Piazza dell'Erbe
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Piazza delle Erbe

4.6
·491k reviews·Viterbo, Italy

Verona's most ancient square, a vibrant hub of Roman history, bustling markets, and stunning Renaissance architecture.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday Mornings

Fewer crowds, vibrant market

CrowdLow
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Piazza dell'Erbe

Piazza delle Erbe

Best Time

Weekday Mornings

Fewer crowds, vibrant market

CrowdLow
Highlights

Highlights

Must-see attractions

Verona's most ancient square, a vibrant hub of Roman history, bustling markets, and stunning Renaissance architecture.

4.6
(491k reviews)

"Piazza delle Erbe is the heart of Verona, a place where history, culture, and daily life beautifully intertwine."

Vertical photo
TIP

🎯 Early Bird Gets the Charm

Visit early morning to experience the piazza before the main crowds arrive. :sunriseovermountains:

🚶‍♀️ Wander Through the Market

Don't miss the vibrant market stalls selling local goods and souvenirs. :shopping_bags:

Third hero image

Highlights

Discover the most iconic attractions and experiences

The Lively Market

The Lively Market

Piazza delle Erbe

A bustling open-air market offering local produce, souvenirs, and crafts. A feast for the senses!

Fountain of Madonna Verona

Fountain of Madonna Verona

Piazza delle Erbe

The iconic central fountain, a historic landmark and a popular meeting point.

Torre dei Lamberti Views

Torre dei Lamberti Views

Adjacent to Piazza delle Erbe

Climb this medieval tower for breathtaking panoramic views of Verona and the surrounding cityscape.

Historic Frescoes and Architecture

Historic Frescoes and Architecture

Surrounding buildings

Admire the stunning frescoes on Palazzo Mazzanti and the elegant architecture of the square's historic palaces.

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Planning Your Visit

Timing Your Visit to Piazza delle Erbe

To truly soak in the atmosphere of Piazza delle Erbe, aim for early mornings or late afternoons. This avoids the midday crowds and allows for a more relaxed experience exploring the market stalls and historic architecture. Consider visiting on weekdays for fewer people.

Embrace the Local Vibe

Piazza delle Erbe is a vibrant hub. While it's a popular tourist spot, it's also a living part of Verona. Enjoy the market, grab a coffee, and observe daily life. Be mindful of your belongings, as with any busy public square.

Best Times

When
Weekday Mornings
Why
Fewer crowds, vibrant market
Crowd
Low
When
Late Afternoon
Why
Golden hour light, relaxed vibe
Crowd
Medium
When
Evenings
Why
Atmospheric, fewer tourists
Crowd
Low

Insider Tips

from TikTok, Instagram & Reddit

Buongiorno da Viterbo, considerato lo straordinario successo e l'interesse ravvisato per questo video che ho recentemente caricato su questo mio canale divulgativo in versione bianco e nero ve lo ripropongo stavolta a colori. Agosto è il mese che precede il Trasporto della Macchina di Santa Rosa, nel countdown viterbese proseguono gli incontri in vista degli altrettanto emozionanti trasporti delle...
@stefanomarigliani
17.3K likes • 725.1K views

🎯 Early Bird Gets the Charm

Visit early morning to experience the piazza before the main crowds arrive. :sunriseovermountains: Instagram

🚶‍♀️ Wander Through the Market

Don't miss the vibrant market stalls selling local goods and souvenirs. :shopping_bags: Instagram

Accade oggi nel silenzio #processione #viterbo #italia #pace #religione
@europa818
6.3K likes • 130.6K views
Ho trovato delle super pizze in centro a Bolzano, ci troviamo da @ocabianca.bz in Piazza delle Erbe 24☺️ Quel calzone mi ha fatto innamorare, voto DIESCI💯 Qual è la tua pizza preferita? Scrivimelo nei commenti😉 #food #foodsudtirol #altoadige #supplied #foodporn
ifpaltoadige
201 likes • 23.9K views

⬆️ Climb for the Views

Ascend Torre dei Lamberti for stunning panoramic views of Verona. :camerawithflash: Instagram

🍦 Taste of Verona

Enjoy a floral-shaped gelato from Amorino Gelato in the piazza. :ice_cream: Instagram

👇♥️🍦DOVE & CODICE SCONTO!👇🌹🍦 📌 Nel cuore di Verona, in Piazza delle Erbe (Corso Sant’Anastasia, 1), c’è una gelateria che produce fiori di gelato: @amorinogelato 🌹 Salva il video e mostralo in cassa nello store di Verona per avere uno sconto del 10% sul tuo prossimo gelato fatto a fiore! 🍦Il Gelato di Amorino… 💕 È fatto con latte fresco intero di fattoria e tuorli d’uovo biologici consegnati o...
veronafoodofficial
758 likes • 35.9K views

Tips

from all over the internet

🎯 Early Bird Gets the Charm

Visit early morning to experience the piazza before the main crowds arrive. :sunriseovermountains: Instagram

🚶‍♀️ Wander Through the Market

Don't miss the vibrant market stalls selling local goods and souvenirs. :shopping_bags: Instagram

⬆️ Climb for the Views

Ascend Torre dei Lamberti for stunning panoramic views of Verona. :camerawithflash: Instagram

🍦 Taste of Verona

Enjoy a floral-shaped gelato from Amorino Gelato in the piazza. :ice_cream: Instagram

🐳 Pass Under the Whalebone

Look for the whalebone archway in Piazza delle Erbe. :bone: Instagram

What Travellers Say

4.6
(491k reviews)

Reviews Summary

Piazza delle Erbe is consistently praised for its vibrant atmosphere, historical significance, and central location. Visitors love the lively market, the beautiful architecture, and the opportunity to soak in the authentic Veronese ambiance. Some find it can get very crowded, especially during peak hours, and prices for goods and food can be on the higher side.

What People Like

Vibrant market atmosphere
Historic architecture
Central location

What People Dislike

Can be very crowded
Higher prices

Frequently Asked Questions

🚇 🗺️ Getting There

Piazza delle Erbe is centrally located in Verona's historic center, making it easily accessible on foot from most accommodations. If arriving by train, take a bus or a pleasant walk (approx. 20-30 minutes) from Verona Porta Nuova station. Taxis are also available. TikTok

Absolutely! Piazza delle Erbe is a perfect starting point or a key stop when exploring Verona. It's a short walk to Juliet's House, Piazza dei Signori, and Castelvecchio. Instagram+1

Verona Villafranca Airport (VRN) is about 10-15 km from the city center. You can take a shuttle bus (Aerobus) directly to Verona Porta Nuova train station, and then proceed to the piazza as described above. TikTok

Parking in the immediate vicinity of Piazza delle Erbe is limited due to its pedestrianized nature. It's best to use public parking garages like Parcheggio Cittadella or Parcheggio Arena, which are a short walk away. Instagram

Yes, Verona has a good bus network. Several lines stop near the city center, making it easy to reach Piazza delle Erbe from various parts of the city. TikTok

🎫 🎫 Tickets & Entry

No, Piazza delle Erbe is a public square, so there is no entrance fee to walk around and enjoy its atmosphere. Instagram

Piazza delle Erbe is always open as it's a public space. However, the market stalls typically operate from morning until early evening. Instagram

You don't need tickets for the piazza itself or the market. However, if you plan to climb the Torre dei Lamberti for views, a ticket is required. Instagram

While generally open, special events or festivals might occasionally affect access or crowd levels. It's always a good idea to check local event listings if you're visiting during a major holiday. TikTok

Yes, browsing the market is free. You only pay if you decide to purchase items from the vendors. Instagram

📸 📸 Photography

Capture the vibrant market, the Fountain of Madonna Verona, and the colorful frescoes on the surrounding buildings. The view from Torre dei Lamberti is also spectacular. Instagram+1

Early morning offers soft light and fewer people, ideal for capturing the piazza's beauty. Late afternoon provides warm, golden hour light. Instagram

Generally, yes, but it's polite to ask permission before taking close-up shots of individual vendors or their products. Instagram

Drone usage is typically restricted in historic city centers like Verona to protect privacy and heritage sites. Check local regulations before flying. TikTok

A classic shot includes the Fountain of Madonna Verona with the Torre dei Lamberti in the background, or a wide view of the bustling market. Instagram

🍽️ 🍽️ Food & Dining

Piazza delle Erbe and its surroundings offer numerous cafes, trattorias, and gelaterias. Try Amorino Gelato for unique floral-shaped gelato. Instagram

Yes, several trattorias in the vicinity serve local specialties. Trattoria 'Il Vicoletto' is mentioned for its delicious traditional Venetian dishes. Instagram

You'll find plenty of options for a quick coffee, a pastry, or a light snack from the market stalls or small cafes lining the piazza. Instagram

Prices can be slightly higher in such a prime tourist location. For more budget-friendly options, explore the side streets away from the main piazza. Instagram

Many restaurants in Verona are becoming more accommodating. Look for menus that highlight fresh ingredients, and don't hesitate to ask about vegetarian or vegan choices. Instagram

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Piazza delle Erbe offers a lively and engaging experience for families. The bustling market is a visual treat for children, with colorful stalls and a variety of interesting items to see. The Fountain of Madonna Verona is a fun focal point, and the legend of the whalebone arch can spark their imagination. Instagram+1

Consider a treat from Amorino Gelato for a special indulgence. Instagram For a more active adventure, climbing the Torre dei Lamberti can be a rewarding challenge for older children, offering exciting views. Instagram Keep in mind that the piazza can get crowded, so holding hands and keeping a close eye on little ones is advised.

🚶‍♀️ Budget Travelers

Piazza delle Erbe is a fantastic free attraction. Simply wandering through the square, admiring the architecture, and browsing the market costs nothing. Instagram You can enjoy the atmosphere without spending a euro. For affordable eats, look for small bakeries or cafes on the side streets away from the main tourist drag, or grab some fresh produce from the market for a picnic. Instagram

couples

Piazza delle Erbe offers a romantic backdrop for couples. Enjoy a leisurely stroll hand-in-hand through the historic square, perhaps stopping for a shared gelato from Amorino. Instagram The lively market adds a vibrant energy, while the surrounding historic buildings provide a sense of timeless charm. Instagram

For a truly memorable experience, consider climbing the Torre dei Lamberti together for stunning sunset views over Verona. Instagram The nearby Piazza dei Signori offers a more tranquil setting for a romantic pause. Instagram

Deep Dives

In-depth insights and expert knowledge

The Rich History of Piazza delle Erbe

Piazza delle Erbe, meaning 'Square of Herbs,' is Verona's most ancient square, built on the site of the Roman Forum. Its history is palpable, with layers of Roman, medieval, and Renaissance influences visible in its architecture. The square has served as a marketplace for centuries, a tradition that continues today with its vibrant stalls. The central Fountain of Madonna Verona, dating back to the 14th century, stands as a testament to the city's enduring past. Instagram

Look closely at the buildings surrounding the piazza. The Palazzo della Ragione (Palace of Reason) with its imposing Torre dei Lamberti (Lamberti Tower) offers a glimpse into medieval civic life. The Domus Nova and Palazzo Maffei showcase Renaissance elegance, adorned with statues of mythological figures. The distinctive frescoes on the Palazzo Mazzanti add a splash of color and artistic flair, telling stories from centuries past. Instagram

One of the most intriguing features is the whalebone arch that spans the entrance to Via della Costa. Legend has it that when the bone falls, the world will end. It's a quirky reminder of the folklore and superstitions that have been woven into the fabric of this historic square. Instagram

Experiencing the Piazza delle Erbe Market

The market in Piazza delle Erbe is a sensory delight, buzzing with activity from morning until early evening. Here, you can find a wide array of goods, from fresh local produce and regional specialties to souvenirs, clothing, and handcrafted items. It's the perfect place to pick up a unique memento of your trip to Verona or to sample some authentic Italian flavors. Instagram

Navigating the market is an experience in itself. Stroll through the colorful stalls, chat with the vendors (even with a language barrier, a smile goes a long way!), and discover hidden treasures. You might find anything from leather goods and ceramics to local wines and olive oils. It’s a fantastic opportunity to immerse yourself in the local culture and find items you won’t see in typical tourist shops. Instagram

While the market offers a lively atmosphere, it's also wise to be aware of your surroundings. As with any busy marketplace, keep an eye on your personal belongings. Despite the crowds, the vendors are generally friendly, and the experience of browsing the stalls is a quintessential part of visiting Piazza delle Erbe. Instagram

Beyond the Piazza: Exploring Nearby Attractions

Piazza delle Erbe is ideally situated as a gateway to many of Verona's most famous landmarks. Just a short walk away is the legendary Juliet's House, where you can visit the famous balcony and leave a love note. While often crowded, it's a must-see for many visitors drawn to the romantic allure of Shakespeare's tale. Instagram

Adjacent to Piazza delle Erbe is Piazza dei Signori, also known as Piazza Dante. This elegant square is surrounded by important civic buildings, including the Palazzo della Ragione and the Loggia del Consiglio. It's a more serene and stately space, perfect for a quiet moment of reflection. Don't miss the statue of Dante Alighieri in the center. Instagram

For breathtaking views of the entire city, a climb up the Torre dei Lamberti is highly recommended. This medieval tower offers a panoramic perspective that truly showcases Verona's beauty, from the Adige River to the Roman Arena. The ascent is well worth the effort for the unforgettable vistas. Instagram

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