Wilbur Chocolate Store - a christmas display in a store filled with stuffed animals
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Wilbur Chocolate Store

4.6
·2k reviews·Lititz, United States

Step into a sweet piece of history at Wilbur Chocolate Store, home of the legendary Wilbur Buds, predating Hershey's Kisses!

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday mornings

Fewer crowds, more relaxed browsing

CrowdLow
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Wilbur Chocolate Store - a christmas display in a store filled with stuffed animals

Wilbur Chocolate Store

Best Time

Weekday mornings

Fewer crowds, more relaxed browsing

CrowdLow
Highlights

Highlights

Must-see attractions

Step into a sweet piece of history at Wilbur Chocolate Store, home of the legendary Wilbur Buds, predating Hershey's Kisses!

4.6
(2k reviews)

"A must-visit for a taste of Pennsylvania's sweet history, with iconic Wilbur Buds and a delightful aroma."

Vertical photo
TIP

🎯 Try the Free Sample!

Don't forget to grab a free sample in the back for a taste of Wilbur's goodness!

💰 Pricey but Worth It

Wilbur Buds are a classic, but expect premium pricing. A little indulgence goes a long way!

Third hero image

Highlights

Discover the most iconic attractions and experiences

Wilbur Buds

Wilbur Buds

The iconic, melt-in-your-mouth chocolate drops that inspired a legend. A must-try taste of history!

Chocolate Making Viewing Area

Chocolate Making Viewing Area

Witness the magic of chocolate creation firsthand and savor the incredible aroma.

Historic Store Ambiance

Historic Store Ambiance

Step back in time with charming decor and historical displays celebrating over a century of chocolate making.

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Planning Your Visit

Embrace the Sweet History

Discover the legacy of Wilbur Chocolate, a pioneer predating Hershey's Kisses! Learn about its Philly origins and Lititz, PA roots. Don't miss the iconic Wilbur Buds, a true taste of Pennsylvania history. TikTok+1

Budgeting for Your Sweet Tooth

While Wilbur Buds are a beloved classic, be prepared for premium pricing, with a 1lb bag costing around $16.75. Consider this when planning your indulgence. Reddit

Best Times

When
Weekday mornings
Why
Fewer crowds, more relaxed browsing
Crowd
Low
When
Afternoons
Why
Watch chocolates being made
Crowd
Medium
When
Holidays
Why
Special seasonal treats
Crowd
High

Insider Tips

from TikTok, Instagram & Reddit

Have you ever heard this story before? #wilbur #lititzpa #foodie
@itsyaboymikeofficial
1.6K likes • 60K views

🎯 Try the Free Sample!

Don't forget to grab a free sample in the back for a taste of Wilbur's goodness! TikTok

💰 Pricey but Worth It

Wilbur Buds are a classic, but expect premium pricing. A little indulgence goes a long way! Reddit

Trying a Wilbur Bud is a true PA rite of passage🍫 Who’s going?? #pennsylvania #pennsylvaniacheck #wilburchocolate #wilburbuds #lititz #lititzpa #food #chocolate #travel #explorepa #pabucketlist #visitpa
@billyexplorespa
2K likes • 41.9K views
Inside Wilbur Chocolate store in Lititz PA. #lititzpa #wilburchocolate #lisagrahamregroup #lisagrahamrealtor #realtorlife #lancasterpa castercountypa #chocolate #realtor #lancasterpa
lisagrahamrealtor
8 likes • 1.3K views

🚗 On-Site Parking Available

Convenient parking is available right at the store for a hassle-free visit. [^Review]

🎁 Great Gift Options

Find charming gift tins and special packaging perfect for any chocolate lover. [^Review]

It’s not the holidays without a stop at the Wilbur store. Swing by to stock up on stocking stuffers, hostess gifts, and holiday cheer. #wilburchocolate #chocolate #chocolategiftideas #stockingstuffers #holidaychocolate #lititzpa #visitlititzpa #lancastercounty #paeats #visitpa
wilburchocolate
38 likes • 512 views

Tips

from all over the internet

🎯 Try the Free Sample!

Don't forget to grab a free sample in the back for a taste of Wilbur's goodness! TikTok

💰 Pricey but Worth It

Wilbur Buds are a classic, but expect premium pricing. A little indulgence goes a long way! Reddit

🚗 On-Site Parking Available

Convenient parking is available right at the store for a hassle-free visit. [^Review]

🎁 Great Gift Options

Find charming gift tins and special packaging perfect for any chocolate lover. [^Review]

👃 Amazing Aroma

Prepare to be greeted by the irresistible scent of fresh chocolate upon entering. TikTok [^Review]

What Travellers Say

4.6
(2k reviews)

Reviews Summary

Visitors rave about the historic Wilbur Chocolate Store, especially the iconic Wilbur Buds and the delightful aroma of fresh chocolate. The charming atmosphere and the chance to see chocolates being made add to the appeal. Some find the pricing a bit high, and a few note the sweetness of the confections, but overall, it's considered a must-visit for a taste of Pennsylvania's sweet history.

"My husband and I visited the historic Wilbur Chocolate Place, where the iconic Chocolate Buds were first made, and it's fascinating to see the roots of a beloved treat that inspired Hershey's Kisses! We loved exploring the variety of chocolates available and ended up buying some delicious Milk Chocolate Buds. The sweet, melt-in-your-mouth texture was great, but they come with a slightly pricey tag ($17 per pound)! Worth noting that parking is available on site. Overall, a sweet experience that's worth indulging in! 4.5/5 stars"

Priya

"After you are welcomed with the wonderful smell of chocolates, you'll see an open area where the chocolates goodness are being made in front of your eyes. If that is not inviting enough, I don't know what will. The chocolates have a nice depth of flavors in them and the overall confection is not overly sweet and you can still taste each of the ingredients in your mouth. The decoration in the store are so very charming and with lots of history items on display."

Ann M

"Great chocolate - Wilbur Buds are a classic favorite. (They were around before the Hershey Kiss). Don’t sleep on the Triple Coated Almonds!! Also the Peanut Butter fudge!!😍Nice gift tins and special packaging (a bit pricey)"

Missy.aidensmom

What People Like

Iconic Wilbur Buds
Historic store ambiance
Chocolate making viewing

What People Dislike

Premium pricing
Can be too sweet

Frequently Asked Questions

🚇 🗺️ Getting There

The Wilbur Chocolate Store is located in the heart of Lititz, PA. Many visitors arrive by car, and parking is available on-site. It's also a charming town to explore on foot if you're staying nearby. TikTok [^Review]

Public transport options directly to Lititz can be limited. It's best to check local bus routes or consider ride-sharing services if you're not driving. TikTok

Lititz is a walkable town with many independent shops and restaurants. Exploring on foot is highly recommended to soak in the atmosphere. TikTok+1

Yes! The Wilbur Lititz hotel is a former chocolate factory, and the store is conveniently located across the street, making it an easy visit. TikTok+1

Absolutely! Lititz boasts attractions like the historic Julius Sturgis Pretzel Bakery and charming downtown shops. TikTok

🎫 🎫 Tickets & Entry

No, entry to the Wilbur Chocolate Store is free. You can browse and enjoy the atmosphere without purchasing a ticket. TikTok

Operating hours can vary, especially around holidays. It's always a good idea to check their official website or social media for the most up-to-date information before your visit. TikTok

The viewing area where you can see chocolates being made is typically free to access as part of your visit to the store. TikTok

Yes, Wilbur Buds and other products can often be purchased directly from the Wilbur Chocolate website or through select online retailers. Reddit

While not always advertised, keep an eye on their social media for potential seasonal events or special offerings, especially around holidays. Instagram

🎫 🍫 Onsite Experience

The legendary Wilbur Buds are undoubtedly the most popular item, known for their unique shape and melt-in-your-mouth texture. TikTok+2

Beyond Wilbur Buds, you'll find a wide selection of handcrafted chocolates, including Triple Coated Almonds and Peanut Butter Fudge, as well as seasonal treats. [^Review]

Yes, there's an area where you can see the chocolate-making process in action, accompanied by a delightful aroma. TikTok [^Review]

The historic store and the unique Wilbur Buds make for great photo opportunities. Capture the charming ambiance and sweet treats! Instagram

Wilbur Chocolate is one of the oldest chocolate companies in the US, founded in 1865, and is credited with creating the 'Bud' shape that inspired Hershey's Kisses. TikTok+2

🍽️ 🍽️ Food & Dining

The Wilbur Chocolate Store primarily focuses on selling chocolates and candies. For full meals, you'll find various restaurants and cafes in downtown Lititz. TikTok

Across the street from Wilbur's, you can find options like Cavolo Pizzeria Bar. Downtown Lititz offers a variety of eateries. Instagram

While Wilbur Chocolate offers many pure chocolate products, it's always best to inquire directly about specific gluten-free options if you have dietary restrictions. TikTok

Yes, free samples are often available in the store, allowing you to taste before you commit to a purchase. TikTok

Some visitors find the chocolate to be a bit too sweet for their taste, while others appreciate the classic sweetness and nostalgic flavors. [^Review]

📸 📸 Photography

Capture the iconic Wilbur Buds, the charming interior with historical displays, and the chocolate-making process. The exterior of the historic building is also picturesque. Instagram

Yes, photography is generally allowed inside the store to capture the ambiance and products. Be mindful of other shoppers. Instagram

While generally permitted, it's always polite to ask staff if you plan on extensive photography, especially if it might interfere with operations or other customers. TikTok

Close-ups of the Wilbur Buds, wide shots of the store's interior, and photos of the chocolate-making process are highly recommended. Instagram

The store generally has good lighting, but the natural light near windows can be particularly appealing for capturing the details of the chocolates. Instagram

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

The Wilbur Chocolate Store is a fantastic destination for families. Kids will be mesmerized by the sight and smell of chocolate being made, and the opportunity to see the historic store is engaging. TikTok The iconic Wilbur Buds are a fun, bite-sized treat that most children will enjoy. TikTok Consider it a sweet stop on a day trip exploring Lititz, which offers other family-friendly attractions like the pretzel bakery. TikTok

💰 Budget Travelers

While Wilbur Buds are a classic, they come with a premium price tag. Reddit To enjoy the experience without overspending, focus on trying a free sample TikTok or purchasing a small bag of Wilbur Buds to share. You can also enjoy the atmosphere and the aroma of the store for free. TikTok Exploring the charming town of Lititz itself offers plenty of free or low-cost activities. TikTok

💖 Couples & Date Nights

A visit to Wilbur Chocolate Store makes for a sweet addition to a date in Lititz. The historic ambiance and the delicious aroma create a romantic setting. TikTok Consider picking up some chocolates to share as you stroll through the charming town or enjoy a meal at one of the nearby restaurants. Instagram Staying at The Wilbur Lititz hotel, a former chocolate factory, can also enhance a chocolate-themed romantic getaway. TikTok

Deep Dives

In-depth insights and expert knowledge

The Legend of the Wilbur Bud

The Wilbur Bud is more than just a chocolate; it's a piece of American confectionery history. Created by Henry Oscar Wilbur in the early 1890s, this distinctive, bite-sized chocolate drop is said to have inspired Milton Hershey's iconic Hershey Kiss. TikTok+1 The unique shape and melt-in-your-mouth texture made it an instant hit, and it remains Wilbur Chocolate's signature product to this day. Visiting the Wilbur Chocolate Store in Lititz, PA, offers a chance to taste this legendary treat right at its source. TikTok+1

When you visit, you'll find Wilbur Buds available in various forms, often sold by weight. While they are a beloved classic, be prepared for their premium pricing, which has been noted by visitors. Reddit Despite the cost, many find the experience and the taste of this historic chocolate to be well worth the indulgence, making it a quintessential part of any trip to Lititz. [^Review]

A Sweet History in Lititz, PA

Wilbur Chocolate's journey began in Philadelphia in 1865, making it one of the oldest chocolate companies in the United States. TikTok+1 The company eventually relocated its operations to the charming town of Lititz, Pennsylvania, in the early 1930s. TikTok This move cemented Wilbur Chocolate's place in the local landscape, and the store has become a beloved landmark for both residents and tourists. TikTok+1

The Wilbur Chocolate Store in Lititz offers a tangible connection to this rich history. Visitors can explore the store, which often features charming decor and historical artifacts, providing a glimpse into the company's past. [^Review] The opportunity to see chocolates being made and to smell the delightful aroma adds another layer to the immersive experience, making it more than just a shopping trip but a journey through confectionery heritage. TikTok [^Review]

Navigating the Wilbur Chocolate Experience

Visiting the Wilbur Chocolate Store is a sensory delight. Upon entering, you're immediately greeted by the wonderful aroma of chocolate, a testament to the fresh confections being made. TikTok [^Review] The store itself is often described as charming, with historical items on display that add to its old-time feel. [^Review] You can often watch the chocolate-making process through a viewing area, adding an interactive element to your visit. TikTok

While the experience is generally positive, some visitors note that the chocolates can be on the sweeter side. [^Review] However, the quality and the unique historical significance of products like the Wilbur Buds often outweigh this for many. TikTok [^Review] Remember to factor in the pricing, as Wilbur Buds can be a bit pricey per pound, but they are a classic treat that many feel is worth the splurge. Reddit [^Review]

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