Pfeiffer Beach - Image 1
1 / 3

Pfeiffer Beach Big Sur

4.6
·1k reviews·Big Sur, United States

Discover California's magical purple sand beach and the iconic Keyhole Arch, a dramatic Big Sur gem.

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday mornings

Beat the crowds for parking

CrowdLow
Loading map...
Pfeiffer Beach - Image 1

Pfeiffer Beach Big Sur

Best Time

Weekday mornings

Beat the crowds for parking

CrowdLow

Highlights

Must-see attractions

Discover California's magical purple sand beach and the iconic Keyhole Arch, a dramatic Big Sur gem.

4.6
(1k reviews)

"This beach literally has purple sand and a keyhole rock that glows at sunset—how is this not on everyone’s bucket list?!"

Vertical photo
TIP

🎯 Arrive Early for Parking

Limited parking fills fast. Aim for before 11 AM or try waiting across the road. :car:

🧥 Dress in Layers

Big Sur weather is unpredictable; be prepared for wind and cooler temps. :cloud:

Third hero image

Highlights

Discover the most iconic attractions and experiences

Purple Sand

Purple Sand

North side of the beach

Discover the unique purple hues caused by manganese garnet runoff, especially visible after rain.

TikTokInstagram+1
Keyhole Arch

Keyhole Arch

Shoreline rock formation

Marvel at this iconic rock formation with a natural arch, especially stunning at sunset during specific times of the year.

Instagram+2
Dramatic Rock Formations

Dramatic Rock Formations

Along the coastline

Explore the rugged boulders and sea stacks that create a dramatic and picturesque coastal landscape.

Instagram+1
Your AI travel agent

Plans like a pro.
Thinks like you

Start Chatting

Planning Your Visit

Timing is Everything for Parking

Pfeiffer Beach parking is notoriously limited and often fills up by late morning, especially on weekends. Arrive early, ideally before 11 AM, or consider waiting across the road and counting cars entering and exiting to gauge availability. Weekdays are generally less crowded than weekends. Reddit

Prepare for the Elements

Big Sur weather can change rapidly. Even on sunny days, it can be windy and chilly, so dress in layers. Fog can significantly impact the experience, making it less enjoyable and obscuring views. Check forecasts and be prepared for a range of conditions. InstagramReddit

Best Times

When
Weekday mornings
Why
Beat the crowds for parking
Crowd
Low
When
Late afternoon (weather permitting)
Why
Golden hour for photos
Crowd
Medium
When
Winter solstice (for Keyhole Arch)
Why
Sunset through the arch
Crowd
High

Insider Tips

from TikTok, Instagram & Reddit

You just stumbled into New Zealand… but it’s actually California.This is Pfeiffer Beach which most people don’t even make it past the first trail. Save this hidden gem before it blows up. #HiddenGemsCA #LooksLikeNewZealand #PfeifferBeach #BigSurCoast #UnderratedDestinations #WestCoastWonders #NatureLovers #ViralTravel
@hiddengemsca
172.6K likes • 1.2M views

🎯 Arrive Early for Parking

Limited parking fills fast. Aim for before 11 AM or try waiting across the road. Reddit :car:

🧥 Dress in Layers

Big Sur weather is unpredictable; be prepared for wind and cooler temps. Instagram :cloud:

1000 aura points for California #california #bigsur #centralcoastca #pfeifferbigsurstatepark
@autumnstar31
134K likes • 624.2K views
Did you know Big Sur has a beach with PURPLE sand?! 📍Pfeiffer Beach is where you’ll find these beautiful purple hues caused by manganese garnet runoff from nearby mountains after rainfall. You’ll find small patches of this purple sand along the tidal pools by the north side of the beach. You will also find gorgeous rock formations, hidden coves, and tidal pool to explore. Be sure to admire the ...
journeyby_jacq
3.3K likes • 69.1K views

💜 Uncover Purple Sand

Gently brush away the top layer of sand to reveal the vibrant purple hues. Instagram :sparkles:

🚗 Navigate the Narrow Road

The access road is winding and single-lane; use turnouts and drive cautiously. Instagram :road:

📍Pfeiffer Beach, Big Sur, California👇🏻👇🏻 The natural phenomenon, called the Keyhole Arch Henge, is going to last until mid January! Above video is taken on 01/05/2025 Shot on iPhone15 Pro Max (log profile) . . . . #californiasunsets #pfeifferbeach #bigsur #californiacoast #pacificcoast #keyholearch #sanfrancisco Keyhole Arch Alignment | Pfeiffer Beach Henge California | Pacific coast sunsets
lensandadventure
0 likes • 10.2K views

Tips

from all over the internet

🎯 Arrive Early for Parking

Limited parking fills fast. Aim for before 11 AM or try waiting across the road. Reddit :car:

🧥 Dress in Layers

Big Sur weather is unpredictable; be prepared for wind and cooler temps. Instagram :cloud:

💜 Uncover Purple Sand

Gently brush away the top layer of sand to reveal the vibrant purple hues. Instagram :sparkles:

🚗 Navigate the Narrow Road

The access road is winding and single-lane; use turnouts and drive cautiously. Instagram :road:

🚫 Leave No Trace

Respect the natural environment and pack out everything you bring in. Instagram :recycle:

📸 Keyhole Arch Timing

For the best Keyhole Arch photos, visit during sunset around the winter solstice. Instagram+1 :camerawithflash:

What Travellers Say

4.6
(1k reviews)

Reviews Summary

Pfeiffer Beach is celebrated for its stunning natural beauty, particularly its unique purple sand and the iconic Keyhole Arch, offering incredible photo opportunities. However, visitors frequently mention the significant challenges with extremely limited parking and basic, poorly maintained facilities, which can detract from the overall experience. Reddit

"Beautiful, expansive beach!! Parking is controlled due to the limited number of parking spots. $15 for each entrance. Get there before 11:00 am on any day for a better chance to get parking. Plan at least an hour to walk along the beach to see it all. I would love to come back and stay all day. No water bathrooms available at parking lot, none near the beach."

Sarah Carsello

"This is a really nice beach, but it's difficult to access. The parking lot is small, so there are times (usually in the summer) when they will turn you away if the lot is full. If you get turned around, I recommend waiting just across from the road from Sycamore Canyon Road and counting cars. +1 for every car that goes in and -1 for every car that comes out. Once the count gets to -3, you can make your move and you will have a higher chance to be let in. We had to do this for about 10 minutes and we were able to get in. The road that goes to Pfeiffer Beach is also a single-lane road, so you will have to use the turnouts to let others pass and be very careful of the edges. The beach reminded me of Koopa Troopa Beach in the N64 Mario Kart game. The main attraction (the rock with the keyhole arch) is nice, but the rest of the beach is also worth exploring. Keyhole Arch is overrated unless you go at a very specific time of the day during a very specific time of the year. The purple sand is real! you have to remove the top layer of sand to be able to see it. Removing just the first inch or so of sand will expose the purple sand underneath. There are many interesting compositions for pictures. My favorite ones were with the large rock formations as soon as you get to the beach."

Ariz Himani

"Overall, a pretty cool beach, but I think it's only amazing when you visit during the right time.

DO NOT visit if it's foggy. It's not worth it. Only visit if the weather is good. I or you can't control the weather, and although I didn't experience good weather during my visit... that is not why I am only giving it 3/5 stars.

The reason is infrastructure. Parking is extremely limited, which I understand, but the facilities next to the parking are some of the worst and dirties bathrooms I've ever seen in my life. If you want to charge people to park and have facilities... use my money and hire someone to look after them.

Additionally, the actual entrance gate where you pay is right before the beach, and to get there you have to drive down this narrow winding road which is kind of cool, but if they don't have spots available (which is common) then you have to turn around and drive all the way back up. The main road entrance needs major reconstruction and widening, signage needs to be way better, and the facilities need major attention and cleaning."

Neil Taylor

What People Like

Unique purple sand
Iconic Keyhole Arch
Dramatic coastal scenery

What People Dislike

Extremely limited parking
Poor restroom facilities
Can be foggy/windy

Frequently Asked Questions

🚇 🗺️ Getting There

Pfeiffer Beach is accessed via Sycamore Canyon Road, a small, often unmarked turnoff about a mile south of Big Sur Station. Look carefully as there are no large signs. The road is narrow and winding, requiring cautious driving and use of turnouts. Instagram+1

The road to Pfeiffer Beach is paved but narrow and winding. Drivers should be prepared for single-lane sections and use turnouts to allow other vehicles to pass. Instagram

After heavy rain, there may be warnings about conditions on the access road, including potential shallow water. Check official sources before your visit. InstagramReddit

Pfeiffer Beach is approximately a 2.5 to 3-hour drive from San Francisco via Highway 1. Plan for scenic stops along the way. Instagram+1

While often associated with Pfeiffer Big Sur State Park, Pfeiffer Beach is a separate day-use area managed by Los Padres National Forest and has its own entrance fee. Instagram+2

🎫 🎫 Tickets & Entry

There is a parking fee of $15 per vehicle for day use. This fee helps maintain the facilities and access to the beach. Reddit

Pfeiffer Beach is open for day use. While specific hours can vary, it's generally accessible during daylight hours. It's always best to check official park information for the most current hours. TikTok

Yes, due to extremely limited parking, visitors may be turned away if the lot is full, especially during peak times. Arriving early or on a weekday is highly recommended. InstagramReddit

Advance parking reservations are typically not available for Pfeiffer Beach. Entry is on a first-come, first-served basis. Reddit

Restroom facilities at Pfeiffer Beach are reported to be very basic and sometimes poorly maintained. It's advisable to use facilities before arriving or be prepared for limited options. Reddit

📸 📸 Photography

The most iconic view of Keyhole Arch, with sunlight streaming through, occurs during sunset around the winter solstice (mid-December to mid-January). Instagram+2

To best photograph the purple sand, gently brush away the top layer of sand to reveal the vibrant manganese garnet underneath. It's most visible after rain. Instagram+1

Besides Keyhole Arch, the large rock formations near the entrance and the unique purple sand patches offer excellent photographic opportunities. InstagramReddit

Yes, Pfeiffer Beach is renowned for its stunning sunsets, especially when the light aligns with Keyhole Arch. The dramatic rock formations also add to the photographic appeal. Instagram+2

For capturing the dramatic coastal scenery and potential sunset light, consider using a wide-angle lens. For the purple sand, macro shots can highlight the garnet particles. Experiment with aperture for depth of field. Instagram

🎫 🌊 Onsite Experience

Swimming at Pfeiffer Beach is generally not recommended due to strong waves and currents. It's more suited for walking, exploring, and photography. InstagramReddit

Pfeiffer Beach is famous for its unique purple sand, caused by manganese garnet runoff. While not the entire beach is purple, patches are visible, especially after rain. TikTokInstagram+1

Pfeiffer Beach can get very crowded, particularly on weekends and during peak tourist seasons. Limited parking exacerbates this, so arriving early is key to avoiding the worst crowds. InstagramReddit

While not a primary wildlife viewing spot, you might see seabirds along the coast. The main draw is the unique geological features and coastal scenery. TikTok

Yes, Pfeiffer Beach is excellent for a leisurely walk along its expansive shoreline. The dramatic rock formations and unique sand provide plenty to see. Reddit

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Pfeiffer Beach offers a unique natural playground for families, with its dramatic rock formations and the intriguing purple sand. While swimming is not recommended due to strong currents, kids will enjoy exploring the shoreline and discovering the unique colors of the sand. Reddit The drive along the Big Sur coast can also be an adventure in itself, but be mindful of the narrow, winding roads. Parking is a significant challenge, so arriving very early is essential to avoid frustration. Pack snacks and drinks, as facilities are limited. Reddit

📸 Photographers

Pfeiffer Beach is a paradise for photographers, offering a wealth of dramatic landscapes. The Keyhole Arch is a must-capture subject, especially during sunset around the winter solstice for the famed 'Keyhole Arch Henge'. Instagram+1 Don't miss the opportunity to photograph the unique purple sand, which is best revealed by gently brushing away the top layer. Instagram The rugged rock formations and the expansive coastline provide endless compositions. Be prepared for changing light conditions and potentially strong winds. Instagram

🚗 Road Trippers

Pfeiffer Beach is a quintessential stop on any Big Sur road trip. The drive along Highway 1 to reach the unmarked Sycamore Canyon Road turnoff is scenic but requires focus due to its winding nature. Instagram+1 Be aware of the limited parking; consider it a potential bottleneck for your itinerary. If the lot is full, some visitors suggest waiting across the road and monitoring car traffic. Reddit Embrace the journey, as the coastal views are spectacular, and the beach itself offers a unique reward. TikTok

Deep Dives

In-depth insights and expert knowledge

The Magic of Purple Sand

Pfeiffer Beach is renowned for its distinctive purple sand, a natural phenomenon that sets it apart from other California beaches. This unique coloration is due to the runoff of manganese garnet from the surrounding hillsides. After rainfall, these tiny garnet particles are washed down to the shore, creating patches of vibrant purple hues, particularly noticeable along the tidal pools on the north side of the beach. TikTokInstagram+1

While the purple sand is a major draw, it's important to manage expectations. The intensity and visibility of the purple color can vary depending on recent rainfall and tidal conditions. To best appreciate it, gently brush away the top layer of sand to reveal the deeper purple beneath. Reddit This natural spectacle makes Pfeiffer Beach a truly unforgettable coastal experience. Instagram

Keyhole Arch: A Natural Wonder

The Keyhole Arch is arguably Pfeiffer Beach's most iconic landmark. This impressive rock formation features a natural arch carved by centuries of relentless Pacific waves. Its dramatic presence along the coastline makes it a focal point for photographers and visitors alike. Instagram+2

The true magic of Keyhole Arch is revealed during a specific natural event: the Keyhole Arch Henge. Around the winter solstice, the setting sun aligns perfectly with the arch, creating a breathtaking spectacle of light. This alignment is a prime reason many plan their visit during the winter months, hoping to capture this once-a-year photographic opportunity. Instagram+1 Even outside of this alignment, the arch is a striking feature, especially when bathed in the warm glow of sunset. Reddit

Navigating the Big Sur Coastline

Visiting Pfeiffer Beach involves navigating the legendary Big Sur coastline, known for its dramatic cliffs and winding roads. The access road to the beach, Sycamore Canyon Road, is often unmarked and narrow, requiring careful attention from drivers. Instagram+1 It's a single-lane road in many sections, necessitating the use of turnouts to allow oncoming traffic to pass. Reddit

Travelers should be prepared for varying road conditions, especially after heavy rain, which can sometimes lead to shallow water on the access route. Instagram The drive itself is part of the adventure, offering stunning ocean vistas. However, the limited parking at the beach means that even reaching the entrance can be a challenge, with visitors sometimes being turned away if the lot is full. Reddit Planning your visit for weekdays or very early mornings is crucial for a smoother experience. Reddit

You may also like

1 of 2