Avenida Borges de Medeiros - Image 1
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Avenida Borges de Medeiros

4.6
·491k reviews·, Brazil

Gramado's vibrant main street, lined with charming shops, cafes, and iconic landmarks. The heart of the city's tourist experience.

Highlights

Highlights

Must-see attractions

Social content

Social

From TikTok & Reddit

Best Time

Weekday mornings

Fewer crowds, pleasant atmosphere

CrowdLow
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Avenida Borges de Medeiros - Image 1

Avenida Borges de Medeiros

Best Time

Weekday mornings

Fewer crowds, pleasant atmosphere

CrowdLow
Highlights

Highlights

Must-see attractions

Gramado's vibrant main street, lined with charming shops, cafes, and iconic landmarks. The heart of the city's tourist experience.

4.6
(491k reviews)

"Avenida Borges de Medeiros is the heart of Gramado, a picturesque street perfect for strolling and soaking in the atmosphere."

Vertical photo
TIP

🚶‍♀️ Stroll and Explore

Walk the entire Avenida Borges de Medeiros to discover its charm and many shops.

☕ Grab a Hot Chocolate

Warm up with a delicious hot chocolate from one of the many cafes along the avenue.

Third hero image

Highlights

Discover the most iconic attractions and experiences

The Heart of Gramado

The Heart of Gramado

Avenida Borges de Medeiros

Gramado's main street, buzzing with shops, cafes, and iconic landmarks. A must-see for any visitor.

Rua Coberta

Rua Coberta

Off Avenida Borges de Medeiros

A charming covered street filled with restaurants and cafes, perfect for a meal or a warm drink.

Chocoland Hotel (Castelo de Chocolate)

Chocoland Hotel (Castelo de Chocolate)

Avenida Borges de Medeiros

A unique chocolate-themed hotel, a whimsical sight and a testament to Gramado's sweet reputation.

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Planning Your Visit

Embrace the Stroll

Avenida Borges de Medeiros is Gramado's vibrant heart. Plan to walk its length to soak in the atmosphere, explore shops, and discover hidden gems. It's the perfect place to start your Gramado adventure.

Timing is Key

This central avenue gets busy, especially during holidays and weekends. Consider visiting early in the morning or later in the evening to avoid the biggest crowds and enjoy a more relaxed experience.

Best Times

When
Weekday mornings
Why
Fewer crowds, pleasant atmosphere
Crowd
Low
When
Weekday evenings
Why
Magical lights, lively vibe
Crowd
Medium

Insider Tips

from TikTok, Instagram & Reddit

Venha ver como foi meus 4 dias em Gramado/Canela 🇧🇷✈️ 4 diárias no Hotel Sky Gramado (Booking.com) R$680,00 @Booking.com @ 1 entrada para a Pizzaria do Hector (Laçador de ofertas) R$160,00 @Laçador de Ofertas #gramado #canela #viagens
@andriel_floriano
135.7K likes • 2.8M views

🚶‍♀️ Stroll and Explore

Walk the entire Avenida Borges de Medeiros to discover its charm and many shops. Instagram

☕ Grab a Hot Chocolate

Warm up with a delicious hot chocolate from one of the many cafes along the avenue. TikTok

Meu roteiro COMPLETO pra SALVAR! ❤️🥰 Dia 1: - Transfer Prime Gourmet💎 - Check in no Hotel Buona Vitta - Avenida Borges de Medeiros - Rua Coberta - Jantar na Cantina Pastasciutta - Chocolate Quente na Velha Bruxa Dia 2: - Rua Torta - Praça das Etnias - Caminhada pelas ruas do centro - Almoço no Neni - Sobremesa panqueca do Il Piacere - Jantar na Pizzaria temática Cara de Mau💎 Di...
@yapelomundo
31.3K likes • 539.3K views
Quantas vezes você já visitou Gramado? ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ A Avenida Borges de Medeiros é o coração turístico da cidade e concentra alguns dos principais pontos turísticos de Gramado. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ Entre eles estão: ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ • Rua Coberta, um dos locais mais movimentados para passeios e gastronomia. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ • Palácio dos Festivais, palco do famoso Festival de Cinema de Gramad...
ig_canela_gramado
44K likes • 1.3M views

📸 Photo Opportunities

Capture the picturesque European-style architecture and lively street scenes. Instagram

🍫 Sweet Stops

Don't miss the chocolate shops, especially near the Fantástica Casa de Chocolates Florybal. TikTok

Quando você chegar em Gramado, caminhe pela Avenida Borges de Medeiros, sinta a cidade, respire o ar puro e fresco... Você vai perceber que essa cidade é diferente! . . . 📷@
gramadonocoracao
516 likes • 11.6K views

Tips

from all over the internet

🚶‍♀️ Stroll and Explore

Walk the entire Avenida Borges de Medeiros to discover its charm and many shops. Instagram

☕ Grab a Hot Chocolate

Warm up with a delicious hot chocolate from one of the many cafes along the avenue. TikTok

📸 Photo Opportunities

Capture the picturesque European-style architecture and lively street scenes. Instagram

🍫 Sweet Stops

Don't miss the chocolate shops, especially near the Fantástica Casa de Chocolates Florybal. TikTok

What Travellers Say

4.6
(491k reviews)

Reviews Summary

Visitors consistently praise Avenida Borges de Medeiros as the vibrant heart of Gramado, highlighting its charming European architecture, lively atmosphere, and convenient location. It's the perfect place to stroll, shop for chocolates and souvenirs, and enjoy the city's culinary offerings. Some find it can get quite crowded, especially during peak seasons.

What People Like

Charming European atmosphere
Central location
Lively street life

What People Dislike

Can be crowded

Frequently Asked Questions

🚇 🗺️ Getting There

Avenida Borges de Medeiros is Gramado's central avenue, easily accessible by foot from most hotels in the city center. If arriving by car, there are parking options nearby, though they can fill up quickly. Public transport options are limited directly on the avenue, but buses stop at the main terminal a short walk away. TikTok

Absolutely! The avenue is designed for pedestrians, with wide sidewalks perfect for strolling and exploring. It's the best way to experience the heart of Gramado. Instagram

While it's a busy street, some visitors enjoy running along parts of it, especially early in the morning. For dedicated running routes, consider Lago Negro or Avenida das Hortênsias for longer stretches. Reddit

🎫 🎫 Tickets & Entry

No, Avenida Borges de Medeiros is a public street and is completely free to access and walk along. Instagram

The avenue is always open, as it's a public thoroughfare. Shops and restaurants along the avenue have their own operating hours, typically from morning until late evening. TikTok

Yes, the avenue often hosts events, especially during festivals like Páscoa (Easter) or the Festival de Cinema. The Festival Gaúchos transforms it into a lively celebration of culture. TikTokInstagram

🎫 📍 Onsite Experience

Key attractions include Rua Coberta, the Igreja Matriz São Pedro, the Fonte do Amor Eterno, and numerous shops selling local crafts, chocolates, and souvenirs. The unique Chocoland Hotel is also a notable landmark. TikTokInstagram

You'll find a wide range of dining options, from Italian at Cantina Pastasciutta to cafes and bistros on Rua Coberta. Many restaurants offer delicious local and international cuisine. TikTok+1

Yes, the avenue is lined with boutiques, souvenir shops, and famous chocolate stores. It's a great place to find gifts and local products. TikTok

Definitely! It's a lively and safe area for families to explore, with plenty of shops and attractions that appeal to all ages. TikTok

📸 📸 Photography

Capture the charming European architecture, the bustling Rua Coberta, and the iconic Igreja Matriz São Pedro. The street lights up beautifully at night, offering great evening shots. Instagram

Early mornings offer fewer crowds and soft light, while evenings provide a magical ambiance with the streetlights and illuminated buildings. TikTok

For Different Travelers

Tailored advice for your travel style

👨‍👩‍👧 Families with Kids

Avenida Borges de Medeiros is a fantastic place for families. The wide sidewalks make it easy to navigate with strollers, and the sheer visual appeal of the European architecture keeps kids engaged. Don't miss the Fantástica Casa de Chocolates Florybal for a sweet treat and a fun photo opportunity. TikTok The Chocoland Hotel also provides a whimsical sight that children will love. Instagram Many shops offer souvenirs that kids will enjoy, and the general lively atmosphere is captivating for younger visitors. TikTok

🚶‍♀️ Budget Travelers

While Gramado can be perceived as upscale, Avenida Borges de Medeiros offers budget-friendly options. Many shops are free to browse, and you can enjoy the ambiance without spending a lot. Look for cafes offering more affordable snacks or consider a picnic from a local market to enjoy in a nearby park. TikTok The avenue itself is a free attraction, so simply walking and people-watching is a great way to experience it without cost. Instagram

Deep Dives

In-depth insights and expert knowledge

The Pulse of Gramado: Avenida Borges de Medeiros

Avenida Borges de Medeiros is more than just a street; it's the vibrant artery of Gramado, pulsating with tourist energy and local charm. This main avenue is where visitors often begin their exploration, drawn by its picturesque European-inspired architecture and the sheer concentration of attractions. From boutique shops selling local crafts and world-renowned chocolates to cozy cafes and bustling restaurants, there's always something to see and do. The avenue is particularly lively during festive seasons, transforming into a spectacle of lights and decorations. Instagram+1

Key landmarks dotting the avenue and its immediate vicinity include the Rua Coberta, a covered street that serves as a hub for dining and entertainment, and the Igreja Matriz de São Pedro, a beautiful stone church. You'll also find the Fonte do Amor Eterno and the unique Chocoland Hotel, a castle-like structure dedicated to chocolate. The sheer variety of experiences available makes it a perfect starting point for understanding Gramado's appeal. TikTok+1

For those looking to experience the avenue like a local or a seasoned traveler, the advice is to simply wander. Allow yourself to get lost in the side streets, discover charming boutiques, and savor the atmosphere. Whether you're looking for souvenirs, a delicious meal, or just a pleasant walk, Avenida Borges de Medeiros offers an unforgettable Gramado experience. Instagram

Culinary Delights on the Main Street

Avenida Borges de Medeiros is a gastronomic paradise, offering a diverse range of dining experiences to satisfy every palate. One of the most frequently recommended spots is Cantina Pastasciutta, known for its authentic Italian cuisine and generous portions. Visitors often praise its traditional ambiance, which transports diners straight to Italy. TikTok

Adjacent to the avenue, the Rua Coberta is a culinary hotspot, housing several restaurants and cafes. Here, you can find everything from Italian fare to more casual dining options. It's a popular choice for both lunch and dinner, especially when the weather is cooler, as the covered space provides a cozy environment. TikTok+1

Beyond these well-known establishments, the avenue is dotted with numerous other eateries, including charming cafes perfect for a quick coffee or a decadent hot chocolate – a Gramado specialty. Exploring these options allows you to truly taste the flavors of the Serra Gaúcha region. TikTok

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