Wilbur Chocolate Store
Step into a sweet piece of history at Wilbur Chocolate Store, home of the legendary Wilbur Buds, predating Hershey's Kisses!

Highlights
Must-see attractions

Social
From TikTok & Reddit
Best Time
Fewer crowds, more relaxed browsing
Wilbur Chocolate Store
Best Time
Fewer crowds, more relaxed browsing

Highlights
Must-see attractions
Step into a sweet piece of history at Wilbur Chocolate Store, home of the legendary Wilbur Buds, predating Hershey's Kisses!
"A must-visit for a taste of Pennsylvania's sweet history, with iconic Wilbur Buds and a delightful aroma."
🎯 Try the Free Sample!
Don't forget to grab a free sample in the back for a taste of Wilbur's goodness!
💰 Pricey but Worth It
Wilbur Buds are a classic, but expect premium pricing. A little indulgence goes a long way!
Highlights
Discover the most iconic attractions and experiences

Wilbur Buds
The iconic, melt-in-your-mouth chocolate drops that inspired a legend. A must-try taste of history!

Chocolate Making Viewing Area
Witness the magic of chocolate creation firsthand and savor the incredible aroma.

Historic Store Ambiance
Step back in time with charming decor and historical displays celebrating over a century of chocolate making.
Plans like a pro.
Thinks like you
Planning Your Visit
Embrace the Sweet History
Budgeting for Your Sweet Tooth
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Try the Free Sample!
Don't forget to grab a free sample in the back for a taste of Wilbur's goodness!
💰 Pricey but Worth It
Wilbur Buds are a classic, but expect premium pricing. A little indulgence goes a long way!
🚗 On-Site Parking Available
Convenient parking is available right at the store for a hassle-free visit. [^Review]
🎁 Great Gift Options
Find charming gift tins and special packaging perfect for any chocolate lover. [^Review]
Tips
from all over the internet
🎯 Try the Free Sample!
Don't forget to grab a free sample in the back for a taste of Wilbur's goodness!
💰 Pricey but Worth It
Wilbur Buds are a classic, but expect premium pricing. A little indulgence goes a long way!
🚗 On-Site Parking Available
Convenient parking is available right at the store for a hassle-free visit. [^Review]
🎁 Great Gift Options
Find charming gift tins and special packaging perfect for any chocolate lover. [^Review]
👃 Amazing Aroma
Prepare to be greeted by the irresistible scent of fresh chocolate upon entering.
[^Review]What Travellers Say
Reviews Summary
Visitors rave about the historic Wilbur Chocolate Store, especially the iconic Wilbur Buds and the delightful aroma of fresh chocolate. The charming atmosphere and the chance to see chocolates being made add to the appeal. Some find the pricing a bit high, and a few note the sweetness of the confections, but overall, it's considered a must-visit for a taste of Pennsylvania's sweet history.
"My husband and I visited the historic Wilbur Chocolate Place, where the iconic Chocolate Buds were first made, and it's fascinating to see the roots of a beloved treat that inspired Hershey's Kisses! We loved exploring the variety of chocolates available and ended up buying some delicious Milk Chocolate Buds. The sweet, melt-in-your-mouth texture was great, but they come with a slightly pricey tag ($17 per pound)! Worth noting that parking is available on site. Overall, a sweet experience that's worth indulging in! 4.5/5 stars"
Priya
"After you are welcomed with the wonderful smell of chocolates, you'll see an open area where the chocolates goodness are being made in front of your eyes. If that is not inviting enough, I don't know what will. The chocolates have a nice depth of flavors in them and the overall confection is not overly sweet and you can still taste each of the ingredients in your mouth. The decoration in the store are so very charming and with lots of history items on display."
Ann M
"Great chocolate - Wilbur Buds are a classic favorite. (They were around before the Hershey Kiss). Don’t sleep on the Triple Coated Almonds!! Also the Peanut Butter fudge!!😍Nice gift tins and special packaging (a bit pricey)"
Missy.aidensmom
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
The Wilbur Chocolate Store is located in the heart of Lititz, PA. Many visitors arrive by car, and parking is available on-site. It's also a charming town to explore on foot if you're staying nearby.
[^Review]Public transport options directly to Lititz can be limited. It's best to check local bus routes or consider ride-sharing services if you're not driving.
Lititz is a walkable town with many independent shops and restaurants. Exploring on foot is highly recommended to soak in the atmosphere.
Yes! The Wilbur Lititz hotel is a former chocolate factory, and the store is conveniently located across the street, making it an easy visit.
Absolutely! Lititz boasts attractions like the historic Julius Sturgis Pretzel Bakery and charming downtown shops.
🎫 🎫 Tickets & Entry
No, entry to the Wilbur Chocolate Store is free. You can browse and enjoy the atmosphere without purchasing a ticket.
Operating hours can vary, especially around holidays. It's always a good idea to check their official website or social media for the most up-to-date information before your visit.
The viewing area where you can see chocolates being made is typically free to access as part of your visit to the store.
Yes, Wilbur Buds and other products can often be purchased directly from the Wilbur Chocolate website or through select online retailers.
While not always advertised, keep an eye on their social media for potential seasonal events or special offerings, especially around holidays.
🎫 🍫 Onsite Experience
The legendary Wilbur Buds are undoubtedly the most popular item, known for their unique shape and melt-in-your-mouth texture.
Beyond Wilbur Buds, you'll find a wide selection of handcrafted chocolates, including Triple Coated Almonds and Peanut Butter Fudge, as well as seasonal treats. [^Review]
Yes, there's an area where you can see the chocolate-making process in action, accompanied by a delightful aroma.
[^Review]The historic store and the unique Wilbur Buds make for great photo opportunities. Capture the charming ambiance and sweet treats!
Wilbur Chocolate is one of the oldest chocolate companies in the US, founded in 1865, and is credited with creating the 'Bud' shape that inspired Hershey's Kisses.
🍽️ 🍽️ Food & Dining
The Wilbur Chocolate Store primarily focuses on selling chocolates and candies. For full meals, you'll find various restaurants and cafes in downtown Lititz.
Across the street from Wilbur's, you can find options like Cavolo Pizzeria Bar. Downtown Lititz offers a variety of eateries.
While Wilbur Chocolate offers many pure chocolate products, it's always best to inquire directly about specific gluten-free options if you have dietary restrictions.
Yes, free samples are often available in the store, allowing you to taste before you commit to a purchase.
Some visitors find the chocolate to be a bit too sweet for their taste, while others appreciate the classic sweetness and nostalgic flavors. [^Review]
📸 📸 Photography
Capture the iconic Wilbur Buds, the charming interior with historical displays, and the chocolate-making process. The exterior of the historic building is also picturesque.
Yes, photography is generally allowed inside the store to capture the ambiance and products. Be mindful of other shoppers.
While generally permitted, it's always polite to ask staff if you plan on extensive photography, especially if it might interfere with operations or other customers.
Close-ups of the Wilbur Buds, wide shots of the store's interior, and photos of the chocolate-making process are highly recommended.
The store generally has good lighting, but the natural light near windows can be particularly appealing for capturing the details of the chocolates.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
💰 Budget Travelers
💖 Couples & Date Nights
Deep Dives
In-depth insights and expert knowledge
The Legend of the Wilbur Bud
When you visit, you'll find Wilbur Buds available in various forms, often sold by weight. While they are a beloved classic, be prepared for their premium pricing, which has been noted by visitors. Despite the cost, many find the experience and the taste of this historic chocolate to be well worth the indulgence, making it a quintessential part of any trip to Lititz. [^Review]
A Sweet History in Lititz, PA
The Wilbur Chocolate Store in Lititz offers a tangible connection to this rich history. Visitors can explore the store, which often features charming decor and historical artifacts, providing a glimpse into the company's past. [^Review] The opportunity to see chocolates being made and to smell the delightful aroma adds another layer to the immersive experience, making it more than just a shopping trip but a journey through confectionery heritage. [^Review]
Navigating the Wilbur Chocolate Experience
While the experience is generally positive, some visitors note that the chocolates can be on the sweeter side. [^Review] However, the quality and the unique historical significance of products like the Wilbur Buds often outweigh this for many. [^Review] Remember to factor in the pricing, as Wilbur Buds can be a bit pricey per pound, but they are a classic treat that many feel is worth the splurge. [^Review]
Social
from TikTok, Instagram & Reddit