Johnnie Walker Princes Street, Edinburgh - Royal Mile, Edinburgh
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Johnnie Walker Princes Street Edinburgh

4.7
·4k reviews·, United Kingdom

An immersive whisky journey with cutting-edge tech, guided tastings, and a rooftop bar offering Edinburgh's best views.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday evenings

Fewer crowds, relaxed atmosphere

CrowdLow
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Johnnie Walker Princes Street, Edinburgh - Royal Mile, Edinburgh

Johnnie Walker Princes Street Edinburgh

Best Time

Weekday evenings

Fewer crowds, relaxed atmosphere

CrowdLow
Highlights

Highlights

Must-see attractions

An immersive whisky journey with cutting-edge tech, guided tastings, and a rooftop bar offering Edinburgh's best views.

4.7
(4k reviews)

"The best tasting experience we’ve ever had, with incredible technology and views!"

Vertical photo
TIP

🎯 Book Your Tour Early

Secure your spot for the immersive tour and tasting, especially for popular times.

🍸 Don't Miss the Rooftop Bar

The 1820 Bar offers stunning views and creative cocktails – a perfect end to your visit.

Third hero image

Highlights

Discover the most iconic attractions and experiences

Immersive Storytelling Tour

Immersive Storytelling Tour

A high-tech, multi-sensory journey through the history and art of Johnnie Walker whisky making.

Reddit
1820 Rooftop Bar

1820 Rooftop Bar

Rooftop

Sip expertly crafted cocktails with breathtaking views of Edinburgh Castle and Princes Street.

Instagram
Whisky Tasting Experience

Whisky Tasting Experience

Enjoy generous pours of unique and delicious whiskies, often customized to your flavor profile.

Reddit
Customizable Souvenirs

Customizable Souvenirs

Personalize flasks and other items in the gift shop to create a unique memento of your visit.

Reddit

Planning Your Visit

Book Ahead for Peak Times

The Johnnie Walker Experience Edinburgh is a major draw, especially for whisky enthusiasts. Booking your tour and tasting in advance is highly recommended, particularly during peak tourist seasons or weekends, to secure your preferred time slot and avoid disappointment. TikTok

Embrace the Storytelling

This isn't just a whisky tasting; it's an immersive journey. The experience uses cutting-edge technology and engaging narratives to bring the Johnnie Walker story to life. Come with an open mind, ready to be entertained and educated. Instagram

Best Times

When
Weekday evenings
Why
Fewer crowds, relaxed atmosphere
Crowd
Low
When
Autumn afternoons
Why
Beautiful city views, cozy vibes
Crowd
Medium
When
Summer mornings
Why
Beat the heat and crowds
Crowd
High

Insider Tips

from TikTok, Instagram & Reddit

For the best views of Edinburgh Castle, head to the cafes along Princes Street. #edinburgh #edinburghscotland #edinburghlife #TravelMemories #travel #traveltips
@myedinburgh
45.3K likes • 505.9K views

🎯 Book Your Tour Early

Secure your spot for the immersive tour and tasting, especially for popular times. TikTokReddit

🍸 Don't Miss the Rooftop Bar

The 1820 Bar offers stunning views and creative cocktails – a perfect end to your visit. Instagram

A visit to Princes Street in Edinburgh was the perfect chance for a custom bottle of Johnnie Blue. #johnniewalker #johnnieblue #edinburgh #Scotland #scotlandtiktok #summer2022 #whiskey #whiskeytok #glasgowtiktok #fyp #fypシ #bluelabelwhisky💙 #bluelabel #bluelabelwhisky🥃🥃😍 #johnniewalkerblue
@harleytez
26.8K likes • 1.5M views
I was so surprised by a recent poll I ran in my stories … 47% of you said autumn is when you’ve visited (or plan to visit) Edinburgh! 😮 I always thought summer would win… (maybe those who came in summer aren’t searching for Edinburgh travel tips anymore)… or maybe autumn really is Edinburgh’s season. Either way, if you’re planning a trip, here are some essentials to know before you go: Weather Ti...
rhona_the_unicorn
6.5K likes • 85.9K views

🗣️ Engage with Your Guide

Guides are knowledgeable and enthusiastic; ask questions to enhance your whisky journey! Reddit

📸 Capture the Views

Bring your camera for incredible photo opportunities from the rooftop bar. Reddit

Visiting Johnnie Walker Princes Street in Edinburgh was not just another brand experience, it was a masterclass in how storytelling, hospitality, and spirits education can come together. From the moment you step inside, every detail is designed to immerse you in whisky culture — from sensory rooms that highlight flavors, to guided tastings that balance knowledge with playfulness, to the way they ...
saloniparulekar
166 likes • 0 views

Tips

from all over the internet

🎯 Book Your Tour Early

Secure your spot for the immersive tour and tasting, especially for popular times. TikTokReddit

🍸 Don't Miss the Rooftop Bar

The 1820 Bar offers stunning views and creative cocktails – a perfect end to your visit. Instagram

🗣️ Engage with Your Guide

Guides are knowledgeable and enthusiastic; ask questions to enhance your whisky journey! Reddit

📸 Capture the Views

Bring your camera for incredible photo opportunities from the rooftop bar. Reddit

🎁 Personalize a Souvenir

The gift shop offers on-the-spot customization for unique Johnnie Walker keepsakes. Reddit

What Travellers Say

4.7
(4k reviews)

Reviews Summary

Visitors consistently praise the Johnnie Walker Experience Edinburgh for its innovative and immersive approach to whisky storytelling, with many highlighting the engaging guides and generous tastings. The 1820 Rooftop Bar is a standout feature, offering spectacular city views and expertly crafted cocktails. While it's a premium experience, most feel the value is excellent.

"What an incredible experience at the Johnnie Walker tasting on Princes Street! The opening show was pure magic!!! Ronna absolutely blew us away, it would be worth it just for that alone! Our guide, Archie, was exceptional: knowledgeable, funny, and kept the whole group engaged the entire time. We each got 3 full drinks, which was such a great deal and far more generous than any other tastings we’ve done before. The whiskies were all unique and delicious, making this the best tasting experience we’ve ever had. Highly recommend!"

Dayane L.

"The Johnnie Walker Princes Street experience is a high tech whiskey novices experience. The tour itself is a fun, high-tech journey that brings the story of Johnnie Walker to life. Would love a more local hard to understand Scottish accent but the hosts enthusiasm and high energy was appreciated. The use of incredible technology, from multi-sensory rooms to engaging visual displays, makes the history and art of whiskey making feel modern and immersive.

The entire experience is well-organized and a lot of fun. But the perfect way to cap it all off is definitely by booking a table at the incredible sky bar."

Apriry Ly

"Despite not even being much of a Scotch whisky drinker, I thoroughly enjoyed the Johnnie Walker Experience tour at this location. They even sent me a flavor profile survey prior to the Experience to find out what I might like and then customized drinks based on that. The overall tour is really interesting and colorful. As others have said, this is really storytelling at its finest as you progress through different rooms and learn the many facets of Johnnie Walker's production techniques, history, and evolution. The tour guide even told us that the visuals were designed by someone who had previously done work for Disney (and it does have that "magical" feeling to it). There were moments I felt like I was walking through an art installation where you get served a few drinks. This tour was very well done and I was impressed. The gift shop has some nice takeaways too including some items (flasks, etc.) that can be customized on the spot to commemorate your visit. The staff and tour performers were all top notch."

Snapper Ploen

What People Like

Immersive storytelling tour
Generous whisky tastings
Stunning rooftop bar views

What People Dislike

Can be crowded during peak times
Higher price point

Frequently Asked Questions

🚇 🗺️ Getting There

Johnnie Walker Princes Street is conveniently located at 145 Princes Street, EH2 4BL. It's easily accessible by public transport, with numerous bus routes stopping nearby. If you're arriving by train, Edinburgh Waverley station is a short walk away. TikTok

While there isn't dedicated parking for the Johnnie Walker Experience, several public car parks are available around Princes Street. However, using public transport or walking is often recommended due to city center traffic and parking costs. TikTok

Opening hours can vary, so it's best to check the official Johnnie Walker Princes Street website for the most up-to-date information. Generally, they are open daily, with extended hours on some evenings. TikTok

Yes, it's a pleasant walk from the Royal Mile to Princes Street. It takes about 10-15 minutes, offering a chance to see more of the city. Be aware that Princes Street can be busy, especially during peak times. TikTok

The venue is designed to be accessible. Most areas, including the tour and the 1820 Rooftop Bar, are accessible for wheelchair users. It's advisable to contact them directly to confirm specific needs. Reddit

🎫 🎫 Tickets & Entry

Ticket prices vary depending on the specific tour and tasting experience chosen. It's recommended to visit their official website for current pricing and package details. Many visitors find the experience, including the generous pours, to be excellent value for money. Reddit

Yes, booking your tickets in advance is highly recommended, especially for the popular tours and tastings. This ensures you get your preferred time slot and avoids disappointment, as sessions can sell out. TikTokReddit

A typical tour ticket includes an immersive journey through the brand's history, a guided tasting of several Johnnie Walker whiskies, and often a complimentary drink. Some packages may include additional benefits or customized elements. Reddit

Absolutely! The Johnnie Walker Princes Street venue features a well-stocked shop where you can purchase a wide range of Johnnie Walker whiskies, including exclusive bottlings and customizable items. Reddit

As this is a whisky experience, all visitors must be of legal drinking age (18 years or older in Scotland) to participate in tastings and consume alcohol. Valid ID may be required. TikTok

🎫 🥃 Onsite Experience

It's a highly interactive and technologically advanced journey that tells the story of Johnnie Walker. Expect multi-sensory rooms, engaging visuals, and a guided tasting of their iconic whiskies. It's designed to be entertaining for both whisky novices and connoisseurs. InstagramReddit

Yes, many visitors who aren't regular whisky drinkers have thoroughly enjoyed the experience. The focus on storytelling, technology, and the overall immersive atmosphere makes it engaging for everyone. The customized drink options can also cater to different preferences. Reddit

You'll typically taste a selection of Johnnie Walker's core range, such as Red Label, Black Label, Gold Label Reserve, and potentially Blue Label, depending on the tour package. The tasting is guided, explaining the unique characteristics of each. Reddit

The 1820 Rooftop Bar is an exclusive bar located on the top floor of the Johnnie Walker Princes Street building. It offers panoramic views of Edinburgh's skyline, including Edinburgh Castle, and serves a range of signature cocktails and whiskies. InstagramReddit

Yes, you can often visit the 1820 Rooftop Bar without participating in the full Johnnie Walker Experience tour. However, booking a table in advance is highly recommended, especially for evenings and weekends, due to its popularity. Instagram

🍽️ 🍽️ Food & Dining

While the primary focus is on whisky experiences and cocktails, the 1820 Rooftop Bar may offer a selection of small plates or bar snacks to complement your drinks. It's best to check their current menu or inquire directly. Instagram

Princes Street and the surrounding areas offer a vast array of dining options, from casual cafes to fine dining restaurants. You'll find everything from traditional Scottish cuisine to international flavors within easy walking distance. TikTok

Yes, most high-end bars like the 1820 Rooftop Bar will offer a selection of non-alcoholic beverages, including mocktails and soft drinks, to cater to all guests. Instagram

📸 📸 Photography

Photography is generally permitted in most areas of the Johnnie Walker Experience, especially to capture the immersive displays and your tasting moments. However, always be mindful of other guests and any specific signage. Reddit

The 1820 Rooftop Bar offers unparalleled views of Edinburgh Castle and Princes Street, making it a prime photography location. The immersive rooms within the tour also provide unique and visually striking backdrops. InstagramReddit

Yes, you can photograph the whisky bottles in the shop. If you're purchasing a bottle, consider the customization options for a truly unique photo opportunity. Reddit

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

While the Johnnie Walker Experience is primarily an adult-focused whisky destination, families can still find elements to enjoy. The immersive tour utilizes engaging technology and storytelling that can captivate younger audiences, akin to a Disney-esque experience. Reddit The gift shop also offers non-alcoholic merchandise like flasks and accessories that can serve as fun souvenirs. Reddit

For families looking for a broader Edinburgh experience, consider visiting the 1820 Rooftop Bar during off-peak hours. While alcohol is served, the stunning views of the city are universally appealing. Many restaurants are also located on or near Princes Street, offering diverse dining options suitable for children. Remember that the tasting portions of the tour are strictly for those aged 18 and over. Instagram

💰 Budget Travelers

The Johnnie Walker Experience Edinburgh is a premium attraction, and while the value is often praised, it does come at a cost. To make it more budget-friendly, consider booking the standard tour and tasting package, which offers generous pours and a comprehensive experience for the price. Reddit Look out for any potential off-peak discounts or special offers that might be available. TikTok

For those on a tighter budget, you can still enjoy the stunning views from the 1820 Rooftop Bar by opting for a single drink rather than a full tasting flight. Alternatively, simply exploring Princes Street and enjoying the exterior views of the building can be a free activity. Many of Edinburgh's other attractions, like walking the Royal Mile or visiting parks, are free or low-cost. TikTokReddit

🥂 Couples & Date Nights

The Johnnie Walker Experience offers a sophisticated and engaging setting perfect for couples. Start with the immersive tour, which provides a unique shared experience and conversation starters. The guided tasting allows you to discover new whiskies together and discuss your preferences. InstagramReddit

Cap off your evening with a visit to the 1820 Rooftop Bar. Enjoying expertly crafted cocktails while taking in the romantic city views creates a memorable date night. Booking a table in advance is highly recommended to ensure a prime spot with a view. Instagram The combination of an educational and entertaining tour followed by drinks with a view makes for a well-rounded and enjoyable outing. Reddit

Deep Dives

In-depth insights and expert knowledge

The Immersive Johnnie Walker Tour

The Johnnie Walker Experience Edinburgh offers more than just a tasting; it's a narrative-driven adventure. Utilizing cutting-edge technology, including multi-sensory rooms and dynamic visual displays, the tour guides you through the rich history and global journey of Johnnie Walker. Visitors often describe it as walking through an art installation, with each room designed to evoke specific flavors, aromas, and stories. The experience is crafted to be engaging for both seasoned whisky aficionados and those new to the spirit, making it a truly inclusive exploration of Scotch whisky heritage. InstagramReddit

Guides play a crucial role in bringing the experience to life. They are noted for their enthusiasm, knowledge, and humor, ensuring the group remains captivated throughout the journey. The tour culminates in a guided tasting session where you'll sample several iconic Johnnie Walker expressions. Many reviewers highlight the generosity of the pours, often receiving three full drinks, which is considered exceptional value. The staff's ability to tailor recommendations based on pre-visit flavor profiles further enhances the personalized nature of the tasting. Reddit

Beyond the tasting, the gift shop offers a chance to take a piece of the experience home. Here, you can find a wide array of Johnnie Walker whiskies, including exclusive bottlings. A popular feature is the on-the-spot customization of items like flasks, allowing you to create a unique souvenir that commemorates your visit to Edinburgh. The entire venue is designed with a 'gold-plated' aesthetic, ensuring a premium feel from start to finish. Reddit

The 1820 Rooftop Bar: Views and Cocktails

Perched atop the Johnnie Walker Princes Street building, the 1820 Rooftop Bar is a highlight for many visitors. It offers unrivaled panoramic views of Edinburgh's iconic skyline, including the majestic Edinburgh Castle and the bustling Princes Street. This makes it an ideal spot to relax and soak in the city's atmosphere, especially during sunset. The bar's design complements the stunning vistas, creating a sophisticated and memorable setting. InstagramReddit

The bar is renowned for its expertly crafted cocktails, many of which are inspired by or feature Johnnie Walker whiskies. The mixologists are skilled at creating unique and delicious drinks, catering to a variety of tastes. Whether you're a fan of classic cocktails or looking to try something new, the 1820 Rooftop Bar offers an impressive selection. Visitors often praise the quality of the drinks and the innovative presentation. Instagram

While the bar is a perfect complement to the Johnnie Walker Experience tour, it can also be visited independently. However, due to its popularity and the breathtaking views, booking a table in advance is strongly advised, particularly for evening slots and weekends. This ensures you secure a spot to enjoy the drinks and the spectacular Edinburgh scenery. Instagram

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