Zone 'Informeren' in het Mediamuseum van Beeld & Geluid. Foto: Jorrit Lousberg
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Sound and Vision Hilversum

4
·5k reviews·Hilversum, Netherlands

An interactive museum exploring Dutch media history and future through engaging digital exhibits and stunning architecture.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday afternoons

Fewer crowds, more interaction

CrowdLow
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Zone 'Informeren' in het Mediamuseum van Beeld & Geluid. Foto: Jorrit Lousberg

Sound and Vision Hilversum

Best Time

Weekday afternoons

Fewer crowds, more interaction

CrowdLow
Highlights

Highlights

Must-see attractions

An interactive museum exploring Dutch media history and future through engaging digital exhibits and stunning architecture.

4
(5k reviews)

"More of an interactive experience than a museum, great for families and youth!"

Vertical photo
TIP

📱 Download the App First

The museum app is key for interactive exhibits and collecting your digital footprint. :iphone:

👟 Comfortable Shoes Recommended

You'll be on your feet exploring interactive displays. :athletic_shoe:

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Highlights

Discover the most iconic attractions and experiences

Architectural Marvel

Architectural Marvel

Exterior

A stunning modern building with a unique 'skin' of cast glass featuring images, a brilliant architectural statement.

Interactive Media Exhibits

Interactive Media Exhibits

Throughout the museum

Engage with the history and future of Dutch media through games, simulations, and digital experiences.

Digital Footprint Collection

Digital Footprint Collection

Via the museum app

Use the museum's app to collect a personalized digital footprint as you explore various media themes.

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Planning Your Visit

Interactive Media Experience

This isn't your typical quiet museum; it's a hands-on exploration of Dutch media. Expect interactive exhibits and digital experiences that engage visitors of all ages, especially older kids and adults.

Best for Families & Youth

While enjoyable for families, the museum is best suited for children aged 8 and up, teens, and adults. Younger children might find the many screens and lights overwhelming. Plan for an interactive day out rather than a traditional museum visit.

Best Times

When
Weekday afternoons
Why
Fewer crowds, more interaction
Crowd
Low
When
Weekend mornings
Why
Family fun before peak crowds
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

Thanks to Brian Alfred for hosting me on his Sound and Vision podcast to discuss my latest projects. 🙏🏼 Listen to our full interview on Spotify: https://open.spotify.com/show/59DF5mRpJP3ZfwShPjQKt4?si=632aeabb7d084a1a&nd=1&dlsi=3ca614c90f38464d 📷: “Asian Dusk” ©️Julian Lennon (2017) [Link in Bio]
julespicturepalace
1.1K likes • 10.9K views

📱 Download the App First

The museum app is key for interactive exhibits and collecting your digital footprint. :iphone:

👟 Comfortable Shoes Recommended

You'll be on your feet exploring interactive displays. :athletic_shoe:

reddit.com

Netherlands Institute for Sound and Vision in Hilversum

⏳ Allow Ample Time

It's an interactive experience, so plan for at least 2-3 hours to fully engage. :clock1:

☕ Cafe for a Break

The cafeteria offers reasonable prices for snacks and drinks. :coffee:

Tips

from all over the internet

📱 Download the App First

The museum app is key for interactive exhibits and collecting your digital footprint. :iphone:

👟 Comfortable Shoes Recommended

You'll be on your feet exploring interactive displays. :athletic_shoe:

⏳ Allow Ample Time

It's an interactive experience, so plan for at least 2-3 hours to fully engage. :clock1:

☕ Cafe for a Break

The cafeteria offers reasonable prices for snacks and drinks. :coffee:

What Travellers Say

4
(5k reviews)

Reviews Summary

Visitors praise Sound and Vision Hilversum for its spectacular architecture and highly interactive, modern approach to exploring media culture. While some find it less engaging for very young children, it's a hit with older kids, teens, and adults looking for an immersive digital experience rather than a traditional museum.

"Enjoyable place for a days out with a family. Not so much as a solo visit from what I noticed. Still you can learn about the media culture of the Netherlands and also some international media. There’s lots of games to play and do there and it’s not so much a museum but more of an interactive experience. If you are looking for a museum visit I would not recommend this place but if you are looking for an interactive experience this would be a great place."

乇Ⱡ Ꭾคɬróռ

"It’s redecorated since 2-3 years ago, the themes are totally changed. Nice changes for the young people, but less for small kids. It’s recommended for kids above 8, and I think it’s reasonable. Elder kids, youths and adults will love here. A lot of programs about how to be an influencer, producer, director and so on."

Mini Mickey

"Museum has a building with spectacular architecture. Very specious. It’s cafeteria is also nice with reasonable prices. Museum content is a bit mix of everything. That’s understandable as it is about radio, tv, gaming and internet at the same time. The interaction with material in museum by phones are interesting for kids and youngsters. However a little overwhelming for kids with too much screens and lights. They get exhausted at the end. For grown ups the content is less interesting. Overall good for a day activity with family. Also all the people working there were very friendly."

Emre

What People Like

Spectacular architecture
Interactive exhibits
Engaging for older kids/teens

What People Dislike

Overwhelming for young kids
Some screens not working

Frequently Asked Questions

🚇 🗺️ Getting There

Sound and Vision Hilversum is easily accessible by public transport. From Amsterdam, take a train to Hilversum Station, then a short bus ride or a pleasant walk. Many visitors find it a straightforward journey. Reddit

Yes, there is parking available for visitors. It's advisable to check their official website for current parking fees and availability. Reddit

Hilversum is bike-friendly, and you can cycle to the museum. There are usually bike racks available for secure parking. Reddit

🎫 🎫 Tickets & Entry

Ticket prices can vary, and it's best to check the official Sound and Vision Hilversum website for the most up-to-date admission fees and any potential discounts. Reddit

While not always mandatory, booking tickets online in advance is often recommended, especially during peak seasons or weekends, to guarantee entry and potentially save time. Reddit

Opening hours can change seasonally. Always consult the official Sound and Vision Hilversum website for the current operating schedule before your visit. Reddit

The museum frequently hosts temporary exhibitions and events related to media. Check their website's 'What's On' section for the latest information. Reddit

🎫 🧭 Onsite Experience

The museum is highly interactive. Download their app to guide you through exhibits and collect a digital footprint of your visit. It's more of an experience than a traditional museum. TikTokReddit

The museum is recommended for ages 8 and up. Younger children might find the extensive screens and lights overwhelming, though older kids and teens will likely enjoy it. Reddit

Expect a diverse range of exhibits covering radio, TV, gaming, social media, and internet culture. Many are hands-on and digital. Reddit

While the app provides a self-guided experience, inquire at the information desk about any available guided tours or special programming. Reddit

Generally, photography for personal use is allowed, but flash photography might be restricted in certain areas. Always look for signage or ask staff. Reddit

🍽️ 🍽️ Food & Dining

Yes, the museum has a cafeteria that offers food and drinks at reasonable prices, making it a convenient spot for a break. Reddit

Typically, outside food and beverages are not permitted inside the museum. It's best to consume them before entering or use the cafeteria facilities. Reddit

📸 📸 Photography

The building's exterior, with its unique glass facade, is a prime photo opportunity. Inside, the vast atrium and interactive displays offer dynamic shots. Reddit

Drone photography is generally not permitted in or around cultural institutions due to safety and privacy regulations. Reddit

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Sound and Vision Hilversum offers a unique, interactive experience that can be a hit with families, particularly those with children aged 8 and above. The museum's focus on games, digital interactions, and media production roles like influencers and directors is designed to capture the attention of older kids and teens. Reddit

However, parents of younger children should be aware that the extensive use of screens and bright lights might be overwhelming for little ones. It's recommended to manage expectations and perhaps focus on specific interactive zones that might appeal to a broader age range. The on-site cafe also provides a convenient spot for a family break. Reddit

🧑‍🎓 Students & Young Adults

This museum is a fantastic destination for students and young adults interested in media, technology, and digital culture. The interactive exhibits and the ability to collect a digital footprint via the app offer a modern and engaging way to learn about media's impact. Reddit

Sections on becoming an influencer, director, or producer, alongside gaming and social media themes, are particularly relevant and exciting for this demographic. It's a great place to explore career paths in media and understand the digital landscape they navigate daily. TikTok

🏛️ Architecture Enthusiasts

For those who appreciate striking modern architecture, the Netherlands Institute for Sound and Vision building is a must-see. Its distinctive facade, composed of cast glass panels displaying archival images, is a visual spectacle and a unique architectural statement. Reddit

Visitors can admire the building's exterior and the impressive, spacious atrium upon entering. The integration of art and media within the architectural design makes it a noteworthy landmark for anyone interested in contemporary building design. TikTok

Deep Dives

In-depth insights and expert knowledge

The Architecture of Sound and Vision

The Netherlands Institute for Sound and Vision building itself is a significant attraction. Its exterior is famously clad in a 'skin' of cast glass, featuring images from the institute's vast media archive. This modern take on stained glass creates a vibrant and ever-changing facade, reflecting the dynamic nature of media itself. Reddit

Inside, the museum boasts a massive, open atrium that gives a sense of scale and modernity. Much of the museum's collection and exhibition space is actually located underground, creating a unique spatial experience. This architectural design is a testament to the institute's mission of preserving and showcasing media history. TikTok

Interactive Experience & Digital Footprint

Sound and Vision Hilversum distinguishes itself by being highly interactive. It's less about passively observing artifacts and more about actively engaging with the content. Visitors are encouraged to use a dedicated mobile app that acts as a guide and personalizes the experience. Reddit

Through the app, you can interact with exhibits, learn about media production roles like influencers and directors, and even collect a 'digital footprint' of your journey through the museum. This digital collection allows you to revisit what you've learned and experienced after your visit, making it a memorable and modern museum outing. TikTok

Media Culture Exploration

The museum delves into the rich media culture of the Netherlands, covering a broad spectrum from historical radio and television to contemporary gaming and internet phenomena. It offers insights into how media shapes society and how individuals interact with it. Reddit

Exhibits often touch upon themes like the Eurovision Song Contest, the rise of social media, and the evolution of broadcasting technology. While some reviews suggest it might be less engaging for very young children due to the focus on screens, it's highly recommended for older children, teenagers, and adults interested in media studies or simply a fun, educational day out. Reddit

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