
Plaza 66 Shanghai
Shanghai's premier luxury shopping destination, featuring flagship stores of global designer brands, high-end dining, and unique pop-up experiences.

Highlights
Must-see attractions
Social
From TikTok & Reddit
Best Time
Fewer crowds, relaxed shopping

Plaza 66 Shanghai
Best Time
Fewer crowds, relaxed shopping

Highlights
Must-see attractions
Shanghai's premier luxury shopping destination, featuring flagship stores of global designer brands, high-end dining, and unique pop-up experiences.
"Very good mall. There are lots of boutiques: Gucci, Saint Laurent, Cartier, Dior and many many others."

🎯 Explore Luxury Brands
Discover flagship stores of top designers like Chanel, Dior, and Gucci.
☕ Jellycat Cafe Fun
Don't miss the adorable Jellycat Cafe for unique treats and photo ops!

Highlights
Discover the most iconic attractions and experiences

Designer Boutique Heaven
Multiple Floors
Explore flagship stores of global luxury brands like Chanel, Dior, Gucci, and more.

Gourmet Dining Experiences
Upper Floors
Indulge in exquisite cuisine at high-end restaurants offering diverse culinary delights.

Jellycat Cafe Pop-Up
1F Atrium
Immerse yourself in a whimsical world with exclusive Shanghai-themed goodies and adorable Jellycat friends.
Plans like a pro.
Thinks like you
Planning Your Visit
Luxury Shopping & Dining Hub
Navigating the Crowds
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🎯 Explore Luxury Brands
Discover flagship stores of top designers like Chanel, Dior, and Gucci.
☕ Jellycat Cafe Fun
Don't miss the adorable Jellycat Cafe for unique treats and photo ops!
🍽️ High-End Dining
Savor exquisite meals at the mall's many upscale restaurants.
🚗 Parking Challenges
Be aware that parking can be limited, especially during busy times.
Tips
from all over the internet
🎯 Explore Luxury Brands
Discover flagship stores of top designers like Chanel, Dior, and Gucci.
☕ Jellycat Cafe Fun
Don't miss the adorable Jellycat Cafe for unique treats and photo ops!
🍽️ High-End Dining
Savor exquisite meals at the mall's many upscale restaurants.
🚗 Parking Challenges
Be aware that parking can be limited, especially during busy times.
✨ Experiential Shopping
Look for brand events and pop-ups for unique experiences.
What Travellers Say
Reviews Summary
Plaza 66 is consistently praised as a premier luxury shopping destination with an impressive array of high-end brands and excellent customer service. Visitors appreciate the sophisticated atmosphere and the diverse selection of designer goods. However, some note that it can be nearly empty on certain days, and parking can be a challenge.
"At the Goyard shop in Shanghai, I found it easy to locate various items due to their extensive selection. The store carries a wide range of models, making it convenient for shoppers. I was impressed by the service and recommendations provided by the staff. They are knowledgeable about the brand and offer excellent customer service. I believe customers who receive service from here will undoubtedly be satisfied."
TEERUT PROMMART
"Plaza 66. Very good mall. There are lots of boutiques: Gucci, Saint Laurent, Cartier , Dior and many many others."
Maria Mari
"Gaga Cafe upper floor next to the window overseeing shanghai city
Luxury shopping wall has everything anything for your luxurious needs"
Beldon Lo
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
Plaza 66 is conveniently located on West Nanjing Road, a major shopping street. You can easily reach it via the Shanghai Metro, with several stations nearby, including Nanjing Road West Station (Lines 2 and 12). Taxis and ride-sharing services are also readily available.
Yes, Plaza 66 is very accessible by public transport. Nanjing Road West Station is a short walk away, connecting you to key areas of the city.
From Pudong International Airport (PVG), you can take the Maglev train to Longyang Road Station and then transfer to the metro, or take a direct metro line (Line 2) to Nanjing Road West Station. Taxis are also an option but can be more expensive.
Yes, Plaza 66 has parking facilities, but they can be limited and fill up quickly, especially during peak hours.
Absolutely, Plaza 66 is situated in the heart of Shanghai's Jing'an District, on the bustling West Nanjing Road, making it a central and easily accessible location.
🎫 🎫 Tickets & Entry
No, Plaza 66 is a shopping mall and does not require tickets for general entry. You can freely explore the public areas and browse the stores.
Plaza 66 typically operates from around 10:00 AM to 10:00 PM daily, but individual store hours may vary. It's always a good idea to check specific store times if you have a particular boutique in mind.
While general entry is free, specific attractions like the Jellycat Cafe may have their own pricing or reservation requirements.
For many high-end boutiques, booking appointments is recommended, especially for personalized services or to view specific collections. Contacting the brand directly is advised.
The Jellycat Cafe is a pop-up attraction and may have specific entry fees or require reservations, which are often released on Mondays.
🍽️ 🛍️ Shopping & Dining
Plaza 66 is renowned for its extensive collection of luxury and high-end designer brands, including fashion, accessories, jewelry, and beauty.
Yes, Plaza 66 hosts unique food experiences like the popular Jellycat Cafe, offering themed treats and merchandise.
Plaza 66 features several upscale dining options, including Lumières JèJè, known for its artisan French cuisine. Other reviews mention high-end restaurants with city views.
While Plaza 66 is primarily known for international luxury and dining, some reviews suggest finding a few authentic Shanghainese dishes within the mall.
Plaza 66 houses numerous high-end beauty brands and department stores offering a wide selection of cosmetics and skincare.
📸 📸 Photography & Experiences
Yes, Plaza 66 offers a sophisticated backdrop for photography, with its luxurious architecture and high-end store displays. The Jellycat Cafe also provides whimsical photo opportunities.
Beyond shopping and dining, Plaza 66 hosts pop-up events and themed cafes, such as the popular Jellycat Cafe, offering unique visitor experiences.
The Jellycat Cafe is a temporary pop-up at Plaza 66 featuring a whimsical theme, exclusive merchandise, and themed food and drinks, inspired by the popular Jellycat plush toys.
Plaza 66 frequently hosts brand events, product launches, and special exhibitions, especially for luxury fashion houses.
The atmosphere at Plaza 66 is generally sophisticated, luxurious, and upscale, reflecting its high-end retail and dining offerings.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
🛍️ Luxury Shoppers
✈️ Day-Trippers
Deep Dives
In-depth insights and expert knowledge
Luxury Shopping at Plaza 66
Beyond the established luxury giants, Plaza 66 also features specialized boutiques like John Lobb for bespoke footwear and Manolo Blahnik for iconic shoes, catering to discerning tastes. The Goyard store is noted for its extensive selection and knowledgeable staff, ensuring a premium customer experience. The mall's commitment to luxury extends to its presentation, with seasonal decorations and art installations often enhancing the visitor experience, such as during Chinese New Year celebrations.
For those seeking beauty products, Plaza 66 offers a comprehensive selection across various high-end cosmetic and skincare brands. The overall shopping experience is designed to be seamless and exclusive, with attentive service from brand representatives.
Culinary Delights and Unique Cafes
A standout attraction that has gained significant popularity is the Jellycat Cafe. This whimsical pop-up offers a unique, immersive experience with themed decor, exclusive Shanghai-inspired merchandise, and adorable plush toys. It's a perfect spot for fans of the brand and those looking for a cute, Instagrammable experience. Reservations are often required and can be competitive to secure.
While the focus is on international cuisine, some visitors have noted finding a few authentic Shanghainese dishes within the mall, adding a local flavor to the diverse culinary offerings. The combination of fine dining and unique cafe experiences makes Plaza 66 a destination for food enthusiasts as well as shoppers.
Social
from TikTok, Instagram & Reddit