Matsuya Asakusa Ekimise
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Matsuya Asakusa Ekimise

3.6
·3k reviews·Taito City, Japan

A vibrant department store in Asakusa, offering diverse shopping, exceptional dining in its B2 food hall, and seasonal rooftop experiences.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday afternoons

Fewer crowds, relaxed shopping

CrowdLow
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Matsuya Asakusa Ekimise

Matsuya Asakusa Ekimise

Best Time

Weekday afternoons

Fewer crowds, relaxed shopping

CrowdLow
Highlights

Highlights

Must-see attractions

A vibrant department store in Asakusa, offering diverse shopping, exceptional dining in its B2 food hall, and seasonal rooftop experiences.

3.6
(3k reviews)

"Discover affordable, high-quality sashimi and a less touristy culinary scene in the B2 basement."

Vertical photo
TIP

🍣 Sashimi Finds

Seek out the B2 basement for excellent, affordable sashimi platters. Look for Hokkaido labels!

✨ Exhibition Alerts

Check for special exhibitions; they can be a major draw, like the 'Bocchi the Rock' event.

Third hero image

Highlights

Discover the most iconic attractions and experiences

B2 Basement Food Hall

B2 Basement Food Hall

B2 Floor

Fresh sashimi platters and diverse culinary delights. A non-touristy gem for delicious, affordable seafood.

Rooftop Beer Garden

Rooftop Beer Garden

Rooftop

Enjoy drinks and BBQ with city views. A seasonal spot offering a unique dining experience.

Exhibition Spaces

Exhibition Spaces

Various Floors (e.g., 3rd Floor)

Discover temporary exhibitions, like the popular 'Bocchi the Rock' event, offering unique cultural experiences.

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Planning Your Visit

Navigating the Department Store

Matsuya Asakusa Ekimise is more than just a store; it's a hub for shopping, dining, and even exhibitions. Plan your visit to explore its diverse offerings, from basement food halls to rooftop experiences. Consider checking for special events like the 'Bocchi the Rock' exhibition mentioned by visitors.Reddit

Dining Delights and Souvenirs

Discover a treasure trove of culinary experiences, especially in the basement food levels (B2). From fresh sashimi platters to a wide array of treats, it's a great spot for both meals and souvenirs. Remember to check for seasonal offerings like the rooftop beer garden.Reddit

Best Times

When
Weekday afternoons
Why
Fewer crowds, relaxed shopping
Crowd
Low
When
Evening hours
Why
Dine and shop before closing
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

Asakusa’s Muslim-friendly souvenir stop you shouldn’t miss 👇 📍 HALAL-Ya Asakusa 5F, 1-9-1 Asakusa, Taito City, Tokyo Google map https://maps.app.goo.gl/WiqTd4a8cfv1nMFg7 🕚 11:00–17:00 @halal_ya_japan Find 100+ Muslim-friendly souvenirs — snacks, sweets, and even Kimono Hijab. Perfect for gifts after exploring Asakusa. Save this for your Tokyo trip 🛍️❤️ #muslimfriendly #souvenirs #halal #tokyo #as...
@navito_halal
117.3K likes • 914.1K views

🍣 Sashimi Finds

Seek out the B2 basement for excellent, affordable sashimi platters. Look for Hokkaido labels! Reddit

✨ Exhibition Alerts

Check for special exhibitions; they can be a major draw, like the 'Bocchi the Rock' event. Reddit

① 【THE WAGYU BROTHERS】 @the_wagyu_brothers 📍 Endo Bldg. 2F, 1-18-3 Asakusa, Taito-ku, Tokyo 111-0032, Japan ②【YAKINIKU 37west NY】 @yakiniku_37west_ny 📍 Hulic &New Shinbashi, 2F, 2-11-10 Shinbashi, Minato-ku, Tokyo 105-0004, Japan ③ 【Sushi Ninomiya】 @nihonbashi_sushi__ninomiya 📍 2F UENO3153, 1-57 Ueno Koen, Taito-ku, Tokyo 110-0007, Japan ④【NY Bistro by NoCode 】 @bistronocode 📍Shin-Marunouchi ...
@japan_tourism.1
41.8K likes • 399.9K views
和”あかりのライトアップイベント『PRINCESS KAGUYA』 東京スカイツリーを一望できる浅草駅直結の駅ビル『浅草EKIMISE 』の屋上テラスで開催されています。 18:00〜22:00 4月13日(日)までです🧐 Location:東京都台東区 2025.3 #tokyo #japan #asakusa #japantrip #japantravelphoto #retrip_nippon #joytb #jaran_travel #rakutentravel #light_nikon #sorakataphoto #東京 #浅草 #浅草ekimise #日本ツアーズ #キタムラ写真投稿
ariel1162km
1.2K likes • 0 views

🍻 Seasonal Beer Garden

Enjoy the rooftop beer garden, but note it's usually only available until late August. Reddit

💳 Payment Options

Be aware that not all contactless cards may be accepted; have backup payment methods. Reddit

2025.04.12 #エキミセ #エキミセ浅草 #浅草 #ekimise #ekimiseasakusa #asakusaekimise
reimu_0317
277 likes • 0 views

Tips

from all over the internet

🍣 Sashimi Finds

Seek out the B2 basement for excellent, affordable sashimi platters. Look for Hokkaido labels! Reddit

✨ Exhibition Alerts

Check for special exhibitions; they can be a major draw, like the 'Bocchi the Rock' event. Reddit

🍻 Seasonal Beer Garden

Enjoy the rooftop beer garden, but note it's usually only available until late August. Reddit

💳 Payment Options

Be aware that not all contactless cards may be accepted; have backup payment methods. Reddit

🚆 Tobu Skytree Line Access

Conveniently located for the Tobu Skytree Line, making it a great stop before or after visiting the tower. Reddit

What Travellers Say

3.6
(3k reviews)

Reviews Summary

Matsuya Asakusa Ekimise is praised for its excellent B2 basement food hall, offering high-quality, affordable sashimi and a wide variety of other culinary delights in a less touristy atmosphere. Visitors also appreciate the convenience of its location and the potential for unique seasonal experiences like the rooftop beer garden. However, some payment methods, particularly contactless cards, may not always be accepted, so having alternatives is recommended.

"I was visiting the temporary exhibition for Bocchi the Rock on the third floor (which was amazing), but when it came time to pay for my merchandise it turned out that they couldn’t take my contactless card. However the staff was extremely patient and kind to me, and ended up holding the merchandise for me for a few hours while I returned home to get another card. When I came back to get my merchandise, the cashier who was helping me earlier remembered me and helped me smoothly enter the gated exhibition to purchase my goods. The staff turned an entire ordeal likely caused by corporate oversight and my own negligence into an experience that went just about as well as it could have, given the circumstances."

Daniel

"Tobu skytree line leaves from here."

Raman Baath

"I got sashimi platter in b2 basement. It was delicious and affordable with sushi chefs actively working in the next room. Better quality than some of the sashimi I’ve gotten at restaurants. Recommend the golden stickers or Hokkaido labeled one. Ikura was delicious and fresh. Another plus is this place isn’t touristy."

Ona

What People Like

Delicious B2 food hall
Affordable sashimi
Convenient location

What People Dislike

Contactless payment issues

Frequently Asked Questions

🚇 🗺️ Getting There

Matsuya Asakusa Ekimise is directly accessible from Asakusa Station, a major transportation hub. It's also a convenient stop on the Tobu Skytree Line, making it easy to reach from various parts of Tokyo. Reddit

Yes, it's just one station away from the Tokyo Skytree via the Metro, making it a smart shopping destination before or after your Skytree visit. Reddit

Asakusa Station serves the Ginza Line, Asakusa Line, and Tobu Skytree Line, providing excellent connectivity. Reddit

🎫 🎫 Tickets & Entry

No, general entry to the department store is free. However, specific temporary exhibitions, like the 'Bocchi the Rock' event, may require purchased tickets. Reddit

Typical department store hours apply, usually from around 10 AM to 8 PM, but it's always best to check their official website for the most current hours, especially for specific floors or events. Reddit

There are no admission fees for the food halls. You can browse and purchase food items freely. Reddit

🍽️ 🛍️ Shopping & Dining

The B2 basement food hall is a highlight, offering a wide variety of fresh seafood like sashimi platters, as well as numerous other prepared foods, sweets, and delicacies. Reddit

Yes, during the summer months, the rooftop often features a beer garden where you can enjoy drinks and barbeque. Reddit

The B2 basement food hall is noted for being less touristy and offering high-quality, affordable options, especially for sashimi. Reddit

As a department store, Matsuya offers a wide range of goods including fashion, cosmetics, household items, and specialty goods, often featuring temporary exhibitions. Reddit

📸 📸 Photography

Photography is generally allowed in public areas of the department store, but it's always respectful to avoid photographing specific displays or individuals without permission. Some exhibitions may have specific photography rules. Reddit

The rooftop beer garden can offer nice city views, and the vibrant food displays in the B2 basement are visually appealing. Keep an eye out for unique exhibition setups. Reddit

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Matsuya Asakusa Ekimise can be a fun stop for families, especially with its diverse food options. The B2 basement food hall offers a wide variety of treats that are sure to appeal to children, from colorful sweets to savory snacks. Reddit While there aren't specific 'kid zones,' the sheer variety of food can make mealtime an adventure. Keep an eye out for any family-friendly exhibitions that might be running, as these can provide engaging entertainment for younger visitors. Reddit

For convenience, the store is located at Asakusa Station, making it easily accessible via public transport, which is always a plus when traveling with children. Reddit Consider picking up some unique Japanese snacks from the food hall to enjoy later or as souvenirs. The rooftop beer garden, while adult-oriented, might offer a pleasant view for older children if accompanied by adults during appropriate hours, though its seasonal nature and focus on alcohol should be considered. Reddit

💰 Budget Travelers

For budget-conscious travelers, Matsuya Asakusa Ekimise offers excellent value, particularly in its B2 basement food hall. You can find delicious and affordable sashimi platters, prepared meals, and snacks that are significantly cheaper than dining in many restaurants. Reddit This is a prime spot for grabbing a high-quality, budget-friendly meal or picnic supplies. Reddit

While the department store itself sells various goods, focusing your spending on the food hall for meals and snacks will stretch your yen further. Also, keep an eye out for any sales or special promotions that might be running. The store's convenient location near major transport links means you save on travel costs too. Reddit

Deep Dives

In-depth insights and expert knowledge

Culinary Adventures in the B2 Basement

The B2 basement food hall at Matsuya Asakusa Ekimise is a must-visit for food lovers. Visitors rave about the quality and affordability of the offerings, particularly the sashimi platters. One reviewer highlighted that the sashimi was better than some restaurant experiences, specifically recommending the Hokkaido-labeled items like fresh ikura (salmon roe). Reddit This area is praised for being a less touristy spot, allowing for a more authentic local dining experience. You'll find a vast array of prepared foods, sweets, and other delicacies, making it perfect for picking up a delicious meal or unique souvenirs. Reddit

Beyond the sashimi, the sheer variety ensures there's something for everyone. Whether you're looking for a quick lunch, a gourmet picnic, or ingredients for a home-cooked meal, the B2 floor delivers. The active sushi chefs working nearby add to the lively atmosphere and guarantee freshness. Reddit It's an excellent place to explore Japanese culinary culture without the high prices often associated with tourist hotspots. Remember to look for items with golden stickers or Hokkaido labels for a guaranteed quality experience. Reddit

Seasonal Rooftop Experiences

For a unique perspective and a different kind of enjoyment, the rooftop of Matsuya Asakusa Ekimise offers a seasonal beer garden. This spot allows visitors to enjoy drinks and even barbeque while taking in views of the surrounding area. Reddit It's described as a 'nice beer-garden' with polite and friendly staff, contributing to a pleasant atmosphere. Reddit

However, it's important to note that this is a seasonal offering, typically available only until the end of August. Reddit If you're visiting during this period, it presents a fantastic opportunity to relax and unwind after a day of shopping or sightseeing. The combination of food, drinks, and city vistas makes it a memorable experience, especially for those looking for something beyond typical department store offerings. Reddit

Navigating Exhibitions and Payment

Matsuya Asakusa Ekimise frequently hosts temporary exhibitions on its various floors, such as the popular 'Bocchi the Rock' event. Reddit These exhibitions can be a significant draw and offer a unique cultural or entertainment experience. It's advisable to check the store's schedule in advance to see what's on during your visit. Reddit

When it comes to payment, visitors should be aware of potential issues with contactless card payments. One reviewer encountered a situation where their contactless card was not accepted, leading to an 'ordeal' that was thankfully resolved by patient and helpful staff. Reddit This highlights the importance of having alternative payment methods, such as cash or a different card, readily available to ensure a smooth transaction, especially when purchasing merchandise from exhibitions or in specific departments. Reddit

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