由布市湯布院町・湯の坪街道
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Yunotsubo Kaido Yufuin

4.1
·16 reviews·Yufu, Japan

A charming street in Yufuin, Japan, brimming with unique shops, local delicacies, and picturesque scenery, including the whimsical Yufuin Floral Villa...

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday mornings

Fewer crowds, more relaxed vibe

CrowdLow
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由布市湯布院町・湯の坪街道

Yunotsubo Kaido Yufuin

Best Time

Weekday mornings

Fewer crowds, more relaxed vibe

CrowdLow
Highlights

Highlights

Must-see attractions

A charming street in Yufuin, Japan, brimming with unique shops, local delicacies, and picturesque scenery, including the whimsical Yufuin Floral Village.

4.1
(16 reviews)

"It's a fairy tale town. Everything was really perfect. No matter where you take pictures, they all come out so beautifully."

Vertical photo
TIP

🚶‍♀️ Take your time!

Wander slowly, explore side alleys, and enjoy the local delicacies. Don't rush this charming street!

🌸 Cherry Blossom Season

Experience the magic of falling sakura petals for a truly picturesque visit.

Third hero image

Highlights

Discover the most iconic attractions and experiences

Yufuin Floral Village

Yufuin Floral Village

Yunotsubo Kaido Street

A whimsical, Studio Ghibli-inspired village with charming shops and photo opportunities.

Local Delicacies

Local Delicacies

Various shops along Yunotsubo Kaido

Indulge in unique snacks, ice cream, and local crafts. A foodie's paradise!

Charming Boutiques

Charming Boutiques

Yunotsubo Kaido Street

Discover a treasure trove of souvenirs, crafts, and unique knick-knacks.

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Planning Your Visit

Embrace the Stroll

Yunotsubo Kaido is a charming walking street, perfect for leisurely exploration. Allow ample time to wander, discover unique shops, and savor local treats. It's a place to slow down and soak in the atmosphere, not rush through.

Timing is Key

While charming year-round, consider visiting during off-peak hours or weekdays to avoid the largest crowds. Weekends and holidays can get quite busy, especially during peak seasons like cherry blossom or autumn foliage.

Best Times

When
Weekday mornings
Why
Fewer crowds, more relaxed vibe
Crowd
Low
When
Late afternoons
Why
Golden hour for photos
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

This traditional ryokan is surrounded by rice fields with stunning views of Mt. Yufu. It’s within walking distance to Lake Kirin and Yunotsubo Kaido Street, a charming walking street where Yufuin Floral Village is located. 📌Location: 📍Baien Garden Resort About a 10–15 minute walk from Yufuin Station and the main shopping street. If you have a lot of luggage, a taxi might be more convenient. 🏨 Ro...
endearingtravels
0 likes • 15.6K views

🚶‍♀️ Take your time!

Wander slowly, explore side alleys, and enjoy the local delicacies. Don't rush this charming street! Reddit

🌸 Cherry Blossom Season

Experience the magic of falling sakura petals for a truly picturesque visit. Instagram

Found an alley with a lot of little stores and cute character shops ✨ Next stop is Yunotsubo Kaido - the main shopping street in the hot spring town of Yufuin. It's a very charming street filled with different stores. Got here late so we only managed to squeeze in another Snoopy Cha-Ya and Miffy Bakery. (But more of Yufuin in another post). . . . #yufuin #yunotsubokaido #snoopychaya #snoopychaya...
kklifestyleph
19 likes • 1.1K views
Yufu Coffee opened in March 2024. Although located on Yunotsubo Kaido, the most heavily trafficked road in Yufuin, once you step inside, you will find a quiet space. While retaining the Japanese atmosphere of old beams, tiled roofs and gardens, the coffee and sweets served in this stylish monotone space are all excellent. We are happy to see more and more nice shops where you can drop in when...
wqnby570
17 likes • 442 views

☕️ Discover hidden cafes

Find quiet spots like Yufu Coffee amidst the bustle for a peaceful break. Instagram

📸 Fairy tale photo ops

Every corner is picturesque; capture the blue sky, lush scenery, and cute shops. Reddit

Calling out to all Ghibli fans! Welcome to Yufuin Floral Village, a Studio Ghibli inspired village in Japan. This small and cute village is part of the Yunotsubo Kaido walking street market where you can find lots of Japanese snacks and knick knacks. Located 1.5 hours from Fukuoka, this place is a trip worth the visit.
stefmilomj
0 likes • 936 views

Tips

from all over the internet

🚶‍♀️ Take your time!

Wander slowly, explore side alleys, and enjoy the local delicacies. Don't rush this charming street! Reddit

🌸 Cherry Blossom Season

Experience the magic of falling sakura petals for a truly picturesque visit. Instagram

☕️ Discover hidden cafes

Find quiet spots like Yufu Coffee amidst the bustle for a peaceful break. Instagram

📸 Fairy tale photo ops

Every corner is picturesque; capture the blue sky, lush scenery, and cute shops. Reddit

🚗 Be mindful of cars

It's a road used by locals too, so be aware of traffic and pedestrian etiquette. Reddit

What Travellers Say

4.1
(16 reviews)

Reviews Summary

Yunotsubo Kaido is widely praised as a charming and picturesque walking street filled with delightful shops and local delicacies. Visitors love the fairy-tale atmosphere, especially around the Yufuin Floral Village, and the abundance of unique souvenirs. Some note that it can get crowded with foreign tourists, and it's important to be mindful of local traffic.

"Pleasant walking street with lots of shops. Take your time and enjoy the local delicacies."

Esabel T

"A charming street of souvenirs, crafts, foods, ice cream, etc to stroll down. So many things to enjoy with so little room to fill."

C W

"Nice walking street"

Kritanan Sritongtae

What People Like

Charming atmosphere
Unique shops and souvenirs
Picturesque scenery

What People Dislike

Can be crowded
Tourist-focused services

Frequently Asked Questions

🚇 🗺️ Getting There

Yunotsubo Kaido is easily accessible via a 1.5-hour bus ride from Fukuoka. Many visitors combine a trip to Yufuin with Beppu, as it's only a 40-minute bus ride away. Reddit

Yes, Yunotsubo Kaido is within walking distance from Yufuin Station, typically about a 10-15 minute stroll. Instagram

The best way to explore Yufuin, including Yunotsubo Kaido, is on foot. This allows you to fully appreciate the charming atmosphere and discover hidden gems. Reddit

While walking is recommended, there are parking facilities available in Yufuin town if you are arriving by car. Reddit

Absolutely! Yufuin is a popular day trip destination from Beppu, with frequent bus services connecting the two towns. Reddit

🎫 🎫 Tickets & Entry

No, Yunotsubo Kaido itself is a public street and does not have an entrance fee. You only pay for purchases within the shops. Reddit

Most shops on Yunotsubo Kaido are open from around 9 AM or 10 AM until 5 PM or 6 PM, though hours can vary. Instagram

Yufuin Floral Village is part of the street and generally does not require advance ticket booking for entry. Instagram

While not always advertised far in advance, Yufuin occasionally hosts local events. Checking local tourism boards closer to your visit might reveal upcoming happenings. Instagram

While some restaurants might be open, most shops on Yunotsubo Kaido close by early evening. The street is best enjoyed during daylight hours. Instagram

📸 📸 Photography

The entire street offers picturesque scenes, but Yufuin Floral Village and areas with views of Mt. Yufu are particularly photogenic. InstagramReddit

Generally, it's polite to ask before taking extensive photos inside shops, especially if it's crowded. Many shops are happy for you to capture their unique items. Reddit

Late afternoons offer beautiful golden hour light, while mornings provide softer light and fewer crowds for unobstructed shots. Instagram

Many visitors highlight the charm of the Yufuin Floral Village and the quaint storefronts along the street as prime photo locations. InstagramReddit

Any camera or smartphone can capture the beauty of Yunotsubo Kaido. The charm lies in the details, so even a phone camera will do a great job. Reddit

🎫 🛍️ Shopping & Souvenirs

You'll find a wide variety of souvenirs, including local crafts, unique knick-knacks, character goods (like Snoopy and Miffy), and regional delicacies. InstagramReddit

Many visitors enjoy the Yufuin Floral Village for its themed shops. Exploring the various boutiques for unique finds is part of the experience. Instagram+1

Yes, Yunotsubo Kaido offers many local food products, snacks, and sweets that make great edible souvenirs. Reddit

Bargaining is not common in most shops on Yunotsubo Kaido. Prices are generally fixed, similar to most retail environments in Japan. Reddit

Yes, you can find shops selling local crafts and artisanal products, offering a glimpse into regional artistry. Reddit

🍽️ 😋 Food & Dining

Don't miss out on local delicacies like unique ice cream flavors, street snacks, and regional sweets. Yufu Coffee offers excellent coffee and sweets. InstagramReddit

Yes, the street is lined with various cafes, snack shops, and some small restaurants offering local and international options. Instagram

Options might be limited, but many snack shops offer items like ice cream or baked goods that can be suitable. It's best to inquire directly at individual establishments. Reddit

Yufu Coffee is a popular choice for its stylish ambiance and excellent coffee and sweets. Instagram

Prices are typical for a tourist area. Snacks and treats range from a few hundred yen, while full meals at restaurants will be more. Reddit

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Yunotsubo Kaido offers a delightful experience for families. The Yufuin Floral Village is a major draw, with its whimsical, storybook atmosphere that captivates children. Instagram The street is also filled with shops selling cute character goods, like Snoopy and Miffy, which are sure to be a hit with younger visitors. Instagram

Exploring the street on foot is easy and enjoyable for families. There are plenty of opportunities to stop for snacks and treats, like ice cream, which can be a great way to keep kids happy and energized. While the street is a public road, it's generally safe for families to wander, though keeping an eye on children is always advised. Reddit

🛍️ Shoppers & Souvenir Hunters

For those who love to shop, Yunotsubo Kaido is a paradise. The street is packed with a diverse range of boutiques selling unique souvenirs, local crafts, artisanal products, and charming knick-knacks. InstagramReddit You can find everything from traditional Japanese items to quirky character merchandise, making it easy to find the perfect memento of your trip. Instagram

Don't miss the chance to explore the Yufuin Floral Village for its themed shops and unique finds. Instagram Beyond souvenirs, the street also offers a variety of local food products and sweets that make for delicious edible gifts. Be prepared to spend a good amount of time browsing, as there are many treasures to uncover. Reddit

📸 Photography Enthusiasts

Yunotsubo Kaido is a dream destination for photographers, offering a wealth of visual opportunities. The street's charming architecture, vibrant shop displays, and the scenic backdrop of Mt. Yufu create a picturesque environment. Reddit The Yufuin Floral Village, with its fairy-tale aesthetic, is a must-capture location. Instagram

Aim for the 'golden hour' in the late afternoon for warm, inviting light, or visit in the morning to avoid crowds and capture clearer shots. Instagram The natural beauty and the abundance of unique details along the street ensure that every turn offers a new and captivating photo subject. Reddit

Deep Dives

In-depth insights and expert knowledge

The Charm of Yunotsubo Kaido

Yunotsubo Kaido is the vibrant heart of Yufuin, a picturesque street that beckons visitors with its unique blend of traditional charm and modern appeal. This bustling thoroughfare is lined with an eclectic mix of shops, cafes, and galleries, offering everything from local crafts and souvenirs to delicious regional snacks. It's a place where you can truly immerse yourself in the local culture and enjoy a leisurely stroll, discovering hidden gems around every corner. InstagramReddit

The street is particularly famous for its connection to the whimsical Yufuin Floral Village, a Studio Ghibli-inspired wonderland that transports visitors into a fairy tale. Beyond the themed attractions, the sheer variety of shops, including those selling unique character goods and artisanal products, makes Yunotsubo Kaido a shopper's delight. The natural beauty surrounding Yufuin, with views of Mt. Yufu, further enhances the experience, making it a perfect destination for both relaxation and exploration. InstagramReddit

When visiting Yunotsubo Kaido, it's recommended to take your time and savor the experience. Unlike fast-paced city streets, this is a place to wander, browse, and indulge in local delicacies. Be mindful that it is also a road used by local residents, so maintaining good manners and awareness of traffic is important. Reddit

Culinary Delights on Yunotsubo Kaido

Yunotsubo Kaido is a treat for the taste buds, offering a delightful array of local delicacies and culinary experiences. Visitors can indulge in a variety of unique snacks, from artisanal ice creams with creative flavors to freshly baked goods and regional sweets. These treats are perfect for a quick bite as you explore the street or a delightful souvenir to take home. Reddit

For those seeking a more substantial break, numerous cafes and small restaurants dot the street. Yufu Coffee, a stylish establishment that opened in March 2024, offers a tranquil escape with excellent coffee and sweets, blending traditional Japanese aesthetics with a modern, chic interior. Instagram Whether you're looking for a refreshing drink, a sweet treat, or a light meal, Yunotsubo Kaido provides ample opportunities to satisfy your cravings. Reddit

Photography Opportunities

Yunotsubo Kaido is a photographer's dream, offering countless picturesque moments. The street itself is a visual feast, with its charming storefronts, colorful displays, and the backdrop of lush natural scenery, often including views of the majestic Mt. Yufu. Reddit

The Yufuin Floral Village, with its fairy-tale architecture and whimsical details, provides a particularly enchanting setting for photos. Instagram Visitors often find that 'everything was really perfect' and 'no matter where you take pictures, they all come out so beautifully.' Reddit The best times for photography are often during the golden hour in the late afternoon for warm, soft light, or in the morning when the crowds are thinner, allowing for unobstructed shots. Instagram

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