Hyundai Department Store COEX Mall Seoul
Seoul's most aesthetic department store, blending nature-inspired design with luxury shopping and a vast culinary experience.
Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Fewer crowds, more relaxed shopping
Hyundai Department Store COEX Mall Seoul
Best Time
Fewer crowds, more relaxed shopping
Highlights
Must-see attractions
Seoul's most aesthetic department store, blending nature-inspired design with luxury shopping and a vast culinary experience.
"This is the biggest and cleanest mall in Seoul!"
🎯 Wear Comfy Shoes
This mall is huge! You'll be doing a lot of walking, so comfortable footwear is essential.
📍 Explore B2 for Pop-Ups
Don't miss the B2 level for exclusive pop-up stores and the latest fashion brands.
Highlights
Discover the most iconic attractions and experiences
Aesthetic Interior Design
Throughout the mall
Experience a 'space colony' vibe with natural elements, a waterfall, and ample natural light. It's a visual feast!
Exclusive Pop-Up Stores
B2 Level
Discover the latest fashion trends and exclusive collections from brands like Martin Kim. A must for fashion enthusiasts!
Sprawling Food Court
Basement (B1)
Over 100 food options ranging from Korean BBQ to international delicacies. Perfect for indecisive eaters!
Seasonal Decorations
Various locations
During holidays, the mall transforms into a festive wonderland, especially noted for its Christmas village.
Plans like a pro.
Thinks like you
Planning Your Visit
Navigate the Grandeur
Beyond the Brands
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Wear Comfy Shoes
This mall is huge! You'll be doing a lot of walking, so comfortable footwear is essential.
📍 Explore B2 for Pop-Ups
Don't miss the B2 level for exclusive pop-up stores and the latest fashion brands.
🍽️ Food Court Variety
Over 100 food stalls in the basement offer diverse options, perfect for any craving.
📸 Insta-Worthy Spots
The mall's aesthetic interior, waterfall, and selfie zones are perfect for photos.
Tips
from all over the internet
🎯 Wear Comfy Shoes
This mall is huge! You'll be doing a lot of walking, so comfortable footwear is essential.
📍 Explore B2 for Pop-Ups
Don't miss the B2 level for exclusive pop-up stores and the latest fashion brands.
🍽️ Food Court Variety
Over 100 food stalls in the basement offer diverse options, perfect for any craving.
📸 Insta-Worthy Spots
The mall's aesthetic interior, waterfall, and selfie zones are perfect for photos.
💰 Tax Refund Kiosks
Convenient tax-free kiosks are available for international shoppers.
🗺️ Grab a Mall Map
With multiple levels and hundreds of stores, a map is helpful for navigation.
What Travellers Say
Reviews Summary
Visitors consistently praise The Hyundai Seoul for its breathtaking, nature-inspired interior design and vast array of shopping options, from luxury brands to trendy Korean labels. The extensive food court is a highlight for its variety. However, some shoppers note that many items are expensive, and a language barrier with some staff can occasionally be a minor inconvenience.
"What Macy's in New York used to be in the 70s and 80s. The market in the basement is like Eataly in Union Square, but so much more varied. Must stop at the Godiva section for their chocolate filled cones which are simply amazing"
Erika Chaves
"Don't know about the shopping mall, but loved the food court in the basement.
Can't say that it's a food court but many varieties of food stations. Very clean and food look delicious. Had couple of them but would like to have few more. 👍😋"
Danny Kim
"This review is about the food court located on B1 of the Hyundai Department Store in COEX. It’s our go-to spot when my husband and I can’t agree on what to eat or don’t have any particular cravings.
Personally, I prefer the newly renovated food court at their 압구정 branch. The modern interior and brighter lighting create a much more pleasant atmosphere. Some of the restaurants and menu items are similar across both locations, but perhaps because of the ambiance, the food at 압구정 feels a bit better overall.
During our visit to the COEX location, we ordered the assorted fish and cold noodles—both were just okay, but consistent. They’ve remained pretty much the same over the years. If they updated the COEX food court to match the 압구정 one, I think we’d find ourselves coming here more often when we can’t decide on a specific restaurant or cuisine."
J Park
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
You can take the subway Line 2 from Gangnam Station to Yeouido Station, then transfer to Line 5 and get off at Yeouido Station. The mall is a short walk from the station. Alternatively, taxis are readily available.
Yes, The Hyundai Seoul is very well-connected by public transport. It's located near Yeouido Station (Subway Lines 5 and 9), making it easy to reach from various parts of Seoul.
For first-time visitors, taking the subway is highly recommended due to Seoul's efficient public transport system. Use navigation apps to find the best route to Yeouido Station.
Yes, The Hyundai Seoul offers extensive parking facilities for visitors. However, given its popularity, especially on weekends, public transport is often a more convenient option.
Yes, ride-sharing apps like Kakao T are widely used in Seoul and can be a convenient way to get to The Hyundai Seoul, especially if you have a lot of shopping bags.
🎫 🎫 Tickets & Entry
No, entry to The Hyundai Seoul is free. It's a department store and mall, so you only pay for the items you purchase.
The Hyundai Seoul typically opens around 10:30 AM and closes at 8:00 PM on weekdays, with slightly extended hours until 8:30 PM on weekends and holidays. It's always best to check their official website for the most up-to-date hours.
While the mall itself is free to enter, specific attractions like the aquarium or cinema within the larger COEX complex (of which Hyundai is a part) may have separate admission fees. The Hyundai Department Store itself does not charge entry fees for its retail spaces.
Yes, mall maps are usually available at information desks throughout The Hyundai Seoul. You can also often find digital maps or scan QR codes for navigation.
The Hyundai Seoul has multiple entrances. You can enter from various points connected to the COEX complex or directly from the street.
🎫 🛍️ Shopping & Brands
The Hyundai Seoul offers a wide range of brands, from luxury international labels to mid-range and emerging Korean designers. The B2 level is particularly known for its trendy Korean fashion pop-ups.
Yes, The Hyundai Seoul features many high-end luxury international brands, similar to other major department stores.
Absolutely! The B2 level is a hub for exclusive pop-up stores and limited edition collections. You can also find unique Korean beauty products and souvenirs.
Yes, The Hyundai Seoul provides tax-free kiosks for international shoppers, making it easier to claim your tax refund on eligible purchases.
Look for dedicated souvenir sections or smaller boutiques that feature artisanal Korean crafts and products. The pop-up stores can also sometimes offer unique, locally-made items.
🍽️ 🍽️ Food & Dining
The basement food court offers an extensive variety of over 100 food options, including Korean BBQ, Japanese sushi, international cuisines, and local favorites like Jeju Pork Noodles.
Yes, with over 100 different food stations, it's an ideal place for groups or families where everyone can find something they like.
Many visitors rave about the food court's variety. Specific mentions include chocolate-filled cones from Godiva and Jeju Pork Noodles.
Yes, besides the main food court, you'll find numerous cafes and dessert shops scattered throughout the department store, offering a perfect break from shopping.
Some visitors prefer the newly renovated food court at the Apgujeong branch for its modern ambiance, though many restaurants and menu items are similar across locations.
📸 📸 Photography & Ambiance
The mall's unique interior design, featuring a waterfall, open spaces, and natural light, makes it highly photogenic. The seasonal decorations, especially during Christmas, are also popular photo backdrops.
Yes, it's frequently described as one of the most aesthetic shopping centers in Seoul, with its curved lines, natural elements, and overall modern design.
The mall has designated zones that are perfect for selfies, adding to the interactive and visitor-friendly experience.
Generally, you can take photos of products for personal use, but it's always polite to ask store staff if you plan to take extensive photos, especially of displays.
While not a dedicated museum, the mall often features temporary art installations and pop-up exhibitions, especially in its open spaces, contributing to its unique ambiance.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
While there aren't specific dedicated play areas mentioned, the sheer scale and visual appeal of the mall provide a unique outing. Consider visiting during off-peak hours to avoid overwhelming crowds. Look for shops that offer children's clothing and toys. The mall's clean and well-maintained facilities, including restrooms, are also a plus for families.
🛍️ Fashion Enthusiasts & Trendsetters
Keep an eye out for the constantly rotating pop-up events, as they often feature collaborations and the newest arrivals.
📸 Photography & Social Media Buffs
Beyond the permanent architectural features, be sure to check out the seasonal decorations, especially during the Christmas season, which transform the mall into a festive wonderland.
The pop-up stores on B2 also often have visually appealing displays that are great for content. Deep Dives
In-depth insights and expert knowledge
The Hyundai Seoul's Architectural Marvel
Key features include the 'Waterfall Garden', a central atrium that brings the calming sound and sight of water indoors, and 'Walking on the Cloud', an expansive open area designed for relaxation and people-watching. The mall's layout is intentionally designed to encourage exploration, with winding paths and varied zones that offer different visual experiences.
This unique approach to mall design has been praised for its ability to combat the often sterile feel of large retail spaces. It offers a refreshing alternative for those seeking a more engaging and pleasant shopping environment.
A Shopper's Paradise: Brands and Pop-Ups
A significant draw for fashion-forward individuals is the B2 level, which is dedicated to exclusive pop-up stores and the latest collections from emerging and established Korean designers.
For those looking for specific Korean brands, The Hyundai Seoul is a great place to explore beyond the typical luxury offerings. The mall aims to showcase a broad spectrum of Korean fashion, making it a valuable stop for anyone interested in the local style scene.
Culinary Delights at The Hyundai Seoul
This diversity makes it an ideal spot for groups or couples who have different dining preferences, ensuring everyone can find a satisfying meal. +1Visitors frequently praise the quality and variety available, with specific mentions of delicious chocolate-filled cones from Godiva and hearty bowls of Jeju Pork Noodles.
Beyond the main food court, The Hyundai Seoul also features numerous cafes and dessert shops throughout its levels. These offer perfect spots for a coffee break, a sweet treat, or a light snack while exploring the mall.
Social
from TikTok, Instagram & Reddit