
The Face Shop Myeongdong
A K-beauty haven in Myeongdong, famous for its extensive product range and vibrant SEVENTEEN Wonwoo fan collaborations.
Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Fewer crowds, relaxed shopping

The Face Shop Myeongdong
Best Time
Fewer crowds, relaxed shopping
Highlights
Must-see attractions
A K-beauty haven in Myeongdong, famous for its extensive product range and vibrant SEVENTEEN Wonwoo fan collaborations.
"This store is a dream for K-pop fans, especially SEVENTEEN's Wonwoo, with amazing displays and gifts!"

🎯 Fan Merch Hunt
Look for SEVENTEEN Wonwoo themed displays and exclusive fan gifts with purchases!
💰 Spend for Gifts
Spend over 30,000 KRW for special Wonwoo photo strips and keyrings.

Highlights
Discover the most iconic attractions and experiences

SEVENTEEN Wonwoo Zone
Dedicated sections within the store
Immerse yourself in a world dedicated to SEVENTEEN's Wonwoo, featuring exclusive displays and photo opportunities. A dream for fans!

Extensive K-Beauty Selection
Throughout the store
Discover a vast range of The Face Shop's popular skincare, makeup, and beauty products, often with attractive promotions.

Promotional Gifts
At the checkout
Spend over 30,000 KRW to receive special gifts like Wonwoo photo strips and keyrings. A great souvenir!
Plans like a pro.
Thinks like you
Planning Your Visit
Embrace the K-Beauty Buzz
Fan Alert: Wonwoo's Takeover!
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Fan Merch Hunt
Look for SEVENTEEN Wonwoo themed displays and exclusive fan gifts with purchases!
💰 Spend for Gifts
Spend over 30,000 KRW for special Wonwoo photo strips and keyrings.
🗣️ Multilingual Staff
Staff often speak Mandarin, making communication easy for many shoppers.
🛍️ Well-Stocked Shelves
Find a large variety of products; they are usually well-stocked.
Tips
from all over the internet
🎯 Fan Merch Hunt
Look for SEVENTEEN Wonwoo themed displays and exclusive fan gifts with purchases!
💰 Spend for Gifts
Spend over 30,000 KRW for special Wonwoo photo strips and keyrings.
🗣️ Multilingual Staff
Staff often speak Mandarin, making communication easy for many shoppers.
🛍️ Well-Stocked Shelves
Find a large variety of products; they are usually well-stocked.
📸 Photo Ops Galore
The store is a popular spot for K-pop fans to take photos with displays.
What Travellers Say
Reviews Summary
Visitors generally have a pleasant experience at The Face Shop Myeongdong, appreciating the wide product selection and the exciting K-pop themed displays, especially for SEVENTEEN's Wonwoo. However, some reviews mention inconsistent customer service, with occasional reports of staff appearing less engaged.
"I had pleasant experience shopping for my friend. The shop assistant was patient and got what she wanted but she wasn’t very force coming with other recommendations. I had to ask her to tell me more about her products. But overall good and well stocked."
Jie Wilson
"Service can be improved by alot! The lady that worked on 4 Sept looked unhappy with working there and just made the whole shopping experience bad."
Valerie
"I am currently on my 3rd bottle of Dr Beaumont mist spray, moisturiser & ampoule. Highly recommended."
Karen Teo
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
The Face Shop Myeongdong is conveniently located near Myeongdong Station. Take Seoul Subway Line 4 to Myeongdong Station and use Exit 6. The store is a short walk from there.
Yes, it's very accessible. Myeongdong is a major hub, and the store is close to the subway station, making it easy to reach from various parts of Seoul.
Exit 6 from Myeongdong Station (Seoul Subway Line 4) is recommended for the shortest walk to The Face Shop.
Taxis are readily available in Myeongdong, but traffic can be heavy. Using the subway is often more efficient.
Parking in Myeongdong is generally difficult and expensive. It's best to rely on public transportation.
🎫 🎫 Tickets & Entry
No, The Face Shop is a retail store, so there's no admission fee. You can browse freely.
Opening hours can vary slightly, but they are generally open from around 10 AM to 10 PM daily, aligning with Myeongdong's shopping district hours. It's always a good idea to check current hours online before your visit.
Yes, The Face Shop often has promotions, especially for K-pop fans. Spending over 30,000 KRW can get you exclusive Wonwoo merchandise like photo strips and keyrings.
Major credit cards are widely accepted at The Face Shop and most stores in Myeongdong.
Weekday mornings are generally less crowded. Evenings and weekends can be quite busy, especially with K-pop fan visits.
🎫 🛍️ Shopping Experience
They offer a wide range of K-beauty products, including skincare (cleansers, moisturizers, masks), makeup (foundation, lipstick, eyeshadow), and body care items.
Absolutely! The store is famous for its SEVENTEEN Wonwoo themed displays and merchandise, making it a popular destination for fans.
Yes, especially during collaborations like the one with SEVENTEEN's Wonwoo. Look out for special edition packaging and fan gifts.
Reviews are mixed. Some customers report patient and helpful staff, while others mention less enthusiastic service. Communication is often easy as staff may speak Mandarin.
The Face Shop is a legitimate brand store. While Myeongdong has had issues with counterfeit goods in some independent shops, this official store is reliable.
📸 📸 Photography
Yes, taking photos, especially with the K-pop themed displays, is very common and encouraged for fans.
The areas dedicated to SEVENTEEN's Wonwoo are the most popular for photos. The store's layout is also quite photogenic.
Definitely! The store often features life-sized cutouts or dedicated displays for celebrity endorsers like Wonwoo.
Yes, it's generally fine to take pictures of products for personal use or to share with friends.
While not strictly required for personal photos, it's always polite to be mindful of other shoppers and staff.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
🌟 K-Pop Fans & Collectors
💄 K-Beauty Enthusiasts
Deep Dives
In-depth insights and expert knowledge
The SEVENTEEN Wonwoo Phenomenon
For fans, the opportunity to purchase products endorsed by Wonwoo, and potentially receive exclusive photo cards or strips with qualifying purchases, adds significant value. The store's location in the bustling Myeongdong district further amplifies its appeal, drawing in both dedicated fans and curious tourists. The sheer volume of content dedicated to this theme on social media underscores its importance to a specific visitor demographic.
When visiting, be prepared for a lively atmosphere, especially if there's a new promotion or event related to Wonwoo. It's a chance to immerse yourself in the K-pop fan culture and capture memorable photos. The store's commitment to these themed collaborations transforms a regular retail space into a fan destination.
Navigating Myeongdong's Beauty Scene
When shopping at The Face Shop, expect a well-organized store with a wide selection of products. The staff are often multilingual, with Mandarin being commonly spoken, which can be very helpful for international visitors. Promotions are frequent, so it's worth checking for any special offers, especially if you're looking for souvenirs or gifts. The store's location in the heart of Myeongdong means it's easily accessible and can be combined with exploring other nearby attractions and shops.
Beyond The Face Shop, Myeongdong itself is an experience. The streets are lined with countless cosmetic shops, fashion boutiques, street food stalls, and more. It's a vibrant and energetic area that truly embodies the spirit of Seoul's shopping culture. For a comprehensive beauty haul, consider visiting multiple stores, but always prioritize official brand outlets for genuine products.
Social
from TikTok, Instagram & Reddit