Leeum, Samsung Museum of Art, Seoul - National Hangeul Museum, Korea
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Leeum Samsung Museum of Art Seoul

4.6
·3k reviews·, South Korea

A captivating blend of traditional Korean art, contemporary masterpieces, and stunning modern architecture, offering a free cultural immersion.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday afternoons

Fewer crowds, easier entry

CrowdLow
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Leeum, Samsung Museum of Art, Seoul - National Hangeul Museum, Korea

Leeum Samsung Museum of Art Seoul

Best Time

Weekday afternoons

Fewer crowds, easier entry

CrowdLow
Highlights

Highlights

Must-see attractions

A captivating blend of traditional Korean art, contemporary masterpieces, and stunning modern architecture, offering a free cultural immersion.

4.6
(3k reviews)

"Gorgeous all around. Mix of historical and modern art. My fave 😍"

Vertical photo
TIP

🚶‍♀️ Barefoot Exhibit Fun

Don't miss the interactive digital art where you can walk barefoot!

🎟️ Walk-in Welcome

Weekdays are great for walk-ins, no reservation needed usually.

Third hero image

Highlights

Discover the most iconic attractions and experiences

Immersive Digital Art

Immersive Digital Art

Special Exhibition Hall

Step into a world of interactive, sensory experiences. Walk barefoot through captivating digital installations.

TikTok
Traditional Korean Art

Traditional Korean Art

Museum 1

Discover exquisite ceramics, calligraphy, and paintings showcasing Korea's rich artistic heritage.

Reddit
Contemporary Masterpieces

Contemporary Masterpieces

Museum 2

Explore thought-provoking works by renowned international and Korean contemporary artists.

Reddit
Architectural Marvels

Architectural Marvels

Throughout the museum grounds

Admire the striking designs by Mario Botta, Jean Nouvel, and Rem Koolhaas.

Reddit

Planning Your Visit

Free Admission & Booking

Good news! Leeum Samsung Museum of Art Seoul offers free admission, but booking ahead is recommended, especially for special exhibitions. Weekday afternoons are often less crowded for walk-ins. Reddit

Art Mix & Architecture

Experience a unique blend of traditional Korean art and cutting-edge contemporary pieces. The museum's stunning architecture is as much a draw as the exhibits themselves. Reddit

Best Times

When
Weekday afternoons
Why
Fewer crowds, easier entry
Crowd
Low
When
During special exhibitions
Why
Unique, must-see art
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

🦶🍃walk barefoot in this totally immersive & interactive exhibit in seoul. . #thingstodo #thingstodoinseoul #PlacesToVisit #seoul #southkorea #foreignerinkorea #lifeinkorea
@theangelabada
51.3K likes • 545.3K views

🚶‍♀️ Barefoot Exhibit Fun

Don't miss the interactive digital art where you can walk barefoot! TikTok

🎟️ Walk-in Welcome

Weekdays are great for walk-ins, no reservation needed usually. Reddit

Future Positive | Norman Foster and Foster + Partners’ introduces the work of renowned architect Norman Foster and his studio to Korean audiences for the first time. The exhibition offers a comprehens...
judypranata
52 likes • 3.4K views
Free admission at seoul museum of art.
sorachuang
27 likes • 0 views

📸 Stunning Architecture

The museum buildings are works of art themselves. Capture great photos! Reddit

🖼️ Art Lover's Paradise

A fantastic mix of traditional and modern art awaits. Reddit

reddit.com

Leeum Museum of Art (리움미술관) great architecture!

Tips

from all over the internet

🚶‍♀️ Barefoot Exhibit Fun

Don't miss the interactive digital art where you can walk barefoot! TikTok

🎟️ Walk-in Welcome

Weekdays are great for walk-ins, no reservation needed usually. Reddit

📸 Stunning Architecture

The museum buildings are works of art themselves. Capture great photos! Reddit

🖼️ Art Lover's Paradise

A fantastic mix of traditional and modern art awaits. Reddit

What Travellers Say

4.6
(3k reviews)

Reviews Summary

Visitors consistently praise the Leeum Samsung Museum of Art Seoul for its stunning architecture and the impressive blend of traditional Korean art with cutting-edge contemporary pieces. The free admission is a significant draw, and many highlight the unique immersive digital exhibits as a must-see experience. Some visitors note that special exhibitions can be crowded or require advance booking.

"Private museum with a relatively large collection. There was no queue when we got here, and you need to exchange tickets for the free exhibition. Love the flow of the museum from the top to bottom floor, great for photos. There is wifi available as well. The staff we encountered speak really good English, and were super helpful. This is a really cool exhibition to visit!"

kat

"The ticket queues were long, but quick turnaround. Museum staff could speak English and were very polite, introducing the various exhibits happening (do check in advance on their website what is currently on display) and the price of the ticket. I got the ticket that covered all exhibitions. There were 3 areas of exhibition.

Depending on how long it takes for you to appreciate the work, the whole museum can go from 1 hour or 3 hours.

There's a little coffee bar there for your beverage needs, however drinks cannot be brought into the exhibition areas.

Toilets are somewhat limited.

Conclusion:
I went without checking reviews and the museum website, without expectations, and got pleasantly surprised with enjoying myself there. At my time of visit, there were exhibits from early history of Korea (eg. Goryeo period) to current art works (eg. Lee Ufan) and modern installations (interactive AI webapp). It was a good afternoon, not too much to cover and not too little that it leaves you wanting more. Just nice."

Cheryl C

"A relatively small museum combining contemporary and historic arts of Korea! It’s fine but not that interesting. If you don’t have enough time then you don’t need to visit this place!"

Frank Yen

What People Like

Stunning architecture
Diverse art collections
Free admission

What People Dislike

Crowded special exhibits

Frequently Asked Questions

🚇 🗺️ Getting There

The Leeum Samsung Museum of Art Seoul is accessible via subway. Take Line 6 to Hangangjin Station (Exit 1) or Itaewon Station (Exit 3). It's a short walk from either station. Taxis are also readily available. TikTok

Limited parking is available at the Leeum Samsung Museum of Art Seoul, but it's often easier and more convenient to use public transportation due to potential congestion. Reddit

Line 6 is your best bet. Hangangjin Station (Exit 1) is the closest, followed by Itaewon Station (Exit 3). TikTok

Yes, taxis are a convenient option. Simply provide the driver with the museum's name: Leeum Samsung Museum of Art Seoul. Reddit

Several bus routes serve the Itaewon and Hangangjin areas, making the museum accessible by bus as well. Check local bus schedules for the most up-to-date information. Reddit

🎫 🎫 Tickets & Entry

Yes, general admission to the Leeum Samsung Museum of Art Seoul is free! However, special exhibitions may require a separate ticket. It's wise to check their official website for current exhibition details and booking. InstagramReddit

While general admission is free and walk-ins are often possible on weekdays, booking in advance is highly recommended, especially for popular special exhibitions or if you plan to visit on a weekend. Reddit

The Leeum Samsung Museum of Art Seoul typically opens around 10:00 AM and closes at 6:00 PM. It's best to verify the exact hours on their official website, as they can vary. Reddit

Since general admission is free, there are no discounts for regular entry. However, keep an eye out for potential group rates or special event pricing. Instagram

The Leeum Samsung Museum of Art Seoul is typically closed on Mondays. Always check their official website for the most current operating days and hours. Reddit

🎫 🧭 Onsite Experience

Leeum Samsung Museum of Art Seoul features a diverse collection, including traditional Korean art (ceramics, paintings, calligraphy) and contemporary art from both Korean and international artists. They also host immersive digital art installations. TikTokReddit

Absolutely! One of the most talked-about exhibits involves walking barefoot through an immersive, sensory digital art experience. TikTok

Yes, the architecture is a major highlight! Designed by renowned architects like Mario Botta, Jean Nouvel, and Rem Koolhaas, the buildings are stunning and integral to the visitor experience. Reddit

The museum's unique architecture and diverse exhibits offer fantastic photo opportunities. The immersive digital art section is particularly photogenic. Reddit

To fully appreciate the collections and architecture, plan for at least 2-3 hours. If there's a special exhibition you're keen on, you might need more time. Reddit

🍽️ 🍽️ Food & Dining

Yes, the Leeum Samsung Museum of Art Seoul usually has a cafe or restaurant on-site, offering a place to relax and refuel. Check their official website for current dining options. Reddit

Cafes typically offer light snacks, coffee, tea, and sometimes pastries. It's a good spot for a quick break between exploring the exhibits. Reddit

Outside food and drinks are generally not permitted inside the exhibition halls of the Leeum Samsung Museum of Art Seoul to protect the artworks. Reddit

The surrounding Itaewon and Hangangjin areas offer a wide array of dining choices, from local Korean cuisine to international flavors, providing plenty of options after your visit. Reddit

Prices at museum cafes can be slightly higher than standalone cafes, but they offer convenience. It's advisable to check menus if budget is a concern. Reddit

📸 📸 Photography

Photography is generally allowed in most areas of the Leeum Samsung Museum of Art Seoul for personal use, but flash photography and tripods are usually prohibited to protect the artworks. Always look for signage. Reddit

Yes, the striking architecture by world-renowned architects is a major draw, and photography is encouraged in these areas. Reddit

Some special exhibitions may have restrictions on photography to preserve the artwork or due to copyright. Pay close attention to signs within each gallery. Reddit

The museum's exterior architecture, the courtyard spaces, and the immersive digital art exhibits are particularly popular for photography. TikTokReddit

Yes, phone cameras are generally permitted, but remember to disable the flash and be mindful of other visitors. Reddit

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

The Leeum Samsung Museum of Art Seoul can be a fascinating outing for families, especially with its free general admission. The interactive digital art exhibits are a huge hit with children, offering a playful and engaging way to experience art. TikTok Encourage them to explore the sensory aspects of these installations. While the traditional and contemporary art sections might require more guidance, framing them as 'treasures' or 'stories' from different times can spark their interest. Reddit

Remember to wear comfortable shoes, as there's a lot to see. Consider bringing a small stroller if needed, though check accessibility policies. The museum's architecture itself can be a point of interest for kids, with its unique shapes and spaces. Reddit Plan for breaks at the on-site cafe or explore the diverse dining options in the nearby Itaewon area to keep everyone happy. Reddit

🎨 Art Enthusiasts & Culture Vultures

For serious art lovers, the Leeum Samsung Museum of Art Seoul is a treasure trove. The curated collections of traditional Korean art offer deep insights into the country's heritage, while the contemporary art wing showcases cutting-edge works from global and local artists. Reddit Pay close attention to the museum's exhibition schedule, as they frequently host world-class temporary exhibitions that are not to be missed. Instagram

The architectural brilliance of the museum, designed by masters like Mario Botta and Jean Nouvel, is an art form in itself and provides a stunning backdrop for the collections. Reddit Don't overlook the immersive digital art experiences, which represent the forefront of artistic innovation and offer a unique sensory encounter. TikTok Allocate ample time to fully absorb the diverse offerings, and consider revisiting to catch different exhibitions or simply to re-experience your favorite pieces.

📸 Photography Buffs

The Leeum Samsung Museum of Art Seoul is a photographer's dream, offering a wealth of visually stunning opportunities. The architectural diversity of the museum's buildings, designed by renowned architects, provides dramatic lines and unique perspectives for striking shots. Reddit Capture the interplay of light and shadow on the facades and within the courtyards. The immersive digital art installations are also incredibly photogenic, offering vibrant colors and dynamic visuals that translate beautifully into photographs. TikTok

Beyond the structures and digital displays, the artworks themselves often present compelling compositions. While flash photography is generally prohibited to protect the art, non-flash photography is usually permitted in most areas, allowing you to document your experience. Reddit Be sure to explore different angles and vantage points to capture the essence of both the art and the museum's design. The surrounding grounds also offer picturesque settings for memorable photos.

Deep Dives

In-depth insights and expert knowledge

The Artistry of Leeum Samsung Museum

The Leeum Samsung Museum of Art Seoul is celebrated for its dual focus on both traditional Korean art and contemporary international art. Museum 1 houses a remarkable collection of historical Korean artifacts, including exquisite ceramics, elegant calligraphy, and vibrant paintings that offer a deep dive into the nation's rich cultural past. Reddit Museum 2, on the other hand, showcases the dynamism of the modern art world, featuring works by influential global artists and rising Korean talents. This juxtaposition provides visitors with a comprehensive artistic journey, highlighting the evolution and enduring spirit of Korean creativity. Reddit

Beyond the galleries, the museum's architectural design is a significant attraction in itself. The complex features distinct buildings designed by three world-renowned architects: Mario Botta, Jean Nouvel, and Rem Koolhaas. Each structure boasts a unique aesthetic, from Botta's terracotta-clad museum to Nouvel's sleek, metallic facade and Koolhaas's avant-garde approach. Reddit Exploring these architectural marvels is an experience akin to visiting an open-air sculpture garden, with the buildings harmonizing with their surroundings and offering breathtaking perspectives. Reddit

One of the most talked-about experiences at Leeum is its immersive digital art installations. These interactive exhibits, often found in special exhibition spaces, engage visitors on a sensory level. A notable example allows guests to walk barefoot through captivating digital environments, creating a truly unique and memorable encounter with art. TikTok This blend of traditional mastery, contemporary vision, and cutting-edge digital engagement makes the Leeum Samsung Museum of Art Seoul a must-visit destination for art lovers and cultural explorers alike. Reddit

Navigating Your Visit to Leeum

Planning your visit to the Leeum Samsung Museum of Art Seoul is straightforward, especially with its free general admission. While you can often walk in on weekdays without a reservation, it's a good strategy to check the museum's official website for any special exhibition ticketing requirements or to book your slot in advance, particularly if you're visiting on a weekend or during peak tourist seasons. Reddit The museum is easily accessible via public transport; Line 6 of the Seoul subway is your best bet, with Hangangjin Station (Exit 1) being the closest. TikTok

Upon arrival, you'll immediately notice the striking architecture that defines the museum's campus. Take your time to admire the distinct styles of each building, designed by masters like Mario Botta and Jean Nouvel. Reddit Inside, the museum is divided into sections showcasing traditional Korean art and contemporary works. Don't miss the opportunity to experience the interactive digital exhibits, which are a highlight for many visitors and offer a unique, sensory engagement with art. TikTok

For a comfortable experience, consider wearing comfortable shoes as you'll be doing a fair amount of walking. While photography is generally permitted in most areas (without flash), always be mindful of signage indicating restrictions for specific exhibits. Reddit The museum also typically has a cafe on-site for a brief respite, and the surrounding Itaewon and Hangangjin neighborhoods offer a plethora of dining options for before or after your visit. Reddit

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