Omotesando
Tokyo's elegant avenue, a fusion of high fashion, avant-garde architecture, and sophisticated urban design.
Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Fewer crowds, relaxed atmosphere
Omotesando
Best Time
Fewer crowds, relaxed atmosphere
Highlights
Must-see attractions
Tokyo's elegant avenue, a fusion of high fashion, avant-garde architecture, and sophisticated urban design.
"Omotesando is Tokyo's answer to the Champs-Élysées, a stylish boulevard of dreams."
🚶♀️ Stroll the Avenue
Walk the main Omotesando street to admire the architecture and window shop. It's a key part of the Omotesando experience.
🛍️ Explore Side Streets
Don't miss the smaller alleys off the main road for unique Omotesando shops and cafes. Discover hidden gems!
Highlights
Discover the most iconic attractions and experiences
Omotesando Hills
Main Omotesando Street
A stunning architectural marvel housing luxury boutiques, cafes, and a cinema. A true hub for Omotesando shopping.

Kiddy Land
Near Omotesando Station
A multi-story wonderland of toys and character goods, a must-visit for families and the young at heart.

Cat Street
Connecting Shibuya and Omotesando
A trendy, bohemian alley filled with vintage stores, independent boutiques, and quirky cafes.
Plans like a pro.
Thinks like you
Planning Your Visit
Embrace the Fashion Forward
Navigating the Avenue
Best Times
Insider Tips
from TikTok, Instagram & Reddit
Shibuya, Akihabara, or Omote-Sando for our final vacation day? (Family vacation)
🚶♀️ Stroll the Avenue
Walk the main Omotesando street to admire the architecture and window shop. It's a key part of the Omotesando experience.
🛍️ Explore Side Streets
Don't miss the smaller alleys off the main road for unique Omotesando shops and cafes. Discover hidden gems!
What to do in Shibuya after the Scramble?
Full day in Shibuya
☕ Coffee Break
Grab a coffee at one of the stylish cafes to rest your feet and people-watch. Blue Bottle is a popular choice.
📸 Architectural Wonders
Keep your camera ready! The Omotesando architecture is as much a draw as the fashion. Look up!
Tokyo: Which areas should i skip?
Tips
from all over the internet
🚶♀️ Stroll the Avenue
Walk the main Omotesando street to admire the architecture and window shop. It's a key part of the Omotesando experience.
🛍️ Explore Side Streets
Don't miss the smaller alleys off the main road for unique Omotesando shops and cafes. Discover hidden gems!
☕ Coffee Break
Grab a coffee at one of the stylish cafes to rest your feet and people-watch. Blue Bottle is a popular choice.
📸 Architectural Wonders
Keep your camera ready! The Omotesando architecture is as much a draw as the fashion. Look up!
What Travellers Say
Reviews Summary
Visitors rave about Omotesando's sophisticated atmosphere, stunning architecture, and high-end shopping. It's celebrated as Tokyo's most stylish avenue, perfect for window shopping and people-watching. Some find it can be overwhelmingly expensive, and the crowds on weekends can be significant.
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
Omotesando is easily accessible via the Tokyo Metro. Take the Chiyoda, Ginza, or Hanzomon lines to Omotesando Station. From Shibuya, you can also walk along Cat Street, which is a pleasant experience in itself.
Yes, Omotesando is adjacent to Shibuya. You can walk between the two areas, especially via the trendy Cat Street, which offers a more relaxed and boutique-filled route than the main roads.
The best way to explore Omotesando is on foot. The Omotesando street and its surrounding alleys are best discovered by walking. Public transport is best for getting to the area.
Driving in central Tokyo can be challenging due to traffic and limited parking. It's generally recommended to use public transportation to reach Omotesando. Parking garages are available but can be expensive.
Most major department stores and newer buildings in Omotesando, like Omotesando Hills, are wheelchair accessible. Sidewalks are generally well-maintained, but some older side streets might be narrower.
🎫 🎫 Tickets & Entry
No, Omotesando is a public street and avenue. Entry to the street itself is free. You only pay for purchases made at the shops or for services at cafes and restaurants.
Most shops in Omotesando typically open around 11 AM and close between 7 PM and 9 PM. Larger department stores like Omotesando Hills may have slightly different hours, so it's best to check individual store times.
There are no entrance fees to walk along the Omotesando street or explore the area. It's a public space designed for shopping, dining, and experiencing Tokyo's fashion scene.
Yes, Omotesando is beautiful at night when the lights illuminate the avenue and storefronts. While most shops will be closed, the atmosphere is still very chic and enjoyable for a stroll.
To avoid the biggest crowds, try visiting on weekday mornings. Weekends, especially Saturday afternoons, are the busiest times for Omotesando shopping.
🍽️ 🛍️ Shopping & Dining
Omotesando is renowned for its high-end fashion boutiques, flagship stores of international brands, and unique designer shops. You'll find everything from luxury fashion to trendy streetwear and independent labels. It's a premier destination for Omotesando shopping.
While Omotesando is known for luxury, you can find more affordable options on side streets and in multi-brand stores like Ragtag, which offers pre-owned designer items. Cat Street also has more budget-friendly vintage and independent shops.
Omotesando offers a diverse culinary scene, from chic cafes to upscale restaurants. Popular choices include cafes like Blue Bottle Coffee, and various international and Japanese cuisine options within Omotesando Hills and surrounding buildings.
For unique souvenirs, explore the smaller boutiques and concept stores. While not a traditional souvenir spot, you might find stylish accessories or homeware that reflect the area's design aesthetic. Oriental Bazaar used to be a popular spot but has closed.
Omotesando Hills is a landmark complex known for its striking architecture, high-end fashion brands, diverse dining options, and a cinema. It's a central point for experiencing Omotesando shopping and modern design.
📸 📸 Photography & Architecture
The entire Omotesando street is incredibly photogenic, especially the buildings designed by renowned architects. Look for the unique facades of flagship stores, the tree-lined avenue itself, and the interior of Omotesando Hills.
Omotesando is often called Tokyo's 'Champs-Élysées' due to its elegant, tree-lined avenue and the striking, avant-garde architecture of its buildings. Many international architects have designed flagship stores here, creating a unique urban landscape.
For iconic shots, stand in the middle of the Omotesando street (when safe) to capture the avenue and surrounding buildings. The entrance to Omotesando Hills and the unique designs of brands like Tod's and Dior are also prime photo locations.
While Omotesando itself is at street level, some cafes and restaurants within buildings like Omotesando Hills offer elevated views of the avenue. For panoramic city views, Shibuya Sky is a short walk or train ride away.
Golden hour, just before sunset, offers beautiful soft light for photographing the Omotesando street and its architecture. Evenings are also great for capturing the illuminated storefronts.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
🚶♀️ Fashion Enthusiasts & Trendsetters
📸 Photography Buffs
Deep Dives
In-depth insights and expert knowledge
The Architectural Marvels of Omotesando
Beyond the flagship stores, complexes like Omotesando Hills, designed by Tadao Ando, offer a unique retail experience with its spiral structure and central atrium. Even smaller boutiques often house their shops in architecturally significant buildings, making every corner a potential discovery. For those interested in Omotesando architecture, dedicating time to simply observe and appreciate the structures is a rewarding experience in itself. It’s a place where fashion and design converge in spectacular visual harmony.
Many visitors are captivated by the sheer creativity on display. The buildings are not just shells for shops; they are integral to the brand's identity and the overall aesthetic of the Omotesando area. Keep an eye out for details like the use of natural materials, innovative lighting, and how the structures interact with the surrounding environment. It’s a feast for the eyes and a photographer’s dream.
Omotesando Shopping: Beyond the Brands
However, the true magic of Omotesando shopping lies in exploring its numerous side streets and smaller complexes. Cat Street, a charming pedestrian lane connecting Omotesando to Shibuya, is brimming with vintage clothing stores, independent boutiques, and quirky accessory shops. Here, you can find unique pieces and more affordable fashion finds. Omotesando Hills also houses a variety of shops, from high-end fashion to lifestyle goods and beauty stores, all within a beautifully designed complex.
For those seeking pre-owned designer items, stores like Ragtag offer a more budget-friendly way to snag high-fashion pieces. The Omotesando area encourages exploration, rewarding visitors who venture off the main avenue with hidden gems and a more diverse shopping adventure. Whether you're looking for the latest trends or one-of-a-kind treasures, Omotesando offers a rich tapestry of retail experiences.
Social
from TikTok, Instagram & Reddit