Shoppes on the Parkway Outlets
Outlet shopping destination in Blowing Rock, NC, offering brand-name deals near the scenic Blue Ridge Parkway.
Highlights
Must-see attractions

Social
From TikTok & Reddit
Best Time
Fewer crowds, better deals
Shoppes on the Parkway Outlets
Best Time
Fewer crowds, better deals
Highlights
Must-see attractions
Outlet shopping destination in Blowing Rock, NC, offering brand-name deals near the scenic Blue Ridge Parkway.
"Nice and quiet with good deals, though selection has decreased."
Check Store Listings
Some stores have closed; verify current tenants before your visit . :shopping_bags:
Walk to Downtown
Downtown Blowing Rock is walkable from the outlets, offering more dining and shopping options . :walking:
Highlights
Discover the most iconic attractions and experiences
Brand-Name Outlet Stores
Shoppes on the Parkway
Discover deals on popular brands and designer items. A good spot for retail therapy amidst mountain scenery.
Coal Miner's Daughter Mercantile
Shoppes on the Parkway
A unique vendor mall with over 50 vendors offering spring and summer items, perfect for finding local crafts and gifts .
Proximity to Downtown Blowing Rock
Adjacent to Shoppes on the Parkway
Just a short walk from the outlets, explore charming shops, restaurants, and cafes in downtown Blowing Rock .
Plans like a pro.
Thinks like you
Planning Your Visit
Outlet Shopping on the Parkway
Proximity to Blue Ridge Parkway
Best Times
Insider Tips
from TikTok, Instagram & Reddit
Check Store Listings
Some stores have closed; verify current tenants before your visit.
:shopping_bags:Walk to Downtown
Downtown Blowing Rock is walkable from the outlets, offering more dining and shopping options.
:walking:Look for Sales
Deals can be found, but quality can vary. Keep an eye out for specific promotions.
:moneywithwings:EV Charging Available
Rivian Waypoints are reportedly coming soon, convenient for electric vehicle travelers.
:electric_plug:Tips
from all over the internet
Check Store Listings
Some stores have closed; verify current tenants before your visit.
:shopping_bags:Walk to Downtown
Downtown Blowing Rock is walkable from the outlets, offering more dining and shopping options.
:walking:Look for Sales
Deals can be found, but quality can vary. Keep an eye out for specific promotions.
:moneywithwings:EV Charging Available
Rivian Waypoints are reportedly coming soon, convenient for electric vehicle travelers.
:electric_plug:Combine with Parkway Visit
Perfect stop before or after exploring the scenic Blue Ridge Parkway.
:mountain_railway:What Travellers Say
Reviews Summary
Shoppers find the Shoppes on the Parkway a convenient stop, especially for its location near the Blue Ridge Parkway and downtown Blowing Rock. While some lament the reduced selection of stores compared to its past, many still appreciate the potential for good deals and the unique offerings at local vendor shops like Coal Miner's Daughter Mercantile. The atmosphere is often described as quiet and pleasant, though dining options are limited directly at the outlets.
"This outlet mall used to be so good. Every storefront was full with a wide variety of brands but after covid, several left and it hasn’t been the same since. Still a nice place to visit, just doesn’t have the selection it used to."
Meghan Cresawn
"Not the best selection of stores but you might find some good merchandise. The same corporation owns several brands represented here."
Todd Bowman
"Typical Tanger. Lots of wonderful shoppes located in a great area. There aren't any restaurants. I visited the Sunglass Hut to get new sunglasses. They were having a sale."
K M
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
The Shoppes on the Parkway are conveniently located just off the Blue Ridge Parkway, a short drive from several overlooks and access points. If you're heading into Blowing Rock from the Parkway, you'll see signs for the outlets as you approach town.
Yes, the outlets are within walking distance of downtown Blowing Rock, making it easy to combine shopping with exploring the town's charming streets and eateries.
Rivian Waypoints are reportedly being installed, which will be a great amenity for electric vehicle drivers traveling the Blue Ridge Parkway.
If coming from Charlotte, the outlets are on the road into Blowing Rock. If coming from Boone, you'll pass through downtown Blowing Rock and then find them on your way towards the Parkway entrance.
Typically, outlet malls have large parking lots. It's generally not an issue, though it can be busier on peak weekends.
🎫 🎫 Tickets & Entry
No, entry to the Shoppes on the Parkway is free. You only pay for the items you choose to purchase from the stores within the outlet mall.
Operating hours can vary by store, but generally, outlet malls follow standard retail hours, often opening around 10 AM and closing between 6 PM and 9 PM. It's best to check individual store hours if you have specific shops in mind.
There are no admission fees for any of the stores within Shoppes on the Parkway. All shops are open for browsing and purchasing goods.
Generally, pets are not allowed inside the retail stores at outlet malls, though some may permit them in outdoor common areas. It's advisable to check the specific policy of Shoppes on the Parkway or individual stores.
While there isn't a dedicated visitor center within the outlets themselves, the nearby town of Blowing Rock has a visitor center that can provide information about the area, including shopping.
🍽️ 🛍️ Shopping & Dining
The Shoppes on the Parkway feature a variety of brand-name and designer outlet stores. You can also find unique vendors like Coal Miner's Daughter Mercantile, offering a mix of goods.
Many visitors report finding good deals and discounts, though the quality of merchandise can vary. It's a typical outlet experience where you might find great bargains.
Currently, there are limited dining options directly within the Shoppes on the Parkway. However, downtown Blowing Rock, just a short walk away, offers a wide array of restaurants and cafes.
Coal Miner's Daughter Mercantile is a popular vendor mall located within the Shoppes on the Parkway, featuring over 50 vendors with items like spring and summer apparel, gifts, and more.
Historically, brands like Hanes and Sunglass Hut have been present, though store lineups can change. It's a mix of well-known names and potentially some lesser-known brands.
📸 📸 Photography & Scenery
While primarily a shopping destination, the outlets are situated in a scenic mountain area. The surrounding Blue Ridge Mountains offer stunning backdrops, especially during fall foliage season.
The outlets are located near the Blue Ridge Parkway, offering access to breathtaking mountain views, vibrant fall colors, and picturesque overlooks like Rough Ridge and Beacon Heights.
Yes, the Observation Deck in Blowing Rock, which is close to the outlets, is known for its beautiful sunset views.
While the outlets themselves are for shopping, their proximity to the Blue Ridge Parkway makes them a convenient stop for enjoying the natural beauty of the area.
Fall is exceptionally popular for its vibrant foliage, but spring and summer offer lush green landscapes. The outlets are a good base for exploring these seasonal views.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
For a more engaging family experience, combine your outlet visit with nearby attractions. The Blue Ridge Parkway offers scenic drives and short, manageable hikes suitable for children, providing a great way to break up shopping time. The town of Blowing Rock itself has a pleasant atmosphere for a stroll, and you might discover local ice cream shops or cafes that appeal to younger tastes. Always ensure you have snacks and drinks on hand, as dining options directly at the outlets are limited.
🚗 Road Trippers & Day-Trippers
For those on a tight schedule, the outlets offer a concentrated shopping experience. However, be aware that the selection might not be as extensive as larger outlet malls, and some stores have closed. It's best to have a specific shopping goal or be open to browsing the diverse offerings at places like Coal Miner's Daughter Mercantile. The availability of EV charging (reportedly) is also a plus for eco-conscious road trippers.
💰 Budget-Conscious Shoppers
To maximize savings, consider visiting during weekdays when crowds are thinner, potentially leading to better deals or more attentive sales staff. Also, remember that the 'outlet' designation means items are often from previous seasons or have minor imperfections, which contributes to the lower prices. For a broader range of affordable and unique items, exploring the Coal Miner's Daughter Mercantile is recommended, as it features numerous vendors with diverse price points.
Deep Dives
In-depth insights and expert knowledge
The Evolution of Shoppes on the Parkway
Despite the changes, the Shoppes on the Parkway still offer a retail experience with a focus on outlet pricing. Visitors can find a mix of brand-name and designer stores, alongside unique local vendors like the Coal Miner's Daughter Mercantile, which features over 50 vendors and is a popular draw for unique finds. The presence of such local businesses adds a distinct charm to the outlet experience, differentiating it from a standard mall.
The strategic location of the Shoppes on the Parkway, adjacent to the Blue Ridge Parkway and within walking distance of downtown Blowing Rock, continues to be a significant draw. This accessibility allows visitors to easily combine their shopping excursions with scenic drives, outdoor activities, and exploring the quaint mountain town's offerings.
Blowing Rock: More Than Just Outlets
Downtown Blowing Rock is a hub of activity, featuring cobblestone alleyways, unique boutiques, cozy coffee shops, and inviting bakeries. It’s a place where visitors are encouraged to 'shop local' and support small businesses. The town offers a delightful contrast to the outlet shopping, providing a more curated and intimate retail experience. For those seeking unique finds, places like Coal Miner's Daughter Mercantile within the outlets also offer a diverse range of goods from multiple vendors.
For travelers exploring the region, Blowing Rock serves as an excellent base. It's a popular spot for weekend trips and day trips, offering a blend of outdoor adventure and town exploration. The area is also known for its culinary scene, with recommendations for fusion food like the unique egg rolls at Egg Roll-In and general praise for food in the nearby town of Boone. The Embers Hotel, a new boutique option, also adds to the growing accommodation choices in the area.
Social
from TikTok, Instagram & Reddit