Futoška Market
A vibrant open-air market in Novi Sad, offering fresh produce, flowers, and artisanal goods, embodying local life.

Highlights
Must-see attractions

Social
From TikTok & Reddit
Best Time
Fewer crowds, better selection
Futoška Market
Best Time
Fewer crowds, better selection

Highlights
Must-see attractions
A vibrant open-air market in Novi Sad, offering fresh produce, flowers, and artisanal goods, embodying local life.
"It's a lively and colorful place where you can find fresh produce, flowers, homemade goods, and household items."
🎯 Be Bag-Aware
Stay alert for pickpockets, especially on busy weekends. Keep your bags closed and valuables secure.
💰 Price Comparison
Some items might be cheaper at supermarkets. Compare prices before buying, especially for staples.
Highlights
Discover the most iconic attractions and experiences

Fresh Produce Galore
Main market floor
A colorful array of seasonal fruits and vegetables, often sourced locally. Taste the freshness!

Artisanal Delights
Various stalls
Discover homemade goods, local honey, cheeses, and unique crafts from small vendors.

Flower Power
Flower section
Brighten your day with a stunning selection of fresh flowers, perfect for gifts or your home.
Indoor Butcher Shop
Indoor section
Find a variety of meat cuts in the dedicated indoor butcher area.
Plans like a pro.
Thinks like you
Planning Your Visit
Navigating the Bustle
Smart Shopping Strategies
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Be Bag-Aware
Stay alert for pickpockets, especially on busy weekends. Keep your bags closed and valuables secure.
💰 Price Comparison
Some items might be cheaper at supermarkets. Compare prices before buying, especially for staples.
Dear Serbians in Novi Sad, how do you find cheap groceries?
🗣️ Language Barrier
Not all vendors speak English. Use a translation app or be prepared to point and gesture.
⏰ Shop Near Closing
Even after 2 PM, many vendors remain open with a good selection of produce.
Tips
from all over the internet
🎯 Be Bag-Aware
Stay alert for pickpockets, especially on busy weekends. Keep your bags closed and valuables secure.
💰 Price Comparison
Some items might be cheaper at supermarkets. Compare prices before buying, especially for staples.
🗣️ Language Barrier
Not all vendors speak English. Use a translation app or be prepared to point and gesture.
⏰ Shop Near Closing
Even after 2 PM, many vendors remain open with a good selection of produce.
🍎 Pick Your Own
Some vendors may be hesitant to let you pick your own produce. Be polite, but be prepared to walk away if they're not accommodating.
What Travellers Say
Reviews Summary
Futoška Market is a lively and authentic spot offering a wide array of fresh produce, flowers, and artisanal goods. Visitors appreciate the local vibe and the chance to support small vendors. However, some tourists have encountered language barriers and less-than-ideal customer service from a few stall owners, and pickpocketing is a concern during peak times.
"It's lively and colorful place where you can find fresh produce, flowers, homemade goods, and household items. It is a great spot to experience the local vibe and support small vendors. Prices are usually fair, especially for seasonal fruits and vegetables. However, due to the crowds, especially on weekends, it is important to stay alert and watch your personal belongings. Pickpocketing can happen, so keep your bags closed and wallets secure. Despite that, it remains one of the most authentic shopping spots in the city."
Miodrag Jovic
"Even after 2pm when it’s closing, you’ll be able to still find a selection of vendor stands open selling a variety of items and lots of produce."
Allie H.
"I like this farmer's market. There's flowers, fruits and vegetables. There's cheese, honey even clothing & shoes. There's a butcher shop indoor."
Globetrekker Sarah
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
Futoška Market is centrally located in Novi Sad. You can easily reach it by public bus, with many routes stopping nearby. Taxis are also readily available. Walking is an option if you're staying in the city center.
Parking can be challenging around the market, especially during peak hours. It's advisable to use public transport or consider walking if possible. If driving, look for designated parking areas a few blocks away.
The market is generally open daily. While many vendors start packing up around 2 PM, some stalls, particularly for produce, remain open later in the afternoon. It's best to visit in the morning for the widest selection.
The market has uneven surfaces and can be crowded, which may pose challenges for individuals with mobility issues. Some indoor sections might be more accessible than the outdoor stalls.
Generally, pets are not recommended at crowded markets like Futoška. It can be overwhelming for animals and may not be permitted by all vendors or market management.
🎫 🎫 Tickets & Entry
No, Futoška Market is a public open-air market, and there is no admission fee to enter. You only pay for the goods you purchase from the vendors.
Futoška Market operates daily, though hours can vary slightly. It's a consistent part of Novi Sad's daily life, so major closures are rare.
To avoid the biggest crowds, aim for weekday mornings. Weekends, especially Saturday mornings, are the busiest times.
While some vendors might be open to negotiation, especially towards the end of the day, it's not always expected. Prices are generally fair, particularly for seasonal produce.
Most vendors prefer cash payments. While some might accept card payments, it's not guaranteed. It's best to have Serbian Dinars (RSD) on hand.
🎫 🛍️ Onsite Experience
You can find a wide variety of items including fresh fruits and vegetables, flowers, homemade cheeses, honey, baked goods, clothing, shoes, household items, and even pet supplies.
While there isn't a formal food court, you can find vendors selling snacks and some prepared items. There's also an indoor butcher shop. For a full meal, explore nearby cafes and restaurants.
The market is generally safe, but like any busy public place, it's important to be aware of your surroundings and secure your belongings to prevent pickpocketing.
Yes, you can find unique, locally made crafts and artisanal products that make great souvenirs. Look for handmade items and local delicacies.
If you encounter issues, try to resolve it directly with the vendor politely. If that fails, you might seek assistance from market management if available, though this can be challenging.
📸 📸 Photography
Photography is generally allowed, and the market offers many colorful and vibrant scenes. However, always be respectful and ask vendors before taking close-up photos of them or their products.
The fruit and vegetable stalls, flower displays, and the general bustling atmosphere provide excellent photo opportunities. Look for interesting textures, colors, and interactions.
Morning light can be beautiful for capturing the market's vibrancy. However, the lively atmosphere throughout the day also offers great candid shots.
Drone photography is likely restricted in urban areas and public spaces like markets due to safety and privacy regulations. It's best to avoid using drones without explicit permission.
A versatile lens like a 24-70mm or a prime lens (e.g., 50mm) is great for capturing details and wider scenes. A smaller, discreet camera is also beneficial for candid shots.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
Look for stalls selling flowers or unique homemade items that might capture a child's interest. While not a dedicated playground, the market provides a lively environment for a short exploration. It's a good opportunity to teach children about where food comes from and the importance of supporting local producers.
💰 Budget Travelers
Bring cash, as many vendors prefer it, and this can sometimes lead to better prices. Consider visiting later in the afternoon when vendors might be more willing to offer discounts to clear their stock. It's an excellent place to stock up on snacks and picnic supplies for a fraction of the cost of tourist-oriented cafes.
📸 Photography Enthusiasts
Be respectful when photographing people; always ask for permission before taking close-up shots of vendors or their products. A versatile lens that can handle both wider market scenes and detailed shots is recommended. Remember to keep your gear secure in the bustling environment.
Deep Dives
In-depth insights and expert knowledge
The Heartbeat of Novi Sad: Experiencing Futoška Market
While the market is celebrated for its lively ambiance and the availability of fresh, locally sourced products, it's also important to be prepared. Some visitors have noted that not all vendors speak English, which can lead to communication challenges. However, many are willing to use calculators to show prices or use gestures to communicate. The market can get quite crowded, especially on weekends, so keeping an eye on your personal belongings is a wise precaution.
Despite potential minor inconveniences, Futoška Market remains a highly recommended destination for those seeking an authentic Novi Sad experience. It's a place to support local vendors, discover unique products, and truly feel the pulse of the city. Visiting in the morning offers the best selection, but even in the late afternoon, you can still find a good variety of goods available.
Smart Shopping: Getting the Best Value at Futoška Market
Focusing on seasonal fruits and vegetables is often the most economical choice at any market, and Futoška is no exception. Vendors typically offer the best prices when produce is in season and abundant. Additionally, exploring the various stalls for homemade goods like honey, cheese, and cured meats can yield unique finds at reasonable prices. Don't hesitate to look for deals on meat cuts, as these can also be more affordable than pre-packaged options.
While cash is the preferred payment method for most vendors, it's always a good idea to have some Serbian Dinars on hand. Some vendors might accept cards, but it's not a guarantee. Being prepared with cash ensures a smoother transaction and allows you to take advantage of any spontaneous purchases.
Social
from TikTok, Instagram & Reddit