
Lodenfrey & Ludwig Beck Munich
Munich's premier destinations for authentic Bavarian Trachten, elegant outerwear, and a renowned perfume selection.

Highlights
Must-see attractions
Social
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Best Time
Score designer deals

Lodenfrey & Ludwig Beck Munich
Best Time
Score designer deals

Highlights
Must-see attractions
Munich's premier destinations for authentic Bavarian Trachten, elegant outerwear, and a renowned perfume selection.
"Exceptional customer service and high-quality goods make this a must-visit for fashion and tradition."

🎯 Dirndl Deals Alert!
Catch sales for up to 50% off designer Dirndl, especially on older collections .
👔 Style Your Lederhosen
Lodenfrey offers styling inspiration for Lederhosen, blending tradition with modern looks .

Quick Facts
Hours
Rating
4.4 · 5,513 reviews
Type
Department Store
Website
ludwigbeck.deHighlights
Discover the most iconic attractions and experiences

Designer Dirndl & Lederhosen
Lodenfrey & Ludwig Beck
Find high-quality, authentic Bavarian attire for Oktoberfest or any occasion. Look for sales on designer pieces!

Timeless Loden Coats
Lodenfrey
Classic, water-repellent wool coats perfect for sophisticated, everyday style.

Curated Perfume Selection
Ludwig Beck
Explore a wide range of fragrances with dedicated, knowledgeable staff to help you find your perfect scent.
Plans like a pro.
Thinks like you
Planning Your Visit
Oktoberfest Prep Headquarters
Beyond Oktoberfest: Everyday Elegance
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Dirndl Deals Alert!
Catch sales for up to 50% off designer Dirndl, especially on older collections.
👔 Style Your Lederhosen
Lodenfrey offers styling inspiration for Lederhosen, blending tradition with modern looks.
👃 Perfume Personal Shopper
Ludwig Beck staff, like Mrs. Unger, offer exceptional, dedicated service to find your scent.
🚶♀️ Browse, Don't Be Pushed
Sales staff are available but not pushy, allowing you to shop at your own pace.
Tips
from all over the internet
🎯 Dirndl Deals Alert!
Catch sales for up to 50% off designer Dirndl, especially on older collections.
👔 Style Your Lederhosen
Lodenfrey offers styling inspiration for Lederhosen, blending tradition with modern looks.
👃 Perfume Personal Shopper
Ludwig Beck staff, like Mrs. Unger, offer exceptional, dedicated service to find your scent.
🚶♀️ Browse, Don't Be Pushed
Sales staff are available but not pushy, allowing you to shop at your own pace.
🧥 Loden Coat Versatility
Learn how to style Lodenfrey's classic Loden coats for both traditional and contemporary outfits.
What Travellers Say
Reviews Summary
Visitors praise the exceptional customer service, particularly in the perfume department and for traditional Bavarian wear. The quality of goods, from Loden coats to Dirndl, is highly regarded. However, some feel the men's selection could be expanded.
"The trousers section for women is great. I also find many of my favorite brands in the store. Sales staff is around if you need them, however they are not pushy, which I really like."
Vicky C.
"Daniel at the BYREDO counter was truly exceptional – impeccable customer service and such a pleasure to interact with.
A special commendation also goes to the sales representatives in the men’s clothing department, who were equally attentive and professional."
Biser Dimitrov
"Very professional sale person.. i got a very warm welcome from the lady who represents the bag from Gianni today"
Kongkaew Silakulthorn
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
Both Lodenfrey and Ludwig Beck are conveniently located in central Munich, easily accessible by public transport. Ludwig Beck is right on Marienplatz, a major hub. Lodenfrey also has a prominent location. Consider using the U-Bahn or S-Bahn to reach these central shopping areas.
While central Munich has parking garages, they can be expensive and fill up quickly. Public transport is generally recommended for ease of access and to avoid traffic congestion.
Yes, both stores are in highly visible, central locations. Ludwig Beck is directly on Marienplatz, a landmark. Lodenfrey is also in a prime shopping district, making them easy to navigate for visitors.
🎫 🎫 Tickets & Entry
No, entry to both Lodenfrey and Ludwig Beck is free. They are department stores and boutiques open to the public for browsing and shopping.
Opening hours can vary slightly, but generally, stores in central Munich are open from morning until early evening on weekdays and Saturdays. It's always best to check their official websites for the most up-to-date hours before your visit.
Yes, significant sales on Dirndl and Trachten can be found, especially on past collections, sometimes up to 50% off. Keep an eye out for seasonal promotions.
Absolutely! Fitting rooms are available for trying on Dirndl, Lederhosen, coats, and other apparel. This is highly recommended to ensure a perfect fit.
🎫 🛍️ Shopping Experience
Lodenfrey specializes in high-quality traditional Bavarian clothing (Trachten) and elegant outerwear like Loden coats. Ludwig Beck offers a broader range, including fashion, accessories, and a renowned perfume department.
Customer service is frequently praised. Staff are described as attentive, professional, and knowledgeable, particularly in departments like perfume and men's/women's clothing, without being overly pushy.
While some reviews suggest a stronger focus on women's fashion, Lodenfrey is known for its men's outerwear and traditional Bavarian menswear. Ludwig Beck also carries men's collections.
Prices vary widely. You can find designer Dirndl on sale for under 200 euros, while high-end coats and designer pieces will be at a premium. It's a mix of luxury and potential sale finds.
While not a typical souvenir shop, purchasing a high-quality Loden coat or a beautifully crafted Dirndl can be a lasting and stylish memento of your trip to Munich.
🎫 💄 Beauty & Fragrance
Ludwig Beck has an exceptional perfume department with a wide selection of brands and dedicated staff who offer personalized assistance to help you find your signature scent.
Yes, the sales assistants at Ludwig Beck are highly praised for their product knowledge and willingness to spend time understanding your preferences to suggest suitable fragrances.
The store is known for its extensive range, which often includes both popular luxury brands and more niche or exclusive fragrances, making it a destination for perfume enthusiasts.
Social
from TikTok, Instagram & Reddit