Hondos Center - Image 1
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Hondos Center

4.2
·3k reviews·Athina, Greece

A multi-story beauty and fashion haven in Athens, offering a vast selection of Greek and international brands at great prices.

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday mornings

Fewer crowds, easier browsing

CrowdLow
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Hondos Center - Image 1

Hondos Center

Best Time

Weekday mornings

Fewer crowds, easier browsing

CrowdLow

Highlights

Must-see attractions

A multi-story beauty and fashion haven in Athens, offering a vast selection of Greek and international brands at great prices.

4.2
(3k reviews)

"It's a massive department store, a one-stop shop for everything beauty, fashion, and more!"

Vertical photo
TIP

🎯 Get Lost in Beauty

It's a huge store! Embrace exploring each floor for hidden gems.

💰 VAT Refund Ready

Spend over €100 for VAT refunds. Keep all receipts!

Third hero image

Highlights

Discover the most iconic attractions and experiences

The Beauty Mecca

The Beauty Mecca

Ground Floor & Upper Floors

An extensive collection of Greek and European skincare, makeup, and perfumes. Find major brands and hidden gems.

TikTok+2
Skincare Wonderland

Skincare Wonderland

Dedicated Skincare Sections

Stock up on popular brands like Caudalie, La Roche-Posay, and Bioderma. Great prices and frequent sales make it a must-visit.

TikTok+1
Fragrance Paradise

Fragrance Paradise

Perfume Department

Discover a wide array of designer and niche perfumes. From Chanel No. 5 to Carolina Herrera, find your signature scent.

TikTok+1
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Planning Your Visit

Navigate the Multi-Level Maze

Hondos Center is a massive department store, often described as 6-10 stories high! Prepare to get lost (in a good way) exploring its vast beauty, fashion, and home goods. It's a one-stop shop, but knowing which floor has what can save time. TikTok

Score Deals and VAT Refunds

Look out for frequent discounts, with some TikToks mentioning 30% off or luxury items at mass-market prices. If you're a non-EU resident, purchases over 100 euros qualify for VAT refunds, so keep your receipts! TikTokReddit

Best Times

When
Weekday mornings
Why
Fewer crowds, easier browsing
Crowd
Low
When
Late afternoons
Why
Sales and discounts often appear
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

I could literally spend the entire day at this Hondos Center 😩 @Hondos Center @Wella Professionals @Caudalie @AveneUSA @Diorbeauty #hondoscenter #athensgreece #shoppingvlog #greecetiktok
@younabyun
1.1K likes • 21.3K views

🎯 Get Lost in Beauty

It's a huge store! Embrace exploring each floor for hidden gems. TikTok

💰 VAT Refund Ready

Spend over €100 for VAT refunds. Keep all receipts! Reddit

Hondos Center in Athens, Greece is where it’s at! If u get overstimulated easily like me probs don’t go 😆🤝 #travel #traveltok #athensgreece #shoppingathens #traveltiktok
@alyssatravelss
18.1K likes • 264.5K views
Possibly the best beauty store ever? @Hondos Center @Caudalie @LaRochePosayUS @BIODERMA @Wella Professionals #hondoscenter #beautyhaul #athensgreece
@younabyun
938 likes • 13.1K views

✨ Look for Sales

Frequent discounts on popular brands. Check for 30% off deals! TikTok

🎫 Ticket System

Some sections require tickets for service. Ask staff if unsure. Reddit

Come shopping with us in the Hondos Center in Omonia🩷 #hondoscenter #omonia #athens #hondoscenterommonia #greekshopping
@georgialouisetravels
68 likes • 927 views

Tips

from all over the internet

🎯 Get Lost in Beauty

It's a huge store! Embrace exploring each floor for hidden gems. TikTok

💰 VAT Refund Ready

Spend over €100 for VAT refunds. Keep all receipts! Reddit

✨ Look for Sales

Frequent discounts on popular brands. Check for 30% off deals! TikTok

🎫 Ticket System

Some sections require tickets for service. Ask staff if unsure. Reddit

🗣️ Staff Assistance

Most staff are helpful, but some may lack product knowledge. Reddit

What Travellers Say

4.2
(3k reviews)

Reviews Summary

Hondos Center is a vast department store offering a wide selection of beauty, skincare, and fashion at competitive prices, often with significant discounts. While many shoppers praise the extensive product range and value, some have encountered inconsistent customer service, with a few reporting unfriendly staff interactions. The potential for VAT refunds and the availability of popular Greek and international brands make it a popular shopping destination. Reddit

"The beauty section is a great place to stock up on Greek and European skincare. They carried all the major brands at reasonable prices. The staff was very helpful and provided good product recommendations. The best part is that they offer VAT back for purchases of 100 euro or more."

Kendall Richey

"I recently visited this hondos center and was very satisfied. I found everything I needed, and the total came to around 60 euros. I also returned later for some skincare products — prices were reasonable and the selection was huge. There are often great discounts. Last time I saw 30% off on Kylie Cosmetics, and sometimes you can find luxury shampoos for mass-market prices.

One negative experience was in the SeRaVe section. A senior consultant was very rude when I didn’t know I had to take a ticket and collect the product at the cashier. It was my first visit, and this system is not used in my country. Instead of explaining, she was rude, which made me uncomfortable.
However, the rest of the staff were helpful and polite. A consultant in the hair dye section was especially kind and ready to assist. Overall, I’m very happy with the experience and would gladly come back again."

Peanut Butter

"The location is obviously perfect. Nevertheless most of employees seem not to be capable of suggesting or guiding customers to find the optimum product solution. Motivation is not present neither a customer focus approach. Most of the time, the employees simply read the product packaging (something the customer could do as well) in order to guide or advise."

Katerina Leventi

What People Like

Extensive product selection
Competitive prices & sales
Greek & international brands

What People Dislike

Inconsistent customer service
Unfriendly staff encounters

Frequently Asked Questions

🚇 🗺️ Getting There

The main Hondos Center is conveniently located in the city center, often near Omonia Square or Ermou Street, making it easily accessible by public transport. Many visitors arrive via metro or bus. TikTok+1

The Omonia Square location is frequently mentioned as the largest and most comprehensive, often described as 6-10 stories high. The Ermou Street location is also popular but may be smaller. TikTok+1

Given their size, it's easy to get lost! Take note of floor directories or ask staff for directions to specific departments like beauty or skincare. TikTok

While specific parking details vary by location, central Athens can be challenging for parking. Public transport is generally recommended for ease of access. Reddit

Yes, Hondos Center has an online presence, allowing you to browse products and potentially make purchases from anywhere. TikTok

🎫 🎫 Tickets & Entry

No, entry to Hondos Center is free. It's a department store where you can browse freely. TikTok

Opening hours can vary slightly by location and season, but generally, Hondos Center stores are open daily, often from morning until late evening. It's best to check their official website or a local guide for the most up-to-date hours. Reddit

There are no admission fees for any sections within Hondos Center. You can explore all departments without charge. TikTok

Yes, non-EU residents can receive a VAT refund for purchases exceeding 100 euros. Ensure you keep all your receipts and follow the refund procedure at the store. Reddit

In some sections, like skincare or specific brands, you might need to take a ticket to be served. This system isn't always obvious to first-time visitors. Reddit

🎫 🛍️ Shopping Experience

Hondos Center offers a vast range of products, including beauty (skincare, makeup, perfume), fashion, accessories, and home goods. It's a true department store experience. TikTok+1

Prices are generally considered reasonable, especially for Greek and European brands. You can often find significant discounts and sales, making it a great place for budget-friendly beauty finds. TikTokReddit+1

Yes, Hondos Center carries many well-known luxury brands in beauty and fragrance, such as Dior, Chanel, and Carolina Herrera. TikTok

Hondos Center has a wide selection, so it's likely you can find popular items. However, stock can vary, and some specific product lines might be more readily available than others. TikTok

Customer service can be mixed. While many staff members are helpful and polite, some visitors have reported unfriendly interactions or a lack of proactive assistance. Reddit

🎫 💄 Beauty & Skincare

You'll find a wide array of popular brands, including Caudalie, La Roche-Posay, Bioderma, Korres, Wella Professionals, and many international luxury brands like Dior, Chanel, and Carolina Herrera. TikTok+3

Absolutely! Hondos Center is known for its reasonable prices on skincare, with frequent sales and discounts. You can find great deals on both well-known and niche brands. TikTok+1

Yes, they offer a selection of makeup brands, including some popular international and Greek lines. Keep an eye out for special promotions on makeup items. TikTok

Haircare products, including shampoos and styling items from brands like Wella Professionals and L'Oréal, are available on dedicated floors. TikTok+1

Yes, Hondos Center is a great place to discover and purchase Greek skincare brands like Korres, which is often highlighted for its beautiful shop-in-shop experience. TikTok

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Hondos Center can be an overwhelming but rewarding experience for families. While it's primarily a beauty and fashion store, the sheer size means there's a lot to explore. Younger visitors might enjoy browsing the colorful makeup displays or finding fun accessories. Keep in mind that the store can get crowded, so holding hands is advisable. Consider focusing on specific sections like haircare or travel-sized toiletries if you have limited time or easily bored children. TikTok

For parents looking for specific items, the skincare and haircare sections offer a wide range of products that might be useful for the whole family. The potential for finding good deals can also make it a budget-friendly stop for essentials. If your children are interested in beauty, this is a great place to introduce them to a wide variety of brands. TikTok+1

💰 Budget Travelers

Hondos Center is a fantastic destination for budget-conscious travelers looking for quality beauty products. The store frequently offers significant discounts, with mentions of 30% off and luxury items at mass-market prices. This is especially true for Greek and European skincare brands, which are often more affordable here than in other countries. TikTok+1

Don't forget to inquire about the VAT refund for non-EU residents on purchases over 100 euros. This can significantly reduce your overall spending. By strategically shopping during sales periods and utilizing the VAT refund, you can maximize your savings while still acquiring desirable beauty and personal care items. Reddit

💄 Beauty Enthusiasts

For beauty lovers, Hondos Center is a paradise. The extensive selection of skincare, makeup, and perfumes from both international and Greek brands is unparalleled. You can discover cult favorites, explore new product lines, and find deals on luxury items that might be more expensive elsewhere. TikTok+2

Pay special attention to the skincare aisles, where you can find popular European brands at competitive prices. The perfume department is also a highlight, offering a wide range of scents from well-known designers. Keep an eye out for limited editions or special promotions that can enhance your beauty haul. TikTok

Deep Dives

In-depth insights and expert knowledge

The Hondos Center Experience: More Than Just Shopping

Hondos Center is a retail institution in Greece, often described as a multi-story wonderland for beauty and fashion enthusiasts. With locations in prime areas like Omonia and Ermou Street in Athens, it offers a comprehensive shopping experience that goes beyond a typical department store. Visitors often remark on the sheer scale of the stores, with some reaching up to ten floors, each dedicated to different product categories. This makes it a destination where you can easily spend hours exploring everything from high-end perfumes and skincare to everyday cosmetics and haircare. TikTok+1

The beauty section is a particular draw, featuring a vast array of Greek and international brands. It's a prime spot for stocking up on skincare essentials, makeup, and fragrances, often at competitive prices. Many shoppers highlight the availability of popular European skincare lines and the opportunity to find significant discounts, sometimes as high as 30% off. The presence of brands like Caudalie, La Roche-Posay, and Bioderma, alongside luxury names like Dior and Chanel, caters to a wide range of preferences and budgets. TikTok+2

Beyond beauty, Hondos Center also offers fashion, accessories, and home goods, making it a true one-stop shop. For international visitors, the possibility of VAT refunds on purchases over 100 euros adds an extra incentive to shop. While the shopping experience is generally positive, it's worth noting that customer service can be inconsistent, with some visitors reporting less-than-ideal interactions. However, the overall consensus is that the extensive selection, competitive pricing, and prime locations make Hondos Center a must-visit for anyone looking for a comprehensive retail experience in Athens. Reddit

Navigating the Omonia and Ermou Street Locations

Athens boasts several Hondos Center locations, with the Omonia and Ermou Street branches being the most frequently mentioned by shoppers. The Omonia location is often cited as the largest, described as having six to ten floors, offering an expansive selection across various departments. This makes it a prime destination for those seeking the widest variety of products and the best chance to find specific items or deals. TikTok

The Ermou Street location, while also popular, is sometimes noted as being smaller than its Omonia counterpart. However, it remains a convenient and well-stocked option, particularly for those exploring the bustling shopping district of Ermou Street. Some visitors have noted that prices at the Omonia store might be slightly more competitive for certain items, especially skincare, compared to the Ermou Street branch. TikTok

Both locations are centrally situated and easily accessible via public transport, making them convenient stops for tourists. When planning your visit, consider which location best suits your needs – the vastness of Omonia for an exhaustive search or the prime shopping street convenience of Ermou. Regardless of your choice, both offer the signature Hondos Center experience of extensive beauty, fashion, and lifestyle products. TikTok+1