Freitag Tower Zurich
A striking vertical landmark built from reused shipping containers, offering panoramic city views and a unique shopping experience.

Highlights
Must-see attractions

Social
From TikTok & Reddit
Best Time
Golden hour views
Freitag Tower Zurich
Best Time
Golden hour views

Highlights
Must-see attractions
A striking vertical landmark built from reused shipping containers, offering panoramic city views and a unique shopping experience.
"A great place to visit whilst in Zurich... Great views, great experience!"
🎯 Ascend for the View
Don't miss the lookout at the top for original sightseeing and great city perspectives.
🛍️ Shop the Collection
Discover the best choice of Freitag bags and unique upcycled accessories at the flagship store.
Highlights
Discover the most iconic attractions and experiences

The Shipping Container Structure
Hardbrücke district
A striking vertical landmark constructed entirely from reused shipping containers, showcasing innovative urban design.

Panoramic City Views
Top of the tower
Ascend to the summit for breathtaking 360-degree vistas of Zurich, the Limmat River, and the distant Alps.
Freitag Bag Store
Base of the tower
Explore the flagship store offering a wide selection of Freitag's iconic, upcycled bags and accessories.
Plans like a pro.
Thinks like you
Planning Your Visit
Embrace the Upcycled Icon
Views and Vibes
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Ascend for the View
Don't miss the lookout at the top for original sightseeing and great city perspectives.
🛍️ Shop the Collection
Discover the best choice of Freitag bags and unique upcycled accessories at the flagship store.
📸 Capture the Icon
The tower itself is a photogenic structure, especially when viewed from its surroundings.
🚗 Location Context
Situated in a former industrial area near heavy traffic and train lines, it's part of Zurich's evolving urban landscape.
Tips
from all over the internet
🎯 Ascend for the View
Don't miss the lookout at the top for original sightseeing and great city perspectives.
🛍️ Shop the Collection
Discover the best choice of Freitag bags and unique upcycled accessories at the flagship store.
📸 Capture the Icon
The tower itself is a photogenic structure, especially when viewed from its surroundings.
🚗 Location Context
Situated in a former industrial area near heavy traffic and train lines, it's part of Zurich's evolving urban landscape.
What Travellers Say
Reviews Summary
Visitors praise the Freitag Tower for its unique architecture made of shipping containers and the fantastic panoramic views from the top. The friendly customer service at the store is also a plus. Some suggest more locations for Freitag stores across Switzerland.
"They're offering bags out of recycling materials. Great idea. Nine stories. And there is interesting lookout at the top roof.
Very friendly customer service.
The only thing is missing would be, they need more spot all around the city and Switzerland. Good luck to them."
Adel Tabibz
"A great place to visit whilst in Zurich... Great views, great experience!"
chris heritage
"Best choice of Freitag bags and they have a nice biewpoint on the top."
Anna S
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
The Freitag Tower is located near the Hardbrücke train station. You can easily reach it by public transport, as it's situated in a former industrial area that's undergoing transformation.
Many visitors arrive via the train lines that run close by.Yes, the Freitag Tower is well-connected by public transport. It's conveniently located near the Hardbrücke station, making it easy to access from Zurich's main train station.
From Zurich Airport, take a train to Zurich's main station (Hauptbahnhof), which takes about 10 minutes. From there, you can transfer to a train heading towards Hardbrücke or other local transport options to reach the tower.
While specific parking details for the tower itself aren't widely publicized, the area around Hardbrücke has several parking garages. However, using public transport is generally recommended for ease of access.
Walking from the Old Town to the Freitag Tower is possible but can be a bit of a trek, taking around 30-40 minutes. It's a pleasant walk through parts of the city, but taking public transport is quicker.
🎫 🎫 Tickets & Entry
Entry to the Freitag Tower itself, including the viewing platform, is generally free. However, if you wish to purchase bags or other items from the Freitag store at the base, that would require a purchase.
The opening hours for the Freitag Tower typically align with the operating hours of the Freitag store located at its base. It's advisable to check the official Freitag website for the most current hours, as they can vary.
No, there is no admission fee to access the viewing platform at the top of the Freitag Tower. It's a free attraction offering great city views.
While the tower structure is visible at night, access to the viewing platform and the store is typically limited to daylight and early evening hours. Check the store's hours for specific access times.
The Freitag Tower, being a unique architectural landmark, sometimes hosts events or is featured in cultural tours. It's best to check local Zurich event listings or Freitag's official channels for any upcoming activities.
📸 📸 Photography
You can capture great shots of the tower from street level, highlighting its unique shipping container construction. For panoramic cityscapes, head to the top viewing platform.
Photography is generally allowed in public areas of the Freitag store, but it's always polite to be mindful of other shoppers and staff.
Late afternoon, especially during the golden hour, offers beautiful lighting for both the tower and the city views from the top.
Drone usage in urban areas like Zurich is subject to strict regulations. It's essential to check local drone laws and obtain any necessary permits before flying a drone near the Freitag Tower.
Experiment with different angles from street level to emphasize the verticality of the shipping containers. From the top, focus on capturing the sprawling city and its landmarks.
🍽️ 🛍️ Shopping & Dining
The Freitag Tower houses the brand's flagship store, where you can find a wide selection of their iconic bags, wallets, and accessories made from recycled truck tarps.
The Freitag Tower primarily functions as a retail space and a viewing platform. While there aren't dedicated dining establishments within the tower itself, there are numerous cafes and restaurants in the surrounding Hardbrücke area.
Freitag bags are unique because each one is made from recycled truck tarps, making every bag a one-of-a-kind item with its own history and character.
Yes, the Hardbrücke area is a developing district with various shops and boutiques. The nearby Viadukt arches also offer a unique shopping experience with independent stores.
While the store offers a wide variety of pre-made bags, customization options might be limited. It's best to inquire directly at the store for any available personalization services.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
💰 Budget Travelers
📸 Photography Enthusiasts
Deep Dives
In-depth insights and expert knowledge
The Architecture of Freitag Tower
This innovative approach to construction not only minimizes environmental impact but also contributes to the tower's distinctive aesthetic. It has become an iconic symbol of Zurich's commitment to creative urban development and eco-conscious practices. The tower serves as both a retail space for the Freitag brand and a public viewing platform, offering visitors a unique perspective on the city.
The tower's location in a former industrial area near busy transport routes further emphasizes its narrative of transformation and reuse. It stands as a testament to how discarded materials can be reimagined into functional and aesthetically pleasing structures, making it a must-see for architecture enthusiasts and eco-conscious travelers alike.
Experiencing the Views from the Top
Many visitors describe the experience as a highlight of their Zurich trip, noting the excellent vantage point for photography and general sightseeing. The tower's location, while in a developing area, allows for expansive views that encompass both historic and modern parts of the city. It's particularly recommended to visit during the late afternoon to catch the beautiful light of the golden hour, which enhances the visual appeal of the cityscape.
While the tower is an architectural marvel in itself, the opportunity to see Zurich from this elevated, unconventional viewpoint adds significant value to the visit. It's a chance to gain a new appreciation for the city's layout and its integration with the natural environment.
The Freitag Brand and Its Philosophy
Visiting the Freitag Tower offers a direct connection to this brand ethos. The flagship store at the base of the tower showcases the full range of Freitag products, allowing visitors to explore the diverse designs and textures of the upcycled materials. The very structure of the tower, built from shipping containers, is a physical manifestation of their commitment to repurposing materials and challenging conventional notions of waste.
This dedication to sustainability has made Freitag a cult favorite among conscious consumers and a symbol of innovative design. The brand's presence in Zurich, embodied by the iconic tower, serves as a powerful statement about responsible consumption and the potential for creativity in addressing environmental challenges.
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