Ullarselið Wool Center
Discover authentic, locally made Icelandic wool sweaters and garments crafted with genuine hand-spun wool. Support local artisans.
Highlights
Must-see attractions
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Best Time
Shop is open
Ullarselið Wool Center
Best Time
Shop is open
Highlights
Must-see attractions
Discover authentic, locally made Icelandic wool sweaters and garments crafted with genuine hand-spun wool. Support local artisans.
"A hidden gem for authentic Icelandic wool products, worth going out of your way for."
🎯 Find Your Perfect Sweater
Look for unique patterns, including those with fish, for a truly one-of-a-kind souvenir.
🤝 Friendly & Knowledgeable Staff
Chat with the staff for insights into the wool-making process and Icelandic sagas.
Quick Facts
Hours
Rating
4.4 · 61 reviews
Website
ull.isHighlights
Discover the most iconic attractions and experiences
Unique Icelandic Sweaters
Discover one-of-a-kind wool sweaters with traditional and unique patterns, including rare fish designs. Support local artisans.
Handmade Wool Garments
Explore a curated selection of handmade hats and garments crafted from genuine hand-spun Icelandic wool.
Local Artisan Support
Purchase high-quality, locally made wool products that directly support Icelandic craftspeople and their traditions.
Plans like a pro.
Thinks like you
Planning Your Visit
Authentic Icelandic Wool Treasures
A Hidden Gem Worth the Detour
Best Times
Insider Tips
from TikTok, Instagram & Reddit
Best shop / location to buy wool and wool products?
Hello! Visiting Iceland, and absolutely love the Icelandic wool sweaters and blankets. I was wondering if anyone has a best suggestion on where to purchase wool items? Also wondering if anywhere sells wool yarn so that I could knit or crochet some items on my own? I am…
🎯 Find Your Perfect Sweater
Look for unique patterns, including those with fish, for a truly one-of-a-kind souvenir.
🤝 Friendly & Knowledgeable Staff
Chat with the staff for insights into the wool-making process and Icelandic sagas.
Looking for wool yarn
Hi everyone, I’ve been in Iceland for a week and thought (based on this sub) that finding Icelandic yarn would be a cinch. That does not seem to be true. I’ve been to Kronan and Bonus, no yarn (everyone said they sold it in the supermarket). I did find some handspun in a local…
Authentic Icelandic Sweater
Hi, I arrived 2 nights ago and am currently staying in Borganes after doing the golden circle. Is there any place I can find an authentic Icelandic Sweater in the next 8 days of my roundtrip clockwise? I already found Vinnustofan Rosin, but they’ll open in the beginning of June
💎 A True Hidden Gem
Don't miss this spot for authentic wool products; the surrounding town is also gorgeous.
💰 Invest in Quality
Expect higher prices for incredible quality and support for local makers.
Tips
from all over the internet
🎯 Find Your Perfect Sweater
Look for unique patterns, including those with fish, for a truly one-of-a-kind souvenir.
🤝 Friendly & Knowledgeable Staff
Chat with the staff for insights into the wool-making process and Icelandic sagas.
💎 A True Hidden Gem
Don't miss this spot for authentic wool products; the surrounding town is also gorgeous.
💰 Invest in Quality
Expect higher prices for incredible quality and support for local makers.
What Travellers Say
Reviews Summary
Visitors consistently praise Ullarselið Wool Center for its authentic, high-quality Icelandic wool products, especially the unique sweater designs. The friendly and knowledgeable staff enhance the shopping experience, making it a highly recommended stop for those seeking genuine local crafts. While prices are on the higher side, the quality and support for local artisans are seen as well worth the investment.
"If you are looking for unique, authentic, locally made Icelandic sweaters this spot is worth going out of the way for. Women in the store was friendly, kind and helpful in our search. An incredible, unique selection including one with fish on it that my husband had searched the entire country for and finally found a one-of-a-kind gem with a beautiful fish pattern. Expensive but incredible quality and supports local makers."
Liesl Bellack-Fuell
"This is a well hidden little gem for any tourist that appreciates authentic Icelandic wool products. We were there for the first time a few weeks ago and we are so glad that we stopped. My wife already had a few Icelandic sweaters and I was looking to get my own. But I didn't want just any normal sweater, I wanted something unique and that you won't see anywhere else. Well, I found what I was looking for here and it was made with genuine hand-spun wool. I look forward to wearing wherever I can and whenever I can.
When you're in the area, make time to stop by. They have something for everyone in the family. We will definitely be going back when we return to Iceland. Thank you so much for being such a beautiful part of your homeland."
Judah Daugherty
"Nice little shop with a good selection of handmade garments. The person running the shop was friendly and told us the process of making the products as well as some Icelandic sagas. We ending up purchasing 2 hats, which we wore throughout our trip in July. Glad we stopped by."
Michelle
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
Ullarselið Wool Center is located in Borgarnes, Iceland. It's accessible by car, and many travelers stop here as part of a Golden Circle or West Iceland itinerary. Check local bus schedules if you are not renting a car, though private transport is most common.
While considered a 'hidden gem,' it's well-marked once you are in the vicinity of Borgarnes. Using GPS or a reliable map app is recommended.
Yes, it's possible to visit Ullarselið Wool Center on a day trip from Reykjavik, especially if you combine it with other attractions in West Iceland or the Golden Circle. Allow ample travel time.
🎫 🎫 Tickets & Entry
No, there are no admission tickets required to enter Ullarselið Wool Center. It is a retail shop where you can browse and purchase items.
Opening hours can vary, especially seasonally. It's best to check their official website or contact them directly for the most up-to-date information before your visit. Some sources indicate they may open in June.
There is no entrance fee to browse the shop. You only pay for any wool products you decide to purchase.
🎫 🛍️ Shopping & Products
You can find a wide range of authentic, locally made Icelandic wool products, including unique sweaters with traditional and contemporary designs, hats, and other handmade garments. +1
The sweaters are considered expensive due to their incredible quality, authentic hand-spun wool, and the fact that they support local makers. They are an investment in a unique, high-quality souvenir.
Absolutely! Many visitors rave about finding one-of-a-kind designs, including special patterns like those featuring fish, which are hard to find elsewhere in Iceland.
Yes, in addition to sweaters, you can find other handmade wool items such as hats, which are popular purchases for visitors.
The center emphasizes authentic, locally made products, supporting local artisans. This ensures ethical sourcing and craftsmanship. +1
🎫 📍 Onsite Experience
The atmosphere is described as friendly and welcoming. The staff are kind, helpful, and happy to share information about the products and Icelandic culture. +1
Yes, the friendly staff are often happy to explain the process of making the wool products and share some Icelandic sagas, adding a cultural dimension to your visit.
Many visitors mention that the town surrounding Ullarselið Wool Center is gorgeous and well worth the stop, making it a pleasant addition to your visit.
Social
from TikTok, Instagram & Reddit