Huaihai Middle Road
Shanghai's premier street for luxury fashion, global brands, and a vibrant culinary scene. A sophisticated urban experience.

Highlights
Must-see attractions

Social
From TikTok & Reddit
Best Time
Fewer crowds, relaxed shopping
Huaihai Middle Road
Best Time
Fewer crowds, relaxed shopping

Highlights
Must-see attractions
Shanghai's premier street for luxury fashion, global brands, and a vibrant culinary scene. A sophisticated urban experience.
"Huaihai Middle Road is a shopper's paradise and a foodie's delight, offering a taste of Shanghai's chicest side."
🛍️ Shop 'til you drop!
Huaihai Middle Road is a fashionista's dream with countless boutiques and global brands.
🥐 Croissant cravings?
Don't miss HAUS NOWHERE for delicious croissants and a chic cafe experience.
Highlights
Discover the most iconic attractions and experiences

Luxury Boutiques & Global Brands
Along Huaihai Middle Road
Explore flagship stores of international fashion houses and high-end brands. A true shopper's paradise.
HAUS NOWHERE
No. 798-812 Huaihai Middle Road
A trendy spot known for its unique ambiance and delicious croissants, perfect for a stylish cafe break.

UNIQLO Shanghai Global Flagship Store
No. 887 Huaihai Middle Road
Discover the latest in Japanese casual wear at this expansive flagship store, a must-visit for fashion enthusiasts.

Gentle Monster
No. 798-802 Huaihai Middle Road
Experience avant-garde eyewear and art installations in this unique concept store, often featuring collaborations.
Plans like a pro.
Thinks like you
Planning Your Visit
Embrace the Fashion & Food Scene
Navigating the Bustle
Best Times
Insider Tips
from TikTok, Instagram & Reddit
🛍️ Shop 'til you drop!
Huaihai Middle Road is a fashionista's dream with countless boutiques and global brands.
🥐 Croissant cravings?
Don't miss HAUS NOWHERE for delicious croissants and a chic cafe experience.
🕶️ Unique eyewear awaits
Explore the artistic concept store Gentle Monster for statement glasses and cool exhibits.
🚇 Easy public transport
The Huaihai Middle Road metro station provides convenient access to the area.
Tips
from all over the internet
🛍️ Shop 'til you drop!
Huaihai Middle Road is a fashionista's dream with countless boutiques and global brands.
🥐 Croissant cravings?
Don't miss HAUS NOWHERE for delicious croissants and a chic cafe experience.
🕶️ Unique eyewear awaits
Explore the artistic concept store Gentle Monster for statement glasses and cool exhibits.
🚇 Easy public transport
The Huaihai Middle Road metro station provides convenient access to the area.
🍽️ Diverse dining options
From dim sum to trendy cafes, find a wide array of culinary delights.
What Travellers Say
Reviews Summary
Huaihai Middle Road is celebrated as a premier destination for luxury shopping and diverse dining in Shanghai. Visitors rave about the high-end boutiques, trendy concept stores, and the vibrant atmosphere. While the upscale nature means higher prices, the quality of brands and culinary experiences generally meet expectations.
What People Like
What People Dislike
Frequently Asked Questions
🚇 🗺️ Getting There
The most convenient way to reach Huaihai Middle Road is by metro. Take Line 10 or Line 13 to the Huaihai Middle Road station. Exits 2 and 3 are particularly close to many attractions.
Yes, Huaihai Middle Road is very walkable, especially the main stretch. Wear comfortable shoes as you'll likely be doing a lot of exploring on foot.
Taxis and ride-sharing services like Didi are readily available in Shanghai and can be a good option, especially if you're traveling with a group or have many shopping bags.
Many visitors enjoy strolling along the road, popping into shops and cafes. Consider starting at one end and walking towards the other to get a full feel for the street.
Parking can be challenging and expensive in this central Shanghai district. It's generally recommended to use public transportation rather than driving.
🎫 🎫 Tickets & Entry
No, Huaihai Middle Road is a public street and does not require an entrance ticket. You only pay for purchases made in shops or dining at restaurants.
Most retail stores operate from around 10 AM to 10 PM, with some luxury boutiques potentially having slightly different hours. Restaurants and cafes will have their own specific operating times.
Yes, the area frequently hosts pop-up events, fashion shows, and art installations, especially at concept stores like Gentle Monster. It's worth checking local listings before your visit.
Entry to these flagship stores is free. You are welcome to browse and experience the unique store designs and offerings without any obligation to purchase.
While reservations are not always mandatory, it's advisable to check with HAUS NOWHERE, especially during peak hours or weekends, to secure a table for their popular offerings like croissants.
🍽️ 🛍️ Shopping & Dining
Huaihai Middle Road is renowned for its high-end fashion brands, luxury boutiques, and international designer stores. You'll also find popular global retailers like UNIQLO.
Absolutely! The road offers a diverse culinary scene, from trendy cafes like HAUS NOWHERE to traditional dim sum restaurants and international cuisine.
HAUS NOWHERE is highly recommended for its croissants,
and Liquid Laundry is known for its brunch and free-flow options. For unique dim sum, check out places mentioned in local discussions.Concept stores like Gentle Monster offer unique eyewear and art experiences,
and stores like NICE RICE cater to specific fashion styles.Shopping on Huaihai Middle Road can range from mid-tier to very high-end luxury. Dining options also vary, with cafes being more affordable than fine dining establishments.
📸 📸 Photography
The street itself, with its blend of modern architecture and tree-lined avenues, is picturesque. Unique store exteriors like Gentle Monster and UNIQLO, as well as the stylish interiors of cafes, make for great shots.
Generally, it's acceptable to take photos inside stores for personal use, especially in concept stores like Gentle Monster or flagship stores like UNIQLO. However, always be mindful of other shoppers and store policies.
Both daytime for clear shots of the architecture and fashion, and evening when the street lights up, offer beautiful photographic opportunities. Golden hour can also provide stunning light.
HAUS NOWHERE's interior and exterior, the striking facade of the UNIQLO flagship, and the artistic displays at Gentle Monster are popular Instagrammable spots.
It's ideal for street photography, fashion photography, architectural shots, and capturing the vibrant urban lifestyle of Shanghai.
For Different Travelers
Tailored advice for your travel style
👨👩👧 Families with Kids
While there aren't dedicated children's attractions directly on the road, the vibrant street life can be engaging for older children. The novelty of international stores and the variety of food options can also be appealing. Keep an eye out for any temporary family-friendly events that might be happening.
🛍️ Fashion Enthusiasts & Shoppers
Don't miss the UNIQLO Global Flagship Store for a comprehensive collection. Plan for ample time to browse, and consider visiting during weekdays for a less crowded shopping experience. Many stores offer tax-free shopping for eligible tourists.
🍽️ Foodies & Cafe Hoppers
Be adventurous and try local specialties or international flavors. The street offers a range of price points, so you can find something to suit your budget and cravings.
Deep Dives
In-depth insights and expert knowledge
A Hub for Fashion and Luxury
Beyond the established luxury houses, you'll find trendy concept stores and multi-brand boutiques that cater to a more contemporary fashion sensibility. These spaces often feature unique collections and collaborations, making them exciting destinations for trendsetters. The overall atmosphere is one of sophistication and style, making it a prime spot for window shopping and people-watching.
For those interested in specific brands, the UNIQLO Shanghai Global Flagship Store is a major draw, offering a vast selection of the brand's apparel. Similarly, stores like Gentle Monster provide an artistic and avant-garde experience, showcasing innovative eyewear designs.
Culinary Delights and Cafe Culture
A standout spot is HAUS NOWHERE, frequently highlighted for its delicious croissants and inviting ambiance, making it a perfect stop for a coffee break or a light meal. For those seeking a more lively brunch experience, Liquid Laundry is known for its free-flow options.
The area also boasts establishments offering traditional Chinese fare, including dim sum. One Reddit user shared a humorous experience with uniquely shaped dim sum dishes, highlighting the creative culinary scene. Exploring the side streets off Huaihai Middle Road can often lead to hidden culinary gems.
Experiencing the Vibe
Many visitors enjoy simply strolling along the road, taking in the sights and sounds. The combination of luxury shopping, diverse dining, and the general buzz of the city creates a unique atmosphere. It's a great location for experiencing Shanghai's contemporary culture and its status as a global fashion capital.
For those looking for specific experiences, pop-up events and art installations, particularly at places like Gentle Monster, add an element of surprise and novelty to a visit. This dynamic nature ensures that there's always something new to discover on Huaihai Middle Road.
Social
from TikTok, Instagram & Reddit