Ivrea Industrial City of the 20th Century
A UNESCO World Heritage site, Ivrea is a testament to 20th-century industrial innovation and progressive urban planning by Olivetti.
Highlights
Must-see attractions
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Best Time
Fewer crowds, better exploration
Ivrea Industrial City of the 20th Century
Best Time
Fewer crowds, better exploration
Highlights
Must-see attractions
A UNESCO World Heritage site, Ivrea is a testament to 20th-century industrial innovation and progressive urban planning by Olivetti.
"Ivrea offers a fascinating glimpse into a unique experiment in humane labor and modernist design."
🚶♀️ Wear Comfortable Shoes
You'll be doing a lot of walking to explore the various architectural sites.
📚 Research Before You Go
Understanding Ivrea's history as a model for workers' rights enriches the visit.
Highlights
Discover the most iconic attractions and experiences
Olivetti's Architectural Legacy
Various buildings across the city
Discover modernist masterpieces designed by renowned architects, reflecting a unique blend of industry and community.
La Serra Complex
Former Olivetti factory
Explore this striking 1976 complex, a testament to Ivrea's innovative industrial design and urban planning.
Workers' Housing and Social Spaces
Residential areas and community centers
See how Ivrea integrated living spaces and social amenities, creating a holistic environment for its workers.
Plans like a pro.
Thinks like you
Planning Your Visit
Plan Your Ivrea Visit
Understanding Ivrea's Legacy
Best Times
Insider Tips
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The Abandoned Utopia of Ivrea, Italy. The La Serra complex--built in 1976.
🚶♀️ Wear Comfortable Shoes
You'll be doing a lot of walking to explore the various architectural sites.
📚 Research Before You Go
Understanding Ivrea's history as a model for workers' rights enriches the visit.
La Serra Complex, Ivrea, Italy (Iginio Cappai & Pietro Mainardis, opened 1976) [OC]
The La Serra Complex in Ivrea, Italy, looks straight out of a sci-fi movie
📸 Capture the Architecture
The modernist designs offer fantastic photo opportunities. Plan your shots!
Tips
from all over the internet
🚶♀️ Wear Comfortable Shoes
You'll be doing a lot of walking to explore the various architectural sites.
📚 Research Before You Go
Understanding Ivrea's history as a model for workers' rights enriches the visit.
📸 Capture the Architecture
The modernist designs offer fantastic photo opportunities. Plan your shots!
What Travellers Say
Reviews Summary
Visitors are consistently impressed by Ivrea's unique status as a UNESCO World Heritage site, recognizing its pioneering role in industrial design and social welfare. The modernist architecture and thoughtful urban planning are frequently highlighted as major draws. Some visitors note that certain areas might feel less maintained or accessible, and that a deeper understanding of the historical context enhances the experience.
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Konstantin Aushev
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
Ivrea is accessible by train from major Italian cities like Turin and Milan. Driving is also an option, with parking available near key sites. Consider public transport to fully immerse yourself in the city's layout.
The city is designed with pedestrian access in mind, making it relatively easy to explore on foot. Public transport options are also available for longer distances within the city.
Many sites are best explored on foot to appreciate the architectural details. Guided tours can offer deeper insights into the history and design.
🎫 🎫 Tickets & Entry
Many of the outdoor architectural sites are freely accessible. However, some specific buildings or exhibitions may require tickets or advance booking. It's advisable to check local tourism information for current access details.
Opening hours can vary significantly as many are former industrial buildings now repurposed or preserved. It's best to check the specific hours for any particular site you wish to visit in advance.
Yes, guided tours are often available and highly recommended to understand the historical and architectural significance of the Ivrea Industrial City. These tours can provide context that enhances the visitor experience.
🎫 🧭 Onsite Experience
Key highlights include the Olivetti factories, the La Serra complex, and the modernist workers' housing. The entire city is a testament to innovative 20th-century urban planning.
While the historical and architectural aspects might appeal more to adults, families can enjoy exploring the unique urban design and open spaces. Consider focusing on areas with more public access.
Ivrea was a pioneering center for Olivetti, known for its progressive approach to industrial design, worker welfare, and social integration, making it a UNESCO World Heritage site.
🍽️ 🍽️ Food & Dining
Ivrea offers a range of dining options, from traditional Piedmontese trattorias to modern cafes. You can find local specialties and international cuisine.
Yes, you'll find cafes and small eateries scattered throughout the city, often near public squares and transport hubs, providing convenient spots for a break.
📸 📸 Photography
The modernist architecture of the Olivetti buildings, the La Serra complex, and the city's overall urban layout offer excellent photographic opportunities. Look for interesting lines and geometric shapes.
Early morning or late afternoon light can enhance the architectural features and create dramatic shadows. Weekdays offer fewer people in your shots.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
Consider making it a visual scavenger hunt, looking for specific architectural features or colors. The sheer scale of some of the former industrial buildings can be impressive for younger visitors. Pack snacks and drinks, as exploring can take time, and ensure everyone has comfortable shoes for walking.
🏛️ Architecture Enthusiasts
Don't miss the La Serra complex for its later modernist design. Researching the specific architects and their contributions beforehand will significantly enhance your appreciation. Consider joining a guided tour specifically focused on architecture to gain deeper insights into the design philosophy and historical context.
Deep Dives
In-depth insights and expert knowledge
The Olivetti Legacy: More Than Just Typewriters
Architects like Luigi Figini, Gino Pollini, and Ignazio Gardella were commissioned to design buildings that were both functional and aesthetically pleasing, often incorporating green spaces and natural light. The Ivrea Industrial City of the 20th Century is a UNESCO World Heritage site precisely because it represents a unique and influential model of industrial urbanism that prioritized humanistic values. Exploring these sites offers a glimpse into a fascinating chapter of industrial history and social experimentation.
Today, many of these structures are preserved, some still in use, while others stand as poignant reminders of a bygone era. The La Serra complex, built in 1976, is a notable example of later modernist design within the Olivetti legacy, showcasing the continued evolution of the company's architectural vision.
Navigating Ivrea: Getting Around and Experiencing the City
For those who prefer not to walk long distances, local buses provide a convenient way to navigate the city. The emphasis on pedestrian zones and integrated public spaces is a direct result of Olivetti's vision for a community-centric environment. This makes the experience of exploring Ivrea feel less like visiting a collection of buildings and more like immersing oneself in a thoughtfully designed urban landscape.
When planning your visit, consider dedicating ample time to wander through the different districts. Look for the unique blend of residential areas, factory buildings, and public amenities that characterize the Ivrea Industrial City. This approach will allow you to grasp the full scope of the ambitious social and architectural experiment that defined this remarkable place.
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