Phoenix Leicester - a close up of a street sign with a tree in the background
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Phoenix Leicester

4.6
·491k reviews·, United Kingdom

London's dazzling entertainment heart, famed for cinemas, M&M's World, and vibrant street life.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday mornings

Fewer crowds, more relaxed vibe

CrowdLow
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Phoenix Leicester - a close up of a street sign with a tree in the background

Phoenix Leicester

Best Time

Weekday mornings

Fewer crowds, more relaxed vibe

CrowdLow
Highlights

Highlights

Must-see attractions

London's dazzling entertainment heart, famed for cinemas, M&M's World, and vibrant street life.

4.6
(491k reviews)

"A must-visit for film buffs and candy lovers, but brace for the crowds!"

Vertical photo
TIP

🎯 Beat the Crowds

Visit early morning or weekdays for a calmer experience.

🤫 Discover Hidden Gems

Explore beyond the main square for peaceful spots like Phoenix Garden.

Third hero image

Highlights

Discover the most iconic attractions and experiences

M&M's World

M&M's World

Leicester Square

A four-story candy paradise dedicated to all things M&M's. A sweet treat for all ages!

Cinema Landmarks

Cinema Landmarks

Leicester Square

Home to iconic cinemas like the Odeon Luxe and Empire, often hosting film premieres.

Phoenix Garden

Phoenix Garden

Near Leicester Square

A tranquil, hidden garden offering a peaceful escape from the city's hustle and bustle.

Street Performers & Characters

Street Performers & Characters

Leicester Square

Encounter costumed characters and talented street performers adding to the vibrant atmosphere.

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Planning Your Visit

Navigating Leicester Square Crowds

Leicester Square is a bustling hub, especially during peak hours and weekends. Consider visiting early in the morning or on weekdays to avoid the thickest crowds and enjoy a more relaxed experience. TikTok

Beyond the Tourist Trail

While Leicester Square is famous for its cinemas and M&M's World, many locals suggest exploring its hidden gems. Look for quieter spots like the Phoenix Garden or unique dining experiences to discover a different side of the area. TikTok+1

Best Times

When
Weekday mornings
Why
Fewer crowds, more relaxed vibe
Crowd
Low
When
Weekday evenings
Why
Lively atmosphere, pre-theatre buzz
Crowd
Medium
When
Weekends
Why
Busiest, most vibrant
Crowd
High

Insider Tips

from TikTok, Instagram & Reddit

Did you know London is home to the world’s largest M&M’s store? 🎉 Located in Leicester Square, this 4-floor candy paradise is a must-visit for chocolate lovers! 🍫🇬🇧 #leicestersquare #londontravel #explorelondon
@daniekstravels
34.5K likes • 373.9K views

🎯 Beat the Crowds

Visit early morning or weekdays for a calmer experience. TikTok

🤫 Discover Hidden Gems

Explore beyond the main square for peaceful spots like Phoenix Garden. TikTok

I’m not a square! 🥺 have you heard it be pronounced like this? 🤣 #Leicestersquare #london #americanvsbritishwords #accentproblems #fyp
@theodonovanwalker
33.4K likes • 463.2K views
5 things to do in Leicester Square 🇬🇧 Enjoy!! #London #exploringlondon #Budgettravel #leichestersquare #solotravel #traveltiktok
@travelwithnige
27K likes • 467.7K views

📸 Photo Ops Galore

Pose with movie characters and enjoy the lively street performers. TikTok

🍜 Unique Dining

Try themed pop-ups like Panton Yokocho for a special meal. TikTok

London Streets 🇬🇧 Leicester Square, WC2
@willy.walkers.tv
25.8K likes • 465.7K views

Tips

from all over the internet

🎯 Beat the Crowds

Visit early morning or weekdays for a calmer experience. TikTok

🤫 Discover Hidden Gems

Explore beyond the main square for peaceful spots like Phoenix Garden. TikTok

📸 Photo Ops Galore

Pose with movie characters and enjoy the lively street performers. TikTok

🍜 Unique Dining

Try themed pop-ups like Panton Yokocho for a special meal. TikTok

🚶‍♀️ Explore Nearby

Combine with Covent Garden for a fuller London experience. TikTok

What Travellers Say

4.6
(491k reviews)

Reviews Summary

Leicester Square is a vibrant and iconic London hub, celebrated for its cinemas, M&M's World, and lively atmosphere. Visitors enjoy the entertainment, photo opportunities, and diverse dining options. However, the significant crowds and tourist-centric nature are common drawbacks, with some suggesting exploring beyond the main attractions for a more authentic experience.

What People Like

Iconic cinemas
M&M's World
Lively atmosphere

What People Dislike

Very crowded
Tourist-heavy

Frequently Asked Questions

🚇 🗺️ Getting There

Leicester Square is easily accessible via the London Underground. The closest station is Leicester Square (Northern and Piccadilly lines). Several bus routes also serve the area. TikTok

Yes, Leicester Square is centrally located and within walking distance of many popular London attractions like Covent Garden, Piccadilly Circus, and Trafalgar Square. TikTok

The Piccadilly Line on the Underground offers a direct route from Heathrow Airport to Leicester Square station, making it a convenient option. TikTok

Parking in central London can be expensive and challenging. It's generally recommended to use public transport. If driving, look for car parks in the surrounding areas, but be prepared for congestion charges. TikTok

The primary station is Leicester Square itself. Other nearby stations include Piccadilly Circus, Covent Garden, and Charing Cross, all within a short walk. TikTok

🎫 🎫 Tickets & Entry

Leicester Square itself is a public space and does not require an entry ticket. However, individual attractions within or around the square, such as cinemas or themed stores, will have their own ticketing requirements. TikTok

As a public square, Leicester Square is accessible at all times. However, the shops, restaurants, and cinemas within the area operate on their own specific opening and closing hours. TikTok

While the square itself is free to explore, you can enjoy free entertainment from street performers. The Phoenix Garden is also a free, tranquil green space nearby. TikTok+1

Yes, it is highly recommended to book movie tickets in advance, especially for popular releases or weekend showings, through the respective cinema websites or apps. TikTok

No, M&M's World is free to enter. It's a retail store where you can purchase M&M's and related merchandise. TikTok

🎫 ✨ Onsite Experience

Leicester Square offers a vibrant mix of entertainment, including cinemas, restaurants, bars, shops like M&M's World, and street performers. It's a hub for film premieres and a lively social spot. TikTok+2

Absolutely! You can take photos with movie character statues, enjoy the iconic square's architecture, and capture the lively atmosphere with street performers. TikTok

Yes, families often enjoy M&M's World and the general buzz of the square. However, it can get very crowded, so keeping a close eye on children is advised. TikTok

For a less crowded experience, aim for weekday mornings. Evenings and weekends tend to be much busier, especially during film release periods. TikTok

Public restrooms are available in the area, often located within the larger cinema complexes or nearby shopping centers. It's advisable to check signage upon arrival. TikTok

🍽️ 🍽️ Food & Dining

Leicester Square boasts a wide variety of dining options, from fast food chains and casual eateries to themed restaurants and international cuisine. You can find everything from ramen to pizza. TikTok

Yes, Leicester Square often hosts themed pop-up restaurants, such as the Persona 3 themed ramen at Panton Yokocho, offering a unique culinary experience. TikTok

Prices vary significantly. You can find budget-friendly options like fast food and casual dining, as well as mid-range and more expensive restaurants. TikTok

Most restaurants in Leicester Square offer vegetarian and vegan options. It's always a good idea to check menus or ask staff for specific dietary needs. TikTok

Yes, numerous cafes, sandwich shops, and fast-food outlets are available for a quick bite. You can also find street food vendors in the vicinity. TikTok

📸 📸 Photography

Capture the iconic Leicester Square sign, the movie character statues, the bustling crowds, and the grand cinema facades. The Redbox London balcony offers a unique view. TikTok+1

Generally, it's acceptable to take photos of street performers, but it's polite to ask for permission, especially if you plan to use the photos commercially. Tipping performers is also appreciated. TikTok

Daytime offers good light for capturing the square's activity. Evening and night provide a different ambiance with illuminated signs and the cinema marquees. TikTok

There are generally no strict restrictions on personal photography in the public areas of Leicester Square. However, commercial photography may require permits. TikTok

Yes, you can take photos inside M&M's World to capture the colorful displays and unique merchandise. TikTok

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Leicester Square is a hit with families, primarily thanks to the vibrant M&M's World, a four-story wonderland of chocolatey delights. TikTok The square's lively atmosphere, often featuring street performers and costumed characters, can also be entertaining for children. TikTok

However, it's important to be prepared for crowds, especially on weekends and during school holidays. Keeping a close eye on children and planning your visit during less busy times, like weekday mornings, can make the experience more enjoyable. Consider a quick visit to the nearby Phoenix Garden for a peaceful break from the hustle and bustle. TikTok

🎬 Film Buffs

For movie lovers, Leicester Square is a pilgrimage site. It's the heart of London's film premiere scene, with iconic venues like the Odeon Luxe and Empire Cinema regularly hosting red carpet events. TikTok You can often catch movie trailers playing on large screens around the square, immersing yourself in the world of cinema.

Beyond the premieres, the square is surrounded by numerous cinemas offering the latest releases. Booking tickets in advance is highly recommended, especially for popular films or weekend showings. The area also has a strong connection to film history, with statues of beloved characters scattered around, offering fun photo opportunities. TikTok

🚶‍♀️ Budget Travelers

Leicester Square can be explored on a budget by focusing on its free attractions and affordable dining options. The square itself is free to wander, and you can enjoy the entertainment provided by street performers without spending a penny. TikTok+1 The Phoenix Garden offers a free, peaceful escape. TikTok

For food, look for numerous fast-food chains, sandwich shops, and casual eateries that offer budget-friendly meals. TikTok Consider packing your own snacks or a picnic to enjoy in a nearby park. While M&M's World is free to enter, be mindful of impulse purchases if you're on a strict budget. TikTok

Deep Dives

In-depth insights and expert knowledge

The Heart of London's Entertainment

Leicester Square is synonymous with London's entertainment scene, particularly its film industry. It's home to some of the city's most iconic cinemas, including the Odeon Luxe and the Empire, which frequently host major film premieres and celebrity events. The square itself often features large screens showcasing trailers and movie news, adding to the cinematic atmosphere. TikTok

Beyond the silver screen, Leicester Square is a vibrant hub for shoppers and foodies. M&M's World, a multi-story emporium dedicated to the popular candy, is a major draw for families and sweet enthusiasts. The area also boasts a diverse range of restaurants, from quick bites to themed dining experiences, catering to all tastes and budgets. TikTok

Navigating Leicester Square can be an experience in itself. The square is often filled with street performers, costumed characters, and a lively buzz, especially during peak hours. While this adds to the energy, it can also mean significant crowds. For a more peaceful experience, consider visiting during off-peak hours or exploring the quieter corners nearby. TikTok

Discovering Hidden Pockets

While Leicester Square is known for its bright lights and bustling crowds, there are tranquil escapes to be found. The Phoenix Garden is a hidden gem, a community-run garden offering a peaceful sanctuary just a stone's throw from the square's energy. It's a perfect spot to relax, read a book, or simply enjoy a moment of calm amidst the city. TikTok

For a unique perspective and a potential free drink, check out the hidden balcony at Redbox London. This spot offers a secret view of Leicester Square and is part of a venue that also features food and karaoke. It's a great example of finding unexpected experiences within a well-trodden tourist area. TikTok

Many locals and savvy travelers recommend venturing slightly off the main drag to discover more authentic experiences. While some guides might push you towards the obvious, exploring the side streets can lead to charming cafes, independent shops, and less crowded eateries, offering a more nuanced appreciation of the area. TikTok

Culinary Adventures in the Square

Leicester Square is a melting pot of culinary delights, offering a vast array of dining options. From international flavors to themed eateries, there's something to satisfy every palate. A standout example is Panton Yokocho, a ramen restaurant that has hosted unique pop-up collaborations, such as a Persona 3 Reloaded theme, offering a fusion of delicious food and pop culture. TikTok

Beyond specific themed restaurants, the area is packed with choices for every budget. You can grab a quick and affordable bite from numerous fast-food chains and casual eateries, or opt for a more leisurely dining experience at one of the many restaurants offering diverse cuisines. The proximity to theaters also means many establishments offer pre- and post-theatre menus. TikTok

When exploring dining options, don't be afraid to look beyond the most prominent storefronts. Many smaller cafes and international eateries tucked away on side streets offer authentic flavors and a more local feel. Checking online reviews or asking locals for recommendations can lead to some hidden culinary gems. TikTok

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