history of brewing in Wisconsin and across the United States. TikTokReddit

For those interested in the visual appeal, the museum is a feast for the eyes. The vibrant colors of old advertisements and the nostalgic glow of neon lights create a unique atmosphere. It’s a place where you can truly appreciate the evolution of beer branding and its cultural impact over the decades. TikTok

Experiencing the Potosi Brewery

Beyond the museum, the Potosi Brewery Company offers a chance to taste the fruits of modern brewing. Visitors can embark on brewery production tours, typically held on Saturdays, which provide insight into the brewing process. These tours are a fantastic complement to the historical context provided by the museum. Instagram

The admission to the museum often includes a free pint of Potosi beer, making it an excellent value proposition. This allows visitors to sample the brewery's offerings while reflecting on the history they've just explored. The brewery is known for its craft beers, and experiencing them firsthand adds another dimension to the visit. TikTokInstagram

Whether you're a seasoned craft beer aficionado or new to the scene, the Potosi Brewery offers a welcoming environment to learn, taste, and enjoy. It’s a place where history and contemporary brewing traditions converge, creating a memorable experience for all.

You may also like

1 of 2